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The 2nd cycle graduate programme (i. e. master's level) in Public and Corporate Communication aims to actively develop in the students those critical and methodological skills which are particularly appreciated today in the professional communication field.
For this purpose it includes:
a) learning activities aimed at the development of the theoretical and methodological research and study skills needed to form an authentic understanding of communication tasks, supported by the promotion of studies abroad through specific exchange programmes;
b) further learning activities aimed to develop those practical skills required by the job market. Those activities are often promoted through special agreements stipulated with companies and institutions. Specific extra-curricular work placement is also encouraged through internship agreements with private companies and public institutions in Italy and abroad. Those activities are particularly encouraged if linked to further studies and research, or if they can actively contribute to the development of operational and analytical tools useful for the preparation of the final examination.
The skills developed in this graduate programme emphasize the theoretical and methodological contributions to the communication field, and can rely on a specific multidisciplinary approach to social and economic sciences.
First Year
attività formative obbligatorie:
* Communications and Social Marketing (LM)
* COMUNICAZIONE PUBBLICA (LM) (C.I.)
* 72540 COMUNICAZIONE DELLE ISTITUZIONI PUBBLICHE (1) (LM)
* 27925 COMUNICAZIONE POLITICA (1) (LM)
* STRUMENTI PER LA RICERCA (LM)
* Theory and Techniques of Public Communications (1) (LM)
Due insegnamenti da 6 cfu a scelta tra: (12 CFU)
* Communication and Web (1) (LM)
* Communications and Territory (1) (LM)
* COOPERAZIONE SANITARIA INTERNAZIONALE (1) (LM)
* CULTURAL ECONOMICS (1) (LM)
* DEMOCRAZIA PARTECIPATIVA (1) (LM)
* Environmental Communication (1) (2nd cycle)
* Gender Studies (1) (LM)
* Media Law (1) (2nd cycle)
* MODELS OF MARKETING (1) (LM)
* Psychology and Social Communication (1) (2nd cycle)
* Social Marketing (1) (LM)
* Sociology of Multimedia Communication (1) (LM)
* TEORIE DELL'ORGANIZZAZIONE (1) (LM)
* Theories and Models of Space (1) (2nd cycle)
* Theory of Public Systems (1) (LM)
Un insegnamento a scelta tra: (6 CFU)
* TEORIE DELL'ORGANIZZAZIONE (1) (LM)
* Theory of Public Systems (1) (LM)
Second Year
Attività formative obbligatorie:
* Final Examination (2nd cycle)
* Laboratory (1) (LM)
* Public Administration Law (1) (2nd cycle)
Due insegnamenti da 6 cfu a scelta tra: (12 CFU)
* Communication and Web (1) (LM)
* Communications and Territory (1) (LM)
* COOPERAZIONE SANITARIA INTERNAZIONALE (1) (LM)
* CULTURAL ECONOMICS (1) (LM)
* DEMOCRAZIA PARTECIPATIVA (1) (LM)
* Environmental Communication (1) (2nd cycle)
* Gender Studies (1) (LM)
* Media Law (1) (2nd cycle)
* MODELS OF MARKETING (1) (LM)
* Psychology and Social Communication (1) (2nd cycle)
* Social Marketing (1) (LM)
* Sociology of Multimedia Communication (1) (LM)
* TEORIE DELL'ORGANIZZAZIONE (1) (LM)
* Theories and Models of Space (1) (2nd cycle)
* Theory of Public Systems (1) (LM)
Una o più attività formative a scelta tra quelle attivate nell'Ateneo (12 CFU)