Bachelor of Communication

The Bachelor of Communication at Central Queensland University is a comprehensive undergraduate degree designed to equip students with essential skills and knowledge in various areas of communication. This program offers a broad foundation in media, journalism, public relations, advertising, digital media, and corporate communication, preparing graduates to excel in dynamic and ever-evolving communication industries. Throughout the course, students engage with theoretical concepts and practical applications, enabling them to develop critical thinking, creative problem-solving, and effective communication skills across multiple platforms. The curriculum combines core subjects such as media studies, communication theory, ethics, and law with specialized electives that allow students to tailor their learning to specific interests and career goals. Practical components, including industry placements, multimedia projects, and collaborative work, ensure that students gain real-world experience and build robust professional networks. The program also emphasizes the importance of digital literacy, storytelling, and audience engagement in contemporary communication settings. Graduates of the Bachelor of Communication are prepared for careers in media production, public relations, advertising, journalism, digital content creation, and corporate communication roles across diverse sectors. Central Queensland University’s strong industry links and focus on practical skills provide students with a competitive edge in the job market. This degree is suitable for individuals passionate about media, storytelling, and influencing public perception, seeking a versatile and globally relevant qualification in the field of communication.

The Bachelor of Communication at Central Queensland University offers a comprehensive exploration of the dynamic field of media, journalism, public relations, and corporate communication. This program is designed to equip students with the essential skills and knowledge needed to thrive in a diverse and rapidly evolving communication landscape. Throughout the course, students will develop a solid understanding of communication theories, media practices, and ethical considerations, preparing them for careers in various sectors such as media organizations, government agencies, corporate firms, and non-profit organizations. The curriculum covers key areas including media production, digital communication, strategic communication, storytelling, media law and ethics, and intercultural communication. Students will have opportunities to engage in practical projects, internships, and workshops that foster hands-on experience and industry connections. The program emphasizes the importance of effective communication skills, critical thinking, research capabilities, and digital literacy. By the end of their studies, graduates will be able to create compelling content, analyze media messages, develop strategic communication plans, and adapt to new technologies and platforms. The Bachelor of Communication at CQU also encourages students to undertake electives in related fields such as marketing, psychology, and business to broaden their perspective and enhance their employability. This program is suitable for those passionate about understanding and influencing public discourse, sharing stories, and shaping societal perceptions through various media channels. With flexible study options including on-campus and online delivery, students can tailor their learning to fit their personal and professional commitments. Central Queensland University is committed to providing a supportive learning environment with access to experienced faculty, modern facilities, and industry links that ensure students gain practical and theoretical expertise. Graduates of this program will be well-prepared to pursue diverse career opportunities or continue their education through postgraduate studies in communication, media, or related fields.

Program requirements for the Bachelor of Communication at Central Queensland University include a combination of core courses, elective subjects, and practical experiential learning components designed to equip students with comprehensive communication skills. Prospective students must meet entry criteria which typically involve completing a relevant high school qualification or equivalent, demonstrating proficiency in English, and satisfying any associated prerequisites for the program. The curriculum encompasses foundational courses in media studies, journalism, public relations, corporate communication, and digital media, ensuring students gain a broad understanding of the communication landscape. To graduate, students are usually required to complete a specified number of credit points, including core modules such as Introduction to Communication, Media and Society, Professional Communication Practice, and Research Methods in Communication. Elective courses allow specialization in areas like advertising, multimedia production, or international communication, subject to student interest and academic progression. Practical skills are emphasized through workshops, media production projects, internships, or industry placements, fostering real-world experience and professional readiness. The program also encourages development of critical thinking, ethical considerations, and technological literacy to prepare graduates for diverse roles in the communication sector. Furthermore, students must adhere to university policies regarding attendance, assessment submissions, and academic integrity. International applicants may need to demonstrate English language proficiency through standardized testing such as IELTS or TOEFL, meeting the minimum required scores. The program is designed to be completed over a standard period, with options for full-time or part-time study, accommodating various student needs. Graduates of the Bachelor of Communication will be well-positioned for careers across media organizations, corporate communication departments, government agencies, and non-profit entities, with the foundation to pursue further postgraduate study if desired. Overall, the program emphasizes a balance of theoretical knowledge and practical skills, aiming to develop capable communicators ready to meet industry demands.

The Bachelor of Communication at Central Queensland University offers a range of financing options to support students throughout their studies. International students are required to pay tuition fees upfront or establish payment plans, with the standard tuition fee for the program being approximately AUD 27,360 for the full course. Domestic Australian students may be eligible for government assistance programs such as HECS-HELP, which allows them to defer the payment of their tuition fees until they are earning above a certain threshold. There are also scholarships available based on academic merit, financial need, or specific criteria such as heritage or community service, which can significantly reduce the financial burden. Additionally, some students may access external scholarships or sponsorships from organizations and industry partners associated with the field of communication. The university also offers flexible payment options, including installment payment plans, to make funding more manageable for students. Students are encouraged to consult the CQU Financial Guidance team for personalized advice on payment methods and financial planning. For international students, in addition to tuition fees, costs such as Overseas Student Health Cover (OSHC), accommodation, textbooks, and living expenses need to be budgeted for. The university provides comprehensive financial advice and resources to help students understand the total cost of their studies and explore different funding avenues. Furthermore, students may consider part-time work opportunities facilitated through university services or external employment agencies to supplement their income. Overall, Central Queensland University aims to make education accessible through various financial support mechanisms, ensuring students can focus on their academic and career goals without undue financial stress.

The Bachelor of Communication at Central Queensland University offers students a comprehensive education in the field of communication, equipping them with essential skills for diverse career opportunities in media, public relations, advertising, corporate communication, and digital media. This program is designed to develop students' understanding of communication theories, media ethics, audience analysis, and content creation across various platforms. The curriculum includes core subjects such as strategic communication, media law and ethics, journalism, advertising principles, and digital media production. Students have the opportunity to gain practical experience through industry placements, projects, and internships, enhancing their employability upon graduation.

The program emphasizes critical thinking, creativity, and effective communication skills, preparing graduates to adapt to the rapidly changing media landscape. CQUniversity's facilities include state-of-the-art media labs, video editing suites, and broadcasting studios, providing students with hands-on experience in multimedia production. Additionally, the program incorporates contemporary topics like social media strategies, data visualization, and audience engagement techniques, ensuring that students are well-versed in current trends and innovations in the communication industry.

Graduates from this program can pursue careers in various sectors, including media organizations, government agencies, corporate communication departments, advertising agencies, and non-profit organizations. The program also provides a foundation for advanced studies or specializations in areas such as public relations, media management, or digital content creation. Central Queensland University’s flexible study options, including online and part-time study, allow students to tailor their education to their personal and professional commitments. Overall, the Bachelor of Communication at CQUniversity prepares students with the theoretical knowledge and practical skills necessary to succeed in a competitive and dynamic communication environment.