StudyQA — MBA: International MBA — ESERP School of Business and Social Sciences

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Description Contents Requirements

The International MBA in English in Madrid educational content is adapted to the requirements of the European Higher Education Area, offering 60 credits, thus ensuring a constant effort to improve management skills and optimal development of attitudes such as initiative, teamwork or critical capacity.

The ESERP IMBA in English in Madrid places special emphasis on skills development, always based on updated knowledge, which allows students to practice, applying the most innovative techniques and tools strategically. To achieve this we rely on a Faculty composed of specialized professionals in the classroom who introduce real problems of current business organizations.

For the integration of students in the real business world as well as the decision-making process, a dynamic and active education system is applied, using the case method and simulation as a teaching tool among others.

ÁREA BUSINESS

Company policy and general management.

Economic analysis of business decisions.

Financial Management: management strategy and value creation.

Economic control and optimization of results.

Risk management in companies.

Juridicial and fiscal treatment of business activities.

Strategies and policies in marketing management.

Commercial management: organization of trade networks.

Digital marketing. Web 2.0 and social networks.

The function of buying and supplies.

Logistics management.

Quality management and project management.

Productivity increase and technologies of innovation.

High perfomance team management.

Managerial skills: Coaching, Empowerment, Leadership and organization.

Cooperation and resolution of labour disputes.

Business Ethics and CSR.

AREA MARKETING

Marketing and sales management at the company. Organization.

Customer marketing.

Marketing in industrial and service companies.

Globalization and internationalization of markets.

Positions and strategy of products and brands.

Strategic external analysis: new markets, control of new distribution channels.

Product manager: policy design and implementation.

Sales forecasts.

Product margins optimization. Price policy.

Analysis of consumer behavior.

Benchmarking, outsourcing and task force.

Promotions: trade fairs, conventions and congress.

Determining global commercial budgets.

Branding: managing the brand value.

Business ethics and CSR.

Must meet and demonstrate one of the following requirements:

• University degree

Spanish or EU students must submit a photocopy of the official university degree, with the original seal of the issuing University, or a photocopy notarized as being the original degree. In the event that your degree is still being processed, you may provisionally submit an original certificate of the completion of studies, and an academic record your qualifications, both documents being signed and sealed by your educational Institution.

In the event that the title is issued in a language other than Spanish, a certified translation into Spanish must be submitted, duly notarized.

EU students must present a photocopy of the degree to which should have the HagueApostille previously applied (which is stamped with the seal of their own consulate, or that of the Spanish embassy) or the equivalent legal stamp, in the event that your country is not a signatory of the Hague Convention (the university where the student has studied will inform him/her).

• 3 years of professional experience

In the case of not having the required university degree, ESERP can enroll you in its Masters' Degree programs if at least 3 years of professional experience can be established, by submitting a Certificate issued by the Company and signed by the relevant Manager (and stamped by the Company), stating the period over which the work was performed, and a brief description of their duties.

The student may submit multiple certificates from different companies, provided that the total adds up to a minimum of 3 years experience. All certificates must be original.