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Strategic Business Management at GISMA Business School is a comprehensive and dynamic programme designed to equip students with the essential skills and knowledge required to excel in today's competitive business environment. This programme adopts a strategic approach to understanding and managing business operations, emphasizing decision-making, leadership, and innovative thinking. Participants will delve into core topics such as strategic planning, corporate governance, marketing strategy, financial analysis, and organizational behavior, enabling them to develop a holistic view of how businesses operate and thrive in various industries.
The curriculum combines theoretical foundations with practical applications, ensuring that students can immediately apply their learning to real-world scenarios. Through case studies, group projects, and interactive workshops, students will enhance their analytical and problem-solving skills, gaining confidence in tackling complex business challenges. The programme also emphasizes the importance of digital transformation and sustainability, preparing graduates to lead organizations responsibly and adapt to ongoing technological advancements.
GISMA's Strategic Business Management programme is delivered by experienced faculty members with extensive industry expertise, offering personalized support and mentorship throughout the course. The flexible learning options cater to both full-time and working professionals, allowing students to balance their studies with personal and professional commitments. Upon completion, graduates will be well-positioned for leadership roles across various sectors, including consultancy, corporate strategy, and entrepreneurial ventures.
Furthermore, the programme provides opportunities for networking with industry leaders and peers from diverse backgrounds, fostering valuable professional relationships that can benefit students throughout their careers. The programme's focus on strategic thinking, leadership development, and innovative problem-solving ensures that graduates are not just prepared for current market demands but also equipped to shape the future of business. Whether you aim to advance your existing career or embark on a new entrepreneurial path, GISMA's Strategic Business Management programme offers the tools, knowledge, and confidence to succeed in the dynamic world of business.
The course will cover the following modules:
- Global Business Strategy and Leadership (30)
- Management of Business Operations (15)
- Strategic Human Resource Management (15)
- International Marketing Leadership (15)
- Financial Information for Business Decisions (15)
- Innovation Management in a Digital Age (15)
- Sucess Through Business Ethics (15)
- Professional Development (Non-Credit Bearing)
- Business Project (60)
2:2 UK honours degree or equivalent.
English proficiency: IELTS 6.5 or equivalent
Non-standard entry
You can still apply for this course if you don't meet the academic requirements as long as you have around five years of experience in management.
You must also show the following:
- sufficient motivation and ability to take the course
- professional references
- demonstrable work experience
You may be eligible for exemptions if you already have qualifications from a professional body.
Want to improve your English level for admission?
Prepare for the program requirements with English Online by the British Council.
- ✔️ Flexible study schedule
- ✔️ Experienced teachers
- ✔️ Certificate upon completion
📘 Recommended for students with an IELTS level of 6.0 or below.
Tuition fee - €15,000
For applications submitted at least 8 weeks before orientation date the university offers Early bird discount of up to 20%*
GISMA offers flexible payment plans that allow you to spread the costs of your programme fees in up to six instalments. A refundable* deposit of €2,000 is required to secure your place, and the remainder of the tuition fee is to be paid after the start of programme in accordance with your payment schedule.
You will be eligible for a discount of 5% off the total fee if the payment of the entire tuition fee is completed before the first instalment due date.
We’re proud to say that previous students of this course now enjoy employment with firms including: Apple, IBM, Clarins, and KLB Group.
Some of their job titles are:
- Division Sales Manager
- Project Manager
- Freelance Digital Marketing Specialist
- Market Insight Manager
- Marketing Director
- Head of Sales and Marketing
- Senior Marketing Analyst
- Senior Brand Manager
- Product Manager
Upon completion of this course you will be able to:
- Provide support with strategic marketing functions
- Understand why data is vital in the decision-making process
- Submit your assessments to CIM to gain a Diploma in Professional Marketing
- Attain transferable skills that will enhance your employability