Program Description: The Business - Tourism program at Martin Higher Education is designed to equip students with comprehensive knowledge and practical skills necessary for careers within the dynamic and growing tourism industry. This interdisciplinary degree combines core business management principles with specialized training in tourism and hospitality sectors, enabling graduates to effectively navigate the complexities of global tourism markets. Throughout the program, students will engage in a diverse curriculum that covers topics such as tourism marketing, event management, sustainable tourism practices, travel logistics, hospitality operations, and customer service excellence. Emphasis is placed on developing strong analytical, communication, and leadership abilities to prepare students for managerial roles in hotels, travel agencies, tourism boards, and related organizations. The program also includes opportunities for practical training through internships and collaborations with local tourism enterprises, providing real-world experience that enhances employability prospects. Additionally, students will learn about the cultural, economic, and environmental impacts of tourism, fostering a responsible and sustainable approach to tourism development. The faculty comprises experienced professionals and industry experts who facilitate innovative teaching methods and mentorship. Graduates of this program will be well-equipped to adapt to the evolving tourism industry, implement effective business strategies, and contribute to the growth of regional and international tourism initiatives. Whether aiming to start a career in tourism management, event planning, or entrepreneurship within the hospitality sector, students will find this program offers a solid foundation reinforced with practical insights and industry connections, ensuring their readiness for the demands of the tourism business world.
The Business - Tourism degree program at Martin Higher Education is designed to equip students with comprehensive knowledge and practical skills essential for thriving in the dynamic tourism and hospitality industries. The program provides a solid foundation in business principles, including management, marketing, finance, and strategic planning, tailored specifically to the unique challenges and opportunities within the tourism sector. Students will explore topics such as sustainable tourism development, hospitality operations, event management, and digital marketing strategies, preparing them to innovate and lead in a competitive environment.
Throughout the program, students engage in a combination of theoretical coursework and practical training, including internships and project-based learning, to develop real-world skills. The curriculum emphasizes critical thinking, problem-solving, and communication abilities, ensuring graduates are well-prepared to meet industry demands. Special focus is given to understanding cultural diversity, international tourism trends, and customer service excellence, which are vital components for success in global tourism markets.
Additionally, students have opportunities to participate in workshops, seminars, and industry visits, fostering a deeper understanding of tourism management and entrepreneurial practices. The program also encourages the development of digital literacy, enabling students to utilize modern technology and online platforms effectively for marketing and operational purposes. By the end of their studies, graduates will possess the expertise to pursue careers in tourism management, travel consultancy, event planning, hotel administration, and other related fields.
Committed to providing a high-quality education, Martin Higher Education ensures that students gain not only theoretical knowledge but also practical experience, making them competitive candidates in the international job market. The degree prepares students to contribute to the growth and sustainability of the tourism industry while promoting innovative solutions and responsible tourism practices. With a blend of academic rigor and industry exposure, the Business - Tourism program aims to shape versatile professionals ready to excel in various tourism-related careers worldwide.
- Applicants must meet a minumum of one of these criteria: completion of an Australian Senior Secondary Certificate of Education, or its equivalent, at an suitable degree
- AND be 18 years old or over
- OR mature age entrance (aged 21 or more ) with relevant work experience
- OR successful completion of a suitable diploma.
Want to improve your English level for admission?
Prepare for the program requirements with English Online by the British Council.
- ✔️ Flexible study schedule
- ✔️ Experienced teachers
- ✔️ Certificate upon completion
📘 Recommended for students with an IELTS level of 6.0 or below.
Financing studies for the Business - Tourism program at Martin Higher Education are structured to provide students with comprehensive financial support options to facilitate their academic pursuits. The university offers a variety of funding opportunities, including government grants, scholarships, and tuition fee discounts based on academic performance and financial need. Additionally, students are encouraged to explore external scholarships provided by industry partners, tourism organizations, and international funding bodies, which are often available for students pursuing studies in hospitality and tourism management.
Martin Higher Education also provides installment payment plans, allowing students to spread the cost of tuition fees over several semesters, making education more accessible and manageable financially. Part-time employment opportunities within the university or in related industries are available to students, enabling them to gain practical experience while also earning income to support their studies. Furthermore, for international students, specific scholarships are available to assist with visa and living costs, contributing to a more manageable financial situation during their studies.
The university maintains an active financial aid office that offers personalized advice to prospective and current students regarding available funding options and application procedures. Students are encouraged to apply early, as many funding sources have limited quotas and specific eligibility criteria. Martin Higher Education also provides guidance on loans and debt management for those interested in financing their education through external financial institutions. Overall, the financing studies at Martin Higher Education aim to minimize financial barriers, enabling students to focus on their academic and professional development in the dynamic field of business tourism.
The Business - Tourism program at Martin Higher Education is designed to prepare students for a dynamic and competitive industry that combines business acumen with specialized knowledge of tourism and hospitality management. This program aims to equip students with a comprehensive understanding of the tourism sector, including travel planning, hospitality services, destination management, marketing, and sustainable tourism practices. The curriculum typically includes foundational courses in business management, finance, marketing, and economics, alongside specialized modules on tourism operations, event management, cultural awareness, and digital marketing strategies relevant to the tourism industry. Students gain practical skills through internships, industry projects, and case studies, which enable them to apply theoretical knowledge in real-world contexts. The program emphasizes international perspectives, multi-cultural communication, and customer service excellence, preparing graduates for careers in travel agencies, hotel chains, tourism boards, event organizations, and other hospitality-related fields. The faculty comprises experienced professionals and academics who ensure that the coursework remains aligned with industry standards and trends. Graduates of this program are expected to develop skills in strategic planning, problem-solving, teamwork, and effective communication, making them valuable assets to employers in the global tourism market. Additionally, students are encouraged to engage in study abroad programs or industry visits to broaden their understanding of international tourism dynamics. The program usually culminates in a bachelor’s degree, offering a pathway to postgraduate studies or direct employment in the tourism and hospitality sectors. Overall, the Business - Tourism program aims to foster a strong foundation in business principles while cultivating specific expertise and practical skills necessary to succeed and innovate in the evolving tourism industry.
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