Communication

The Bachelor of Communication at Deakin University is a comprehensive program designed to equip students with the essential skills and knowledge necessary to excel in today’s dynamic and interconnected media landscape. This degree offers a broad-based education in communication theories, media practices, and digital technologies, preparing graduates for diverse career opportunities across industries such as journalism, public relations, advertising, corporate communication, media production, and digital content creation. The curriculum emphasizes both theoretical understanding and practical application, enabling students to develop critical thinking, effective communication strategies, and technical proficiency in various multimedia platforms.

Throughout the program, students engage with core disciplines including media studies, communication theory, visual communication, research methods, and digital storytelling. They have opportunities to specialize in areas like media production, journalism, strategic communication, or marketing communications, tailoring their degree to align with personal interests and career goals. Deakin's industry-focused approach ensures that students gain hands-on experience through industry placements, project-based learning, and collaboration with real-world organizations. This exposure enhances employability and prepares graduates to meet the evolving demands of the communication sector.

In addition to technical skills, the program fosters creativity, ethical awareness, and cultural sensitivity, which are essential in a diverse and globalized media environment. Students learn to critically analyze media content, understand audience engagement, and adapt to the rapid technological changes shaping communication practices. The flexible delivery options, including online and on-campus modes, allow students to study in a way that suits their personal and professional commitments. By the end of the program, graduates are well-equipped to contribute effectively to the media and communication industries, bringing innovative ideas and ethical practices to their roles. The Bachelor of Communication at Deakin University is an ideal choice for individuals passionate about understanding and shaping the media narratives that influence society today.

Students completing a Public Relations specialisation and a PR-related research project may be eligible for membership of the Public Relations Institute of Australia

Bachelor degree or other Qualifications at a higher AQF Degree in Virtually Any discipline OR other evidence of academic capability judged to be equivalent

The financing studies for the Bachelor of Communication program at Deakin University involve a comprehensive overview of tuition fees, available scholarships, financial aid options, payment methods, and potential support programs. The tuition fees for domestic students are aligned with the Australian Government's domestic pricing, which as of the latest academic year, range approximately from AUD 7,600 to AUD 10,200 per year, depending on the specific units selected within the program. International students are typically charged higher fees, approximately AUD 28,000 to AUD 30,000 annually, covering comprehensive access to coursework and university resources. Deakin offers several scholarships aimed at supporting students financially, including the Deakin Vice-Chancellor's International Scholarship, which provides significant fee reductions for eligible international students, and the Deakin Vice-Chancellor's Academic Excellence Scholarship, available to high-achieving domestic and international students. These scholarships can significantly offset tuition costs and are competitive based on academic merit and other criteria.

In addition to scholarships, students can explore government-funded financial assistance schemes such as HECS-HELP for eligible domestic students, which allows deferred payment of tuition fees until after graduation when income reaches a certain threshold. For international students, various payment plans are available, enabling installment payments over the course of the academic year. Deakin also provides guidance on financial planning and access to external financial aid sources, including private loans and external scholarships from organizations and government agencies. The university’s Career and Employability services also include advice on part-time employment opportunities and internships, which can supplement students’ income during their studies. Additionally, many students leverage external funding through sponsorships or employer support, especially those studying on a scholarship or part-time basis. Overall, Deakin University emphasizes accessible education by providing multiple avenues for financial support, ensuring students from diverse backgrounds can pursue their communication degrees without undue financial hardship.

The Bachelor of Communication at Deakin University offers students a comprehensive education in various aspects of communication, media, and public relations. The program is designed to equip students with core skills in communication theory, media production, digital communication, and strategic communication practices. It prepares graduates for diverse careers in media organizations, corporate communication departments, government agencies, non-profit organizations, and digital media platforms. The curriculum typically includes coursework in media studies, journalism, advertising, public relations, communication technology, and content creation. Students also have opportunities to develop practical skills through projects, internships, and industry placements, allowing them to gain real-world experience and build professional networks.

The program emphasizes the importance of understanding the societal impact of media and communication practices, fostering critical thinking and analytical skills. It encourages students to explore contemporary issues such as digital transformation, media ethics, intercultural communication, and the role of media in shaping public opinion. The teaching combines theoretical foundations with practical applications, utilizing state-of-the-art facilities and digital tools to support multimedia production and communication projects. Deakin University’s strong industry links and dedicated career services assist students in developing their professional portfolios and connecting with potential employers.

Graduates of the Bachelor of Communication can pursue careers as media producers, communications officers, public relations specialists, advertising executives, social media managers, and content creators. The program also provides a solid foundation for further postgraduate study in communication, journalism, media arts, or related fields. With its flexible study options, including online and blended learning modes, the program accommodates students from diverse backgrounds and locations. Overall, Deakin University’s Bachelor of Communication aims to develop versatile communication professionals equipped with the skills, knowledge, and ethical understanding necessary to excel in a rapidly evolving media landscape.