Finance and Management

Study type:Part-time Languages: English
Local:$ 11 k / Year(s) Foreign:$ 11 k / Year(s)  
StudyQA ranking:6504 Duration:15 months

Customers are the most valuable asset any business has – that’s why we have designed a master’s degree with a direct focus on customer and sales management. The course equips you with the advanced skills you need to develop a loyal client base and manage strong business relationships.

Throughout the tailored master’s you will cover the advanced disciplines and processes of sales management, CRM, integrated marketing communications and advertising & promotion management. This MA in Strategic Marketing programme has been designed by London School of Business & Finance (LSBF) and is validated and awarded by the International Telematic University UNINETTUNO.

Successfully completing the course is the ideal preparation for a senior level leadership or management career at the forefront of international marketing and sales.

Stage I

  • Strategic Marketing Management (15 credits)
  • Marketing Communications (15 credits)
  • Consumer Behaviour and Research (15 credits)
  • Research Methods

Stage II

  • Customer Relationship Management (15 credits)
  • Strategic Sales Management (15 credits)
  • Advertising and Promotion Management (15 credits)
  • Research Methods

Stage III

  • Online Dissertation and Research Methods (30 credits)

This MA in Strategic Marketing programme has been designed by London School of Business & Finance (LSBF) and is validated and awarded by the International Telematic University UNINETTUNO.

Specialisation Modules **

  • CUSTOMER RELATIONSHIP MANAGEMENT
  • STRATEGIC SALES MANAGEMENT
  • ADVERTISING AND PROMOTION MANAGEMENT

**All specialisations are subject to student demand

UK undergraduate degree (any class) or equivalent – any subject areasEnglish Levels 5.5 IELTS (5.5 in all bands)No working experience is required, but it is considered an advantageStudents who fail to meet academic requirements can be assessed on their relevant work experience (5 years management experience minimum for mature study route) English Language Requirements IELTS band: 5.5 IMPORTANT NOTE: Since April 2014 the ETS tests (including TOEFL and TOEIC) are no longer accepted for Tier 4 visa applications to the United Kingdom. The university might still accept these tests to admit you to the university, but if you require a Tier 4 visa to enter the UK and begin your degree programme, these tests will not be sufficient to obtain your Visa. The IELTS test is most widely accepted by universities and is also accepted for Tier 4 visas to the UK- learn more.
  • LSBF Scholarships
  • HRH Emerging Markets Scholarship (Patron's Scholarship)
  • Principal's Scholarship for Entrepreneurship
  • Vice Rector's Scholarship for Academic Excellence
  • LSBF Women in Business Scholarship
  • Oracle Capital Group Scholarship
  • Family Scholarship

Accreditation

The Strategic Marketing(Sales Management) is designed by LSBF, and validated by London Metropolitan University (London Met).

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