Mater in Global Business Management for Sportsmen

The program is based on a personal profile of the athlete-oriented to, using a system very practical work, workshops, conferences and sessions with industry professionals and exdeportistas methodology. This practical work is focused on the acquisition and improvement of skills and specific skills. This combination of comprehensive vision, specialization, and personnel training, adds value that distinguish this program possible competition.

The program is divided into three sections to be developed simultaneously:

1. Management and Handling: global issues management (marketing, communication, accounting, finance, law, human resources) and English and is incuirán office.
2. Skills and competencies: leadership, decision making, negotiation, public speaking, conflict resolution, time management, as well as personal skills (coaching, NLP)
Contacts with professional sectors: Conferences and analysis of real cases presented by recognized professionals

• Itakes: February and October
• Duration: 1 año académico (Febrero a Febrero)
• Modality: Presencial
• Place: Barcelona
• Language: Español
• Price: 3.900 €
• Schedule Monday and Wednesday from 17:00 to 21:00

Objectives

The goal is for participants to acquire and apply business knowledge to start a personal project or to join a company and start their careers. As well as knowing the full functioning of an organization through a period of tutored. Co contacting other professionals from different sectors.

Recipients

• People Linked to the sports world who are aware of the future and want to gain knowledge in business administration.
• People who have focused their careers in to sport and have studies of the same matter or  previous studies.
• All Those sports fans who want to acquire management skills and communication and marketing related to this sector

Professional outings

• Responsible for a sports club
• Attached to sports manager
• Organisers of sports events
• Sports Promoter
• Entrepreneur
• Responsible for different departments and functions within sports companies (clothing and accessories, machinery, plant …), representational functions, business, team management, etc.
• Different roles within sports organizations: federations.
• Sportscaster
• Facilities Management
• Press office and media
• Public relations

INSA offers the possibility of internships in companies during the delivery of the Master

Evaluation and Accrediation

The evaluation will be continuous and will be carried through the attendance, delivery of the works or cases that teachers request.
Design and development of the final project will be valued. Students must choose, during the first months of the course, an issue that wants to develop and make their final project. This project will have a tutor who is skilled in the art and will be responsible for ensuring proper application of the concepts addressed in the course to the specific topic of the project.
Upon completion of studies and for once the established academic requirements, students will get a diploma from INSA INEFC and Marketing and Communication Business School.

Block 1: Management and Administration

Strategic management and Management
Marketing
Commercial – Commercial and distribution business skills
Human ComunicaciónRecursos
Internal
External: Advertising, Media, PR and digital communication
Finance and accounting (basics)
Business Law

Block 1b: Specific subjects by specialty
a) Entrepreneurship and management
Accounting and Finance II
Management and project management
Company policy
Human Resources II
Labor law and tax
b) Marketing, Public Relations and Event Organization
Digital Marketing and Social Media
Marketing Intelligence
External communication II: Advertising, Media, Public Relations
Market research

Block 2: Skills and competencies of Professional Development and Personal and instrumental

Leadership
decision making
Negotiation
Public speaking and acting techniques for communication
Conflict resolution
Time management
Coaching and NLP
Tools applied to the company: power point, excel, word,
English: Business Inglés

Block 3: Final Project
From Idea to Business Plan
Creativity applied to Business Plan
The Financial Plan
Sessions tutored personal work