Business Communications

Business Communications at New York College is a comprehensive program designed to equip students with essential skills in effective communication within the corporate environment. This program emphasizes developing verbal, non-verbal, and written communication skills, enabling graduates to convey ideas clearly, persuasively, and professionally across diverse business contexts. Students will explore various communication channels, including digital media, presentations, negotiations, and interpersonal interactions, ensuring they can adapt their messaging to different audiences and situations. The curriculum integrates theoretical foundations of communication with practical applications, such as case studies, group projects, and real-world simulations, fostering both critical thinking and hands-on experience. Throughout the program, students will also gain insights into intercultural communication, business etiquette, and ethical considerations, preparing them to operate effectively in global markets. The program collaborates with industry professionals to provide internships and networking opportunities, giving students valuable exposure to the business world and enhancing their career prospects. Graduates of Business Communications will be well-prepared for roles in corporate communications, marketing, public relations, and management, where strong communication abilities are essential. The program combines rigorous academic coursework with a focus on practical skills development, ensuring students are industry-ready upon graduation. Whether aspiring to work in multinational corporations, startups, or non-profit organizations, students will leave with the confidence and competence to excel in diverse professional environments. Maintaining a contemporary curriculum that reflects current trends and technology in the communication field, this program aims to produce versatile, skilled communicators who can contribute effectively to their organizations and society at large.

Year 1

• Personal and Professional Development
• Introduction to Business Processes
• Business Planning and Development
• Context and Regulatory Framework of Business
• Managing the Performance of Individuals

Year 2

• Career Development
• Creativity and Business Decision Making
• Operations Management
• Management and Information Systems
• Internationalization, Trade and Markets
• Multinational Business in the Growth Economies

Year 3

• Dissertation
• Business Strategy
• International Business Management
• Small Business Development

English Language Requirements

IELTS band : 6

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Requirements

The admissions process involves a comprehensive review of your academic background, test scores, application essay, recommendations, and activities both in school and in your community.
All candidates for undergraduate admission must submit the following:

• Application for Admission to Undergraduate Study
• Personal statement/essay
• Two letters of recommendation
• Official high school transcripts
• Official transcripts of all college work, including non-credit course work, if any, and for transfer students.
• International students should consult the International Students section.

English Language Requirement

Students are required to have a good standard of English before starting any program. For students whose native language is not English, NYC requires a minimum of TOEFL score of 197 (computer based test), IELTS 6.0, or a recognized equivalent.

All non-native English speakers who do not possess any of the above-mentioned certificates, will be required to take an English language placement test, which is offered at NYC free of charge.

Students that have attained Cambridge Proficiency or TOEFL score of 197 or higher are exempt from the placement test and may enroll full-time.

Work Experience

No work experience is required.

Related Scholarships*

• Academic Excellence Scholarship

  "The Academic Excellence Scholarship can provide up to a 50 % reduction in tuition per semester. These scholarships will be renewed if the student maintains superior academic performance during each semester of their 3-year Bachelor programme. The scholarship will be directly applied to the student’s tuition fees."

• Alumni Study Travel Fund

  Scholarships for students who are already attending the University of Reading.

• Amsterdam Merit Scholarships

  The University of Amsterdam aims to attract the world’s brightest students to its international classrooms. Outstanding students from outside the European Economic Area can apply for an Amsterdam Merit Scholarship.

* The scholarships shown on this page are suggestions first and foremost. They could be offered by other organisations than New York College.

The Business Communications program at New York College is designed to equip students with the essential skills required to excel in the fast-paced world of global business. This program focuses on developing effective communication strategies, understanding intercultural differences, and mastering the use of modern communication tools and platforms. Students will gain a comprehensive understanding of how to craft clear, persuasive messages across various media, including verbal, written, and digital formats. The curriculum emphasizes both theoretical foundations and practical applications, ensuring that graduates are ready to meet the demands of the modern marketplace.

Throughout the program, students are exposed to a wide range of topics such as corporate communication, public relations, marketing communication, media relations, and negotiation techniques. They will learn how to analyze audience needs, tailor messages appropriately, and utilize technological advancements to maximize reach and impact. The program also emphasizes the importance of ethical communication practices and the development of critical thinking skills needed to evaluate and respond to complex communication challenges effectively.

In addition to coursework, students may have opportunities for internships, workshops, and collaborative projects with industry partners, providing valuable real-world experience. The faculty comprises experienced professionals and academics who bring practical insights and current industry trends into the classroom. Upon completion of the program, graduates are well-equipped to pursue careers in public relations, corporate communications, media relations, marketing, or continue their education in related fields.

The program is suitable for students interested in working in multinational companies, NGOs, government agencies, or media organizations. It aims to foster intercultural competence and adaptability, critical for thriving in diverse business environments. With the increasing importance of communication in the digital age, the Business Communications program prepares students to become effective communicators and strategic thinkers who can contribute positively to their organizations and society.