Global Sports Business

The Global Sports Business program at Rutgers University offers a comprehensive and dynamic education designed to prepare students for successful careers in the global sports industry. This innovative program combines rigorous coursework, experiential learning, and industry connections to provide students with a deep understanding of the business operations, marketing strategies, and management principles that drive sports organizations worldwide. Students will explore topics such as sports marketing, sponsorship, event management, sports law, financial analysis, and strategic planning, all within the context of the global marketplace. The curriculum emphasizes practical skills through internships, case studies, and live projects, enabling students to apply theoretical knowledge in real-world settings. Rutgers’ strong ties to the sports industry, along with its extensive alumni network, offer students valuable networking opportunities and access to industry leaders. The program is ideal for individuals passionate about sports and interested in understanding the complexities of managing sports enterprises across different cultures and regions. Graduates will be equipped to pursue roles in sports management, marketing, broadcasting, event planning, and other related fields, both domestically and internationally. With a focus on innovation, leadership, and strategic thinking, the Global Sports Business program prepares students to meet the evolving challenges of the sports industry in an increasingly interconnected world.

Total Credits Required: 40

• Online application
• $65 nonrefundable application fee
• One official transcript from each post-secondary institution attended
• Three letters of recommendation
• A personal statement
• Current test results
• Supporting materials

Grade Point Average (GPA)

Most international applicants will not have a Grade Point Average (GPA) that is based on the 4-point scale used in the United States. If this is the case for you, please enter 0.00 on the electronic application. GPA information is used for statistical purposes and your transcripts will clarify your academic achievement.

Scores for TOEFL or IELTS

A TOEFL (Test of English as a Foreign Language) or IELTS (International English Language Testing System) test score is required if your undergraduate education was completed in a non-English speaking country. Even if you hold a master's-level degree from a U.S. or other English-speaking country you must still take the TOEFL or IELTS test.

• Your scores must be current within 2 years of the semester you are applying to.
• You are exempt from submitting TOEFL or IELTS scores if you are a U.S. trained undergraduate or international applicant coming from English-speaking countries with a minimum of 3 years undergraduate education where the mode of instruction was English.
• If you are missing required test scores, your application will not be reviewed by the graduate admissions committee.
• The minimum paper-based TOEFL score is 550. The minimum computer-based TOEFL score is 213
• The minimum IBT-internet based TOEFL is Writing 22, Speaking 23, Reading 21, Listening 17.
• An acceptable IELTS score is bandwidth 7.
• Your program may have higher requirements for language intensive areas such as history, English, psychology, and others.  

Financial Documentation

If you have received an offer of admission without financial support, you must submit a Certification of Funds along with financial documentation before you can receive an official certificate of admission and eligibility (I-20 or DS-2019).

Financial documentation is not required for New Brunswick programs until you are offered admission. Financial documents must be original and current, dating no more than 9 months prior to the term of admission.

You must also show proof you can finance your first year of education and living expenses and provide a plan and sources for funding future years.

For single students, awards of assistantships and fellowships by Rutgers generally satisfy the financial certification requirements for admission.

Foreign Student Adviser’s Report (FSAR)

International students recommended for admission who are presently attending a university and are transferring their SEVIS (Student and Exchange Visitor Information System) ID to Rutgers are required to submit a FSAR.

International students on CPT (Curricular Practical Training) and OPT (Optional Practical Training) are required to submit a FSAR.

Scholarships

• The Ralph Johnson Bunche Distinguished Graduate Award
• Global education

The Global Sports Business program at Rutgers University offers students a comprehensive understanding of the dynamic and multifaceted world of sports, combining academic coursework with practical experiences. This program is designed for individuals who aspire to build careers in sports management, marketing, finance, media, and other related fields within the sports industry. Participants gain insights into the global sports landscape, including its cultural, economic, and legal aspects, preparing them to navigate complex international markets.

Students enrolled in the program have the opportunity to learn from experienced faculty members who are experts in sports business, marketing, law, and management. The curriculum covers essential topics such as sports marketing strategies, sponsorship and endorsement deals, sports analytics, event and facilities management, athlete representation, and sports law. Emphasis is placed on understanding the global nature of contemporary sports, including emerging markets and digital transformation.

The program also features experiential learning components, such as internships, industry projects, and networking events, enabling students to connect theoretical knowledge with real-world applications. Rutgers University’s strong industry partnerships offer access to internships and collaborations with professional sports teams, leagues, and marketing firms. This professional immersion helps students develop valuable skills, build industry connections, and enhance their employability.

Furthermore, the program often includes international and multicultural perspectives, reflecting the globalized nature of sports today. Students might have opportunities to participate in study abroad programs or international conferences, broadening their understanding of sports business operations around the world. The program is suitable for aspiring sports professionals seeking to develop strategic, managerial, and entrepreneurial skills in a competitive industry.

Graduates of the Rutgers Global Sports Business program are equipped with the knowledge, skills, and network needed to succeed in various sectors of the sports industry, including team management, sports marketing agencies, media companies, sponsorship firms, and sporting event organizations. Overall, the program aims to foster innovative thinking, strategic planning, and ethical leadership in the global sports business environment.