Customers are the most valuable asset any business has thats why we have designed a masters degree with a direct focus on customer and sales management. The course equips you with the advanced skills you need to develop a loyal client base and manage strong business relationships.
Throughout the tailored masters you will cover the advanced disciplines and processes of sales management, CRM, integrated marketing communications and advertising & promotion management. This MA in Strategic Marketing programme has been designed by London School of Business & Finance (LSBF) and is validated and awarded by the International Telematic University UNINETTUNO.
Successfully completing the course is the ideal preparation for a senior level leadership or management career at the forefront of international marketing and sales.
Stage I
- Strategic Marketing Management (15 credits)
- Marketing Communications (15 credits)
- Consumer Behaviour and Research (15 credits)
- Research Methods
Stage II
- Customer Relationship Management (15 credits)
- Strategic Sales Management (15 credits)
- Advertising and Promotion Management (15 credits)
- Research Methods
Stage III
- Online Dissertation and Research Methods (30 credits)
This MA in Strategic Marketing programme has been designed by London School of Business & Finance (LSBF) and is validated and awarded by the International Telematic University UNINETTUNO.
Specialisation Modules **
- CUSTOMER RELATIONSHIP MANAGEMENT
- STRATEGIC SALES MANAGEMENT
- ADVERTISING AND PROMOTION MANAGEMENT
**All specialisations are subject to student demand
Want to improve your English level for admission?
Prepare for the program requirements with English Online by the British Council.
- ✔️ Flexible study schedule
- ✔️ Experienced teachers
- ✔️ Certificate upon completion
📘 Recommended for students with an IELTS level of 6.0 or below.
- LSBF Scholarships
- HRH Emerging Markets Scholarship (Patron's Scholarship)
- Principal's Scholarship for Entrepreneurship
- Vice Rector's Scholarship for Academic Excellence
- LSBF Women in Business Scholarship
- Oracle Capital Group Scholarship
- Family Scholarship
Accreditation
The Strategic Marketing(Sales Management) is designed by LSBF, and validated by London Metropolitan University (London Met).