Marketing and Innovation Management

The Master of Marketing and Innovation Management is a exceptional class in Western Australia, developing marketing managers that are able to handle complex business cases in national and global contexts. Students in this class will be able to create value for a business, their clients, their partners and society at large. They are going to be equipped with the skills and knowledge required for a career in customer, product, brand and sales management, and the abilities to research the needs of customers, bring new and innovative products to market, manage channel partners and manage client satisfaction and loyalty.This Pros course provides students with the skills, theory and practical experience to re arrange a current market , identify opportunities, and create, implement and manage marketing strategies and processes.

University admission requirements apply.