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Description
This programme has been developed to meet the demand for entrepreneurial, creative and strategic managers in the international hospitality industry. You will gain a critical understanding of the challenges facing managers in hospitality and acquire a set of tools and strategies for overcoming them. You will explore this diverse industry through international case studies, practical group work, business challenges and interactive workshops. You will graduate with skills in marketing, human resources, revenue management, technology and event management.
The first year of the programme will give you an introduction to the hospitality industry and an understanding of the global context in which it operates. You will begin to learn how to take an entrepreneurial approach to management and how to use the latest technologies to do this. You will also plan your own personal and career development.
In the second year, you will develop your understanding of the principles of human resource management and marketing. You will also learn how to plan and stage a live event. You will acquire research skills that will prepare you for your final-year project and support you to carry out research for your future career in management. During the second year, you will have the opportunity to gain first-hand experience of the industry by undertaking a work placement in the hospitality industry.
In the final year, your courses will focus on taking a strategic and innovative approach to hospitality management, including developing your skills in finance and product design. You will also undertake a research project in which you will analyse a complex business problem and apply your knowledge to suggest innovative solutions.
We have designed the degree in consultation with employers, and you will have the opportunity to gain significant industry experience through practical work placements. All students will complete a work placement in the hospitality industry.
Detailed Course Facts
Tuition fee- GBP 9000 Year (EEA)
- GBP 10350 Year (Non-EEA)
EU/Home: £9,000 International: £10,350
Scholarships available - please see our website www.gre.ac.uk/scholarships
Start date September 2015 Duration full-time 36 months Languages Take an IELTS test- English
Course Content
Year 1
- Introduction to the Hospitality Industry (30 credits)
- Tourism, Entrepreneurship and Technology (30 credits)
- Tourism Operations Managementt (30 credits)
- Professional Practice (30 credits)
Year 2
- Hospitality Work Placement (30 credits)
- Resource Management (15 credits)
- Research Tools (15 credits)
- Tourism Marketing (30 credits)
- Event Production in Practice (30 credits)
Year 3
- Strategic Hospitality Management (30 credits)
- Revenue Management and Financial Planning (30 credits)
- Innovation and Product Design (30 credits)
- Dissertation or Consultancy (30 credits)
English Language Requirements
IELTS band : 6
To study at this university, you have to speak English. We advice you to
take an IELTS test. More About IELTSRequirements
Applicants should have:
At least 280 UCAS points or equivalent
PLUS GCSEs at grade C or above in English and mathematics or equivalent qualifications.
Direct entry to Years 2 and 3 is available for qualified applicants.
If you were educated in a language other than English and/or in a country where English speakers are in a minority, you should have a minimum IELTS score of 6.0 (with a minimum of 5.5 in each skill) or an equivalent rating in another Secure English Language Test.
We welcome applications from mature students.
Work Experience
No work experience is required.
Related Scholarships*
- Academic Excellence Scholarship
"The Academic Excellence Scholarship can provide up to a 50 % reduction in tuition per semester. These scholarships will be renewed if the student maintains superior academic performance during each semester of their 3-year Bachelor programme. The scholarship will be directly applied to the student’s tuition fees."
- Access Bursary
Bursary for UK students all subjects where the variable tuition fee rate is payable.
- Alumni Bursary
Alumni Bursary for UK Undergraduate students
* The scholarships shown on this page are suggestions first and foremost. They could be offered by other organisations than University of Greenwich.