Business and Marketing Management

Description

Sunderland is a great place for studying business. Our Faculty of Business and Law inspires a 92% student satisfaction rate, according to the Student Experience Survey 2010.

In addition, 85% of business graduates from Sunderland enter employment or further study within six months of graduating, based on figures from the Destination of Higher Education Leavers Survey 2010.

Specialist modules in this course, compared to the core Business and Management course, include: Marketing Management and Planning; Marketing Communications; Marketing Strategy; Consumer Psychology; Internet Marketing.

Sunderland is one of the first universities in the UK to introduce employability modules across all years of an undergraduate degree. These help you strengthen the six key attributes of being capable, enquiring, creative, enterprising, ethical and global in outlook. The modules also help you identify your strengths and aspirations, and plan for personal development.

Detailed Course Facts

• GBP 7800 Year (EEA)
• GBP 9500 Year (International)

• English

Course Content

Year 1 (national level 4)

• Employability Skills (20 Credits)
• Contemporary Debates in Business Management (20 Credits)
• Understanding the Business Environment (40 Credits)
• Understanding Business (40 Credits)

Note: After Year 1, if you decide that you would prefer your studies to be more specialised, it’s possible to transfer to other courses within the suite such as Business and Financial Management or Business and Marketing Management.

Year 2 (national level 5)

• Introduction to Strategic Management (20 Credits)
• Developing Career Prospects (20 Credits )
• Responsible Business (20 Credits)
• PLUS a choice of up to 60 credits from a range of topics relating to business functional areas, such as Management Accounting, Marketing Management, Business Law or Business Enterprise Management.

Year 3

• Work placement (optional)

Final Year (national level 6)

• Applying Critical Reflective Practice (20 Credits)
• Strategic Management Accounting (20 Credits)
• Marketing Strategy (20 Credits)
• Strategic Management of Human Resources (20 Credits)

Plus the choice from one of three options:

• Business Research Dissertation (40 Credits)
• Placement Project (40 Credits)
• Critical Debate in Professional Practice (40 Credits)

English Language Requirements

IELTS band : 6 CAE score : 60(Grade C)

To study at this university, you have to speak English. We advice you to

Requirements

Our typical offer will be in the region of 260 points from a minimum of two A Levels or equivalent (for example 1 x AVCE double award).

We accept a maximum of 20 points from Level 3 Key Skills qualifications.

We also require three passes at GCSE grade C or above, which must include Mathematics and English Language, or a minimum of Level 2 Key Skills in Communication and Application of Number.

BTEC National: 260 points from a BTEC Certificate or Diploma.

Access Courses: We would require successful completion of an Access to Higher Education course that is accredited by the Quality Assurance Agency. We would also require a minimum of grade C in GCSE in Mathematics and English Language or the equivalent as part of your course.

Scottish Highers: Our typical offer is for 260 points.

Irish Leaving Certificate: Our typical offer is for 260 points.

Work Experience

No work experience is required.

Related Scholarships*

• Academic Excellence Scholarship

  "The Academic Excellence Scholarship can provide up to a 50 % reduction in tuition per semester. These scholarships will be renewed if the student maintains superior academic performance during each semester of their 3-year Bachelor programme. The scholarship will be directly applied to the student’s tuition fees."

• Access Bursary

  Bursary for UK students all subjects where the variable tuition fee rate is payable.

• Alumni Bursary

  Alumni Bursary for UK Undergraduate students

* The scholarships shown on this page are suggestions first and foremost. They could be offered by other organisations than University of Sunderland.