The International Business undergraduate program at SRH University of Applied Sciences Heidelberg offers students a comprehensive and internationally oriented education, preparing them for dynamic careers in the global marketplace. This program emphasizes the development of essential business skills combined with an in-depth understanding of international markets, cross-cultural communication, and global economic trends. Students will explore a wide range of subjects including international marketing, international finance, strategic management, and supply chain logistics, gaining both theoretical knowledge and practical skills applicable across various industries worldwide. The program is designed to foster critical thinking, entrepreneurial mindset, and adaptability, enabling graduates to successfully navigate the complexities of international business environments. Throughout the course, students benefit from a mix of lectures, case studies, group projects, and internships, providing real-world experience and fostering a global perspective. The curriculum is regularly updated to reflect current trends and challenges faced by international companies, ensuring that students are well-prepared for the rapidly changing global economy. Additionally, the program encourages intercultural exchange and language learning, often including opportunities for study abroad or collaboration with international partner universities. Graduates of this program will be equipped with the skills needed for careers in areas such as international management, consulting, marketing, sales, and trade, both within Germany and internationally. The supportive academic environment at SRH University emphasizes personalized learning and close faculty-student interaction, ensuring students receive tailored guidance throughout their studies. Upon completing the program, students will hold a recognized degree that opens doors to diverse international career opportunities, as well as further academic pursuits in related fields.
Educational organisation
Graduates of engineering sciences must participate in a four-month preliminary course in business studies. Graduates of economics/business sciences take part in a four-month preliminary course in engineering.Preliminary course in engineering:
- Material
- Construction
- Manufacturing
- Automation
Preliminary course in business studies:
- Business Management
- Control and Recording
- Finance
- Marketing
First semester:
- Environmental Engineering
- Strategic Management
- Risk Management
- Energy I
Second semester:
- Product Life Cycle Management
- Energy II
- Electives
- International Markets
Third semester: Master's thesis
Study abroad unit(s)
Participants can spend one semester at Mara University in Shah Alam, Malaysia. It is possible to acquire a double degree with this university.Forms of assessment
Exams, Master's thesisCourse objectives
After completing your Master's degree, you will be able to assess technical projects from a business management perspective and take on responsible management tasks. Proficiency in languages and experience in international business contexts round off your flexible profile. The global labour market is open to you!Language requirements
English - TOEFL test or similar testAcademic requirements
Degree in the following disciplines: Engineering, Industrial Engineering and ManagementGrade: 2.5 or better
Documented proof of good English skills (TOEFL test or similar)
The financing options for the International Business degree programme at SRH University of Applied Sciences Heidelberg are designed to accommodate a diverse range of students and their financial needs. Tuition fees for the program are established by the university and are payable annually or per semester, depending on the student’s enrollment preference. For international students, specific payment plans may be available to ease the financial burden and provide flexibility throughout their studies. Additionally, scholarships and tuition waivers are offered to outstanding students, which can significantly reduce the overall cost of education. These scholarships are awarded based on academic performance, extracurricular achievements, or financial need. Applicants are encouraged to submit detailed applications highlighting their eligibility for such financial aid.
Apart from university-sponsored scholarships, students can explore external funding sources such as governmental grants, private scholarships, or sponsorship programs, which may be available depending on their country of origin or personal circumstances. Many students also consider part-time work opportunities on or near campus, which can provide supplemental income while gaining practical experience relevant to their studies in international business. The university’s career services department offers guidance on employment opportunities and internships, which not only support students financially but also enhance their professional skills.
Students should also account for additional costs associated with studying abroad, including accommodation, health insurance, learning materials, and living expenses. SRH University of Applied Sciences Heidelberg provides comprehensive information and support to help students plan their finances effectively. The university also offers orientation sessions and financial planning workshops to assist students in managing their budget during their studies. Moreover, some programs may include internships or cooperative education components that offer stipends or remuneration, providing further financial support. It is recommended that prospective students contact the university’s admissions or financial aid office directly for the most current information on tuition fees, scholarship opportunities, and other financial assistance programs specific to the International Business degree.