Business Administration Hospitality Management

The Bachelor of Arts in Business Administration Hospitality Management offered by the Swiss Hotel Management School is a comprehensive undergraduate programme designed to prepare students for a successful career in the dynamic world of hospitality and related industries. This programme combines rigorous academic coursework with practical industry exposure, equipping students with essential management skills, operational knowledge, and leadership qualities. Throughout the course, students will deepen their understanding of core business principles, including marketing, finance, and strategic management, tailored specifically to the hospitality sector.

The curriculum emphasizes experiential learning through internships, industry projects, and real-world case studies, enabling students to apply theoretical concepts in practical settings. Students will explore various facets of hotel and resort management, food and beverage operations, event planning, and customer service excellence. Emphasis is placed on developing intercultural competence, communication skills, and innovative problem-solving abilities to thrive in multicultural and fast-paced environments.

The programme also integrates modern technology and digital solutions that are transforming the hospitality industry, such as revenue management systems, online distribution channels, and customer relationship management tools. Students benefit from the school’s strong industry networks, guest lectures from industry leaders, and opportunities for hands-on training at Swiss Hotel Management School’s state-of-the-art facilities.

Graduates of the Bachelor of Arts in Business Administration Hospitality Management will be well-prepared to assume leadership roles in hotels, resorts, event management companies, tourism agencies, and food service organizations. They will also have a solid foundation for entrepreneurial ventures or further academic pursuits. The programme's international focus and practical orientation ensure that graduates gain a competitive edge in the global hospitality industry, ready to meet the challenges of today’s rapidly evolving marketplace.

Study Process

Through the BBA in hospitality management programs, students can pursue business education and learn skills that will help them to pursue various management and administrative roles within a company. It can be hotels, resorts or even other business related companies. Employers may seek business administration graduates for a broad range of positions in different areas of their business. 

Admission requirement

• ​Students must be minimum of 17 years of age
• The student must have completed High school (12 years school education) Strong motivation towards the hospitality industry
• English efficiency 5.0 overall band score in IELTS academic or equivalent Filled enrollment application form (available in regional offices and on the website)
• For direct entry into 2nd or 3rd or 4th year, the student must submit confirmation of the successful completion of prior education 

Want to improve your English level for admission?

Prepare for the program requirements with English Online by the British Council.

• ✔️ Flexible study schedule
• ✔️ Experienced teachers
• ✔️ Certificate upon completion

📘 Recommended for students with an IELTS level of 6.0 or below.

Enroll in the course

Discounts 

The SHML offers a discount of 15% on the program for students. 

Internship

Studying the theory to become a leader, also requires that it can later be applied in the real world. That is why our internships are a vital experience towards becoming a true leader. After each semester our students will be given the opportunity to work for 4-6 months in the hospitality industry. Much of our industry is based on great communication skills. There is no better lesson than to be integrated into a new environment, learning to work with a new team and to prove one's worth. This gives our students the possibility to grow in confidence and gain the respect of other members of our industry. Being able to graduate with international accepted degrees as well as having been able to absolve multiple internships with working certificates, prepares our students to be in a leading role when they go out in search for the first step of their career. It must also be mentioned that the internships in Switzerland are paid (CHF 2’300 to 2’500/ Month). So this gives the incredible opportunity for some students to be able to finance part of their education. Our Internship support officer provides useful tips and also can direct you to the internship that most interests you. We have great connections in the hospitality industry and are proud to be able to introduce our students to them.