Do you want to have a fun and challenging job in a creative field that is related to the fashion industry? Are you tired of looking around at people working from 9 to 5? Then maybe you should consider getting a Bachelor’s or Master’s degree in Luxury Goods. The Luxury Goods industry is competitive and growing at a fast rate. A degree in Luxury Goods and will teach you about luxury goods management, fashion research, trend forecasting, marketing, retail management and brand management.

What is an educational program in Luxury Goods?

The educational program in Luxury Goods is aimed at those students who wish to carry out their career path in the luxury industry, a sector that requires both an understanding of the process of creativity and a solid managerial approach in order to succeed in an international multifaceted environment. This program allows you to understand the peculiar logic and strategies of luxury companies, which master the ability to craft products desired by clients worldwide.

Starting from the necessary cultural foundations of luxury and the understanding of the utmost importance of craftsmanship and of the art which are vital for this industry, the degree proceeds to unfold the managerial tools that dominate the functions of a luxury company, with a particular focus on brand and marketing management, communication, retail, finance and accounting, which are key to obtain economic stability and long-term growth. Our approach is cross-functional as we believe that today’s and tomorrow’s managers are required not only to be specialized in their own field of expertise but need to be aware of all the connections among different areas.

What does an educational program in Luxury Goods cover?

It is an interdisciplinary degree program that develops students’ familiarity with concepts such as branding, product development, sales and, of course, marketing. The emphasis on luxury goods is designed to prepare students for careers in high-end environments and projects. Courses that may be in the curriculum include introduction to fashion, principles of marketing, designing luxury and value-based sales techniques. Each of these is essential in developing students’ ability to perform in upscale industries.

The educational program in Luxury Goods benefits students by acquainting them with the conventions of high value-based industries and preparing them to contribute well to such environments. General marketing skills that are emphasized in the program also provide students with generally attractive qualities to hiring managers. The cost of educational program in Luxury Goods is determined by a range of factors, including which school you choose to attend and where it is located. In order to get the best estimate of your expenses, get in touch with a representative from the admissions office.Many graduates with this degree pursue careers in the fashion industry. The degree’s intersecting emphases on upscale value and marketing techniques make students with this knowledge an asset to luxury brand employers who seek savvy associates. You may find yourself qualified for positions such as brand manager, marketing director or campaign designer at high-end employers across a range of industries.

What types of jobs are available for Luxury Goods graduates?

After you graduate, you can become a fashion brand manager or a fashion PR specialist and actually get to work with celebrities from the world of Luxury Goods and Fashion. Can you imagine handling the image of a famous brand like Gucci or Chanel or supervising the production and manufacturing departments of Cartier jewellery brand or Hermes handbags?

Here are the career opportunities you can pursue after a Luxury Goods degree:

• Luxury Brand Manager

You will keep close contact with all the departments and your main target is to develop an effective marketing strategy in order to attract a specific clientele. Basically, your job will be to create a message and an image for that specific brand you’re representing that is easily recognisable and that sticks with the audience.

Your main duties will be to:

• conduct market research for future products that will be promoted

• manage and organize advertising campaigns

• propose and analyse budgets for marketing campaigns

• consult with promotional agencies and company executives

• collaborate with brand designers and creators

• supervise marketing, production and manufacturing staff

• Fashion Brand/Luxury Goods Product Manager

A product manager job in the fashion and luxury goods industry will make you the person responsible for product planning and execution throughout all the stages. The first step is to do market research and see what the customer wants.Whether employed by a clothing, fashion accessories, or a footwear brand, you will have to oversee the entire development and production process of the products of the company and make sure the products meet customers’ desires.

Product managers communicate with product design, quality assurance, sales and marketing teams, and manage the production process with the factories.