International Business and Sales Management

The International Business and Sales Management master's degree programme at the University of Eastern Finland offers students a comprehensive education in the dynamic fields of global business and sales strategies. This programme is designed to equip students with the essential knowledge and skills required to excel in international markets and to effectively manage sales processes across diverse cultural and economic environments. Throughout the degree, students will explore core concepts such as international marketing, cross-cultural communication, international trade laws, and digital sales techniques, ensuring they are well-prepared for the complexities of modern business landscapes. The programme emphasizes practical learning through case studies, projects, and internships, fostering a strong understanding of real-world business challenges and solutions. Students will also develop critical skills in negotiation, customer relationship management, and strategic planning, which are vital for successful careers in international sales and business development. The curriculum encourages entrepreneurial thinking and innovation, preparing graduates to pursue leadership roles in multinational corporations, export firms, sales consultancies, or to establish their own businesses. Additionally, the programme promotes the development of intercultural competence and language skills, recognizing their importance in fostering effective international collaboration. With access to university resources, experienced faculty, and networks in the business community, students are supported throughout their studies to build a competitive edge in the global job market. Upon graduation, students will be equipped to analyze international market trends, develop effective sales strategies, and operate confidently in multicultural environments, making them valuable assets to any organization operating on the international stage.

Master's Degree Program in International Business and Sales Management (120 ECTS)

International Business and Sales Management 40 ECTS

Master's Thesis Seminar and Master's Thesis 40 ECTS

Elective Courses 40 ECTS

International Business and Sales Management (40 ECTS)

Choose at least 30 ECTS:

International Sales Work    6 ECTS

Cross-Cultural Communication and Negotiation    6 ECTS

Internationalization of SMEs    6 ECTS

Strategic Sales Management in a Global Context    6 ECTS

International Sales Camp    6 ECTS

Leading People in International Sales    6 ECTS

Current Issues in IB and Sales Management    6 ECTS

Global Brand Management    6 ECTS

International Collaboration and e-Channels    6 ECTS

Other Advanced Level Course in International Business and Sales Management

Choose at least 10 ECTS:

Analysing Interviews and Texts 5 ECTS

Quantitative Methods 5 ECTS

Other Appropriate Methodological Studies 5 ECTS

Master's Thesis Seminar and Master's Thesis (40 ECTS)

Master's Thesis, International Business and Sales Management    30 ECTS

Master's Thesis Seminar in International Business and Sales Management    10 ECTS

Elective Courses (40 ECTS)

Eligibility

Applicants with the following degrees are eligible for the studies:

• At least a 3-year Bachelor’s degree from a recognised university or a recognised university of applied sciences/polytechnic. A minimum of 60 ECTS in business studies is required. Language, communication and research method studies are not included in the above mentioned studies. However, one course in economics and one course in logistics may be included in the above mentioned studies. The degree must be completed by the end of the application period.

Applicants with a Finnish or foreign higher university degree in business administration [Master of Science (Economics and Business Administration)] are not eligible.

The scholarship is applied for when applying for admission to the university by filling out the relevant section of the application form. The decision about the scholarship is made in connection with student admission, and the student is notified of the matter in the letter of acceptance.

The scholarship is awarded on the basis of the student's academic achievements described in the admission criteria. The scholarship is personal and it is awarded for two academic years.

See the criteria at: http://www.uef.fi/fi/web/ibs/admission-requirements

The scholarship exempts the student from the tuition fee either in full (100%) or partially (80%). In this programme, scholarships are available to 50% of students who are accepted to the programme and required to pay tution. Applicants will be notified of their acceptance to the university and possible scholarship by 31 March 2017 at the latest. Students who are awarded a scholarship are required to sign and return a scholarship payment form to the programme coordinator before the payment of the scholarship can begin. 

The International Business and Sales Management Master’s Degree Program at the University of Eastern Finland offers students a comprehensive education in the core principles of global business operations and sales strategies. The program is designed to equip students with the skills and knowledge necessary to succeed in international markets, emphasizing cross-cultural communication, strategic sales management, negotiation skills, and innovative business development. Students will explore topics such as international marketing, digital sales channels, customer relationship management, and the legal and ethical aspects of international trade.

The program typically combines theoretical knowledge with practical application, including case studies, projects, and internship opportunities, enabling students to gain real-world experience and build professional networks. Students are expected to develop critical thinking, problem-solving abilities, and entrepreneurial skills that are highly valued in the global business environment. The curriculum often includes courses in business analytics, financial management, and international business law, providing a well-rounded foundation for careers in sales, marketing, consultancy, and international business development.

The program is delivered in English and is aimed at students who aspire to work in multinational companies, export organizations, or start their own businesses with an international focus. The University of Eastern Finland emphasizes a student-centered learning approach, fostering an interactive classroom environment, and encouraging collaboration among students from diverse backgrounds. Graduates of the program are well-positioned to pursue careers in sales management, international marketing, business consultancy, or further academic studies.

The university also offers various support services, including academic advising, career counseling, and access to extensive university resources. The program prepares students to navigate complex international markets confidently and ethically, instilling a sense of global citizenship. Upon completion, students receive a master’s degree that qualifies them for a variety of high-level roles in the international business arena, contributing to economic growth and development both regionally and globally.