International Business with E-commerce

The International Business with E-Commerce programme at the University of Dundee offers students a comprehensive understanding of the dynamic world of global trade and digital commerce. Designed to equip graduates with both theoretical knowledge and practical skills, this course explores the essential aspects of international business strategies, market analysis, and the innovative technologies transforming the way businesses operate across borders. Throughout the programme, students will develop a solid foundation in core business disciplines such as management, marketing, finance, and economics, tailored to the context of international markets. A significant emphasis is placed on e-commerce and digital platforms, enabling students to understand how online business models function and how digital transformation impacts global trade. The course covers topics such as online marketing, digital supply chains, cybersecurity, data analytics, and the legal and ethical issues surrounding e-commerce activities. Students gain valuable insights into current trends, including mobile commerce, social media marketing, and the use of big data in strategic decision-making. The programme combines academic lectures, case studies, group projects, and placement opportunities to foster practical understanding and enhance employability. Students benefit from the university’s strong links with industry partners and a supportive learning environment that encourages critical thinking and innovation. Graduates of this programme are well-prepared to pursue careers in international trade, e-commerce management, digital marketing, supply chain logistics, and entrepreneurship. With a focus on global perspectives and digital skills, the degree offers a versatile pathway into the increasingly interconnected and technology-driven world of international business.

The International Business with E-Commerce programme at the University of Dundee offers students a comprehensive education designed to prepare them for the dynamic world of global commerce and digital trade. This degree combines core principles of international business with specialized knowledge in e-commerce, enabling graduates to excel in the rapidly evolving digital economy. Throughout the course, students will explore key topics such as international market analysis, cross-cultural management, strategic business planning, digital marketing, online retailing, logistics, and supply chain management, as well as the legal and ethical considerations pertinent to digital transactions.

The programme emphasizes both theoretical understanding and practical skills, integrating case studies, industry projects, and hands-on experience with the latest digital tools and platforms. Students will learn how to develop effective online business strategies, understand consumer behavior in different cultural contexts, and utilize data analytics to optimize online sales and marketing campaigns. The university's close ties to industry partners and its focus on experiential learning ensure that students gain real-world insights and networking opportunities.

Designed for those interested in pursuing careers in international trade, digital marketing, e-commerce management, or entrepreneurial ventures, the programme provides a solid foundation in business principles while allowing for specialization in e-commerce technologies and strategies. Graduates will be equipped to work in diverse roles across multinational corporations, digital startups, logistics companies, and consultancy firms, or to start their own online business. The curriculum is delivered by knowledgeable academics and industry experts, ensuring students stay current with the latest trends and innovations in international business and digital commerce.

In addition to core modules, students have the opportunity to participate in international exchanges and internships, further broadening their global perspective and enhancing their employability. The programme prepares students for the challenges of operating in a global digital environment and nurtures the entrepreneurial mindset necessary for successful careers in international e-commerce. With a focus on critical thinking, problem-solving, and digital literacy, the International Business with E-Commerce degree from Dundee is an excellent choice for those aspiring to make an impact in the interconnected world of global business and digital trade.

Standard entry requirements for the International Business with E-commerce program at the University of Dundee typically include A-levels or equivalent qualifications, with specific grade requirements depending on the applicant's educational background. Applicants are generally expected to have achieved a minimum of BBB at A-level, including relevant subjects such as Business Studies, Economics, or ICT. For international students, equivalent qualifications such as the International Baccalaureate (IB), Advanced Placement (AP), or other national qualifications are accepted, with specific grade benchmarks often equivalent to the A-level requirements.

In addition to academic credentials, proficiency in English language is necessary for non-native speakers. The university commonly requires IELTS scores of at least 6.0 overall, with no component less than 5.5. Alternative English language qualifications accepted include TOEFL with a minimum score of 80, or equivalent credentials recognized by the university’s admissions policies.

Applicants are also encouraged to demonstrate relevant skills or experience related to business and e-commerce environments. While prior work experience is not usually mandatory, any relevant internships, work placements, or extracurricular activities that showcase communication, teamwork, or digital literacy can strengthen an application.

The program may require applicants to submit a personal statement explaining their interest in international business and e-commerce, along with references from previous educators or employers. Some applicants might be invited for an interview or supplemented by additional assessments, depending on their applicant profile.

Candidates with non-traditional qualifications or those applying through a foundation or access course pathway are considered on a case-by-case basis. The university values diversity and aims to admit students with a range of backgrounds and experiences relevant to international business and e-commerce sectors.

Overall, the progression to study International Business with E-commerce is contingent upon meeting these academic and language standards, demonstrating motivation and potential for success in a globally oriented business environment. The university emphasizes a holistic admissions approach, considering academic achievement, personal qualities, and future aspirations to foster a diverse and dynamic student community.

Related Scholarships*

• Academic Excellence Scholarship

  "The Academic Excellence Scholarship can provide up to a 50 % reduction in tuition per semester. These scholarships will be renewed if the student maintains superior academic performance during each semester of their 3-year Bachelor programme. The scholarship will be directly applied to the student’s tuition fees."

• Access Bursary

  Bursary for UK students all subjects where the variable tuition fee rate is payable.

• Alumni Bursary

  Alumni Bursary for UK Undergraduate students

* The scholarships shown on this page are suggestions first and foremost. They could be offered by other organisations than University of Dundee.

The International Business with E-commerce programme at the University of Dundee offers students a comprehensive understanding of global business practices with a specialized focus on electronic commerce. Designed to equip students with the skills necessary to operate effectively in international markets, this course combines core business principles with the latest digital marketing and online transactional techniques. Students will explore topics such as international trade, cross-cultural management, digital branding, e-commerce platform development, online security, and digital payment systems. The programme emphasizes practical skills through case studies, project work, and industry placements, ensuring graduates are well-prepared for careers in international business environments that are increasingly dependent on digital commerce. Students will also develop transferable skills including strategic planning, data analysis, problem-solving, and effective communication. The curriculum is delivered by experienced academic staff and industry professionals, integrating theoretical knowledge with real-world applications. In addition to classroom learning, the programme may include opportunities for internships and study abroad, allowing students to gain international experience and build global networks. The programme duration typically spans three years for full-time students, with options for part-time study or flexible learning pathways. Graduates of this programme are well-positioned to pursue careers in international sales and marketing, e-commerce management, supply chain logistics, digital consultancy, or further academic study. The University of Dundee is renowned for its strong emphasis on employability, research, and innovative teaching methods, ensuring that students receive a high-quality education aligned with current industry standards. Entry requirements generally include a good high school diploma or equivalent, with preferred subjects including business studies, computing, or IT-related courses. Overall, the International Business with E-commerce programme aims to develop globally minded graduates who are adept at navigating the complexities of international digital commerce.