Communication

The Bachelor of Communication at Edith Cowan University is a comprehensive undergraduate program designed to prepare students for a dynamic and diverse field of media, journalism, public relations, advertising, and corporate communication. This degree offers students a solid foundation in communication theories, media practices, and strategic communication tactics, enabling them to effectively analyze, develop, and deliver messages across various platforms and audiences. Throughout the program, students engage with a wide range of subjects including media ethics, digital media production, storytelling, media law, and intercultural communication, equipping them with the skills necessary to thrive in fast-paced media environments. The curriculum is crafted to foster critical thinking, creativity, and ethical decision-making, ensuring graduates are ready to meet the challenges of modern communication roles. Many courses involve practical projects, internships, and industry collaborations, providing real-world experience and networking opportunities. Students will also develop proficiency in using industry-standard tools and technologies, preparing them to create compelling content across multiple channels such as print, broadcast, online, and social media. The program emphasizes a global perspective and cultural awareness, which are essential in today's interconnected world. Graduates of the Bachelor of Communication are well-positioned to pursue careers in media organizations, public relations firms, advertising agencies, corporate communications departments, and digital content creation. They will have the ability to critically assess media messages, develop effective communication strategies, and adapt to new technologies and trends in the industry. With Edith Cowan University's strong industry connections and commitment to practical learning, students will graduate with the skills, knowledge, and confidence needed to excel in various communication-related careers or to further their studies in postgraduate programs.

Bachelor of Communication at Edith Cowan University offers a comprehensive and dynamic curriculum designed to equip students with essential skills and knowledge required for a successful career in the diverse field of communication. The program covers a broad spectrum of disciplines, including journalism, public relations, advertising, media production, corporate communication, digital communication, and media analysis. Throughout the course, students engage with both theoretical frameworks and practical applications, preparing them to effectively communicate in various professional settings and to diverse audiences.

The curriculum emphasizes critical thinking, ethical practices, and innovative approaches to communication challenges in a rapidly evolving media landscape. Students will learn to craft compelling messages, develop strategic communication plans, and utilize the latest digital tools and platforms. The program incorporates real-world projects, internships, and industry partnerships to provide hands-on experience and foster professional networking opportunities. These practical components enable students to develop a portfolio of work that demonstrates their skills and readiness for employment.

In addition to core subject areas, students have the opportunity to specialize in particular aspects of communication through elective courses. These may include media law and ethics, crisis communication, multimedia storytelling, and social media management. The program aims to prepare graduates for roles in media organizations, corporations, government agencies, non-profit organizations, and entrepreneurial ventures. Graduates will possess strong research, writing, presentation, and interpersonal skills, making them adaptable and competitive in a globalized communication environment.

Edith Cowan University’s Bachelor of Communication also emphasizes the importance of ethical responsibility and cultural sensitivity, ensuring students are prepared to handle complex issues in society and media with professionalism and integrity. By the end of the program, students will have developed a versatile skill set, a solid theoretical foundation, and practical experience, enabling them to effectively contribute to the ever-changing communication industry and pursue further postgraduate studies if desired.

University admission requirements apply. It's desirable that University admission requirements apply. All applicants have five years appropriate professional experience.

The Bachelor of Communication at Edith Cowan University offers a range of funding options to support students throughout their studies. Domestic students can access government assistance programs such as Commonwealth Supported Place (CSP), which significantly reduces the cost of tuition by subsidizing the required fee, making higher education more affordable. Eligibility for CSP is typically determined by citizenship status and previous education history. Students may also apply for HECS-HELP loans, which allow them to defer the payment of their student contribution amounts until they are earning above the repayment threshold. This provides financial flexibility and alleviates upfront costs, enabling students to focus on their studies without immediate financial burden.

International students enrolling in the Communication program are responsible for full tuition fees, which vary depending on the level of study and specific courses undertaken. These students can explore scholarships and grants offered by Edith Cowan University, which provide partial fee waivers or cash awards based on academic achievement, leadership qualities, or financial need. The university’s scholarship database includes a variety of opportunities for international students, and applications are usually competitive but attainable for well-qualified candidates.

In addition to scholarships, students are encouraged to seek external funding sources such as government scholarships, industry sponsorships, and private foundations. Many organizations recognize the importance of communication professionals and may offer bursaries to support students pursuing related careers. Furthermore, students can consider part-time work opportunities available on or near campus, allowing them to earn income while balancing their academic commitments. The university’s career services provide guidance on job searching, resume writing, and interview preparation to maximize employment prospects during their studies.

Students should also explore financial planning resources provided by Edith Cowan University, including workshops on budgeting, managing student loans, and financial literacy. These resources aim to equip students with essential skills to manage their finances responsibly throughout their academic journey and beyond. For students requiring additional financial assistance, the university’s support services can connect them with counseling and financial advisory services to develop personalized plans that address their specific needs and circumstances. Overall, Edith Cowan University is committed to providing accessible and comprehensive financial support options to ensure all students have the opportunity to succeed in their communication studies.

The Bachelor of Communication at Edith Cowan University is a comprehensive undergraduate program designed to equip students with a broad range of skills in the field of communication. This program covers various aspects of communication including media production, journalism, public relations, advertising, digital communication, and communication theory. Students will develop strong interpersonal and organizational skills, enabling them to effectively convey information across diverse platforms and audiences. The curriculum combines theoretical knowledge with practical experience, preparing graduates for roles in media organizations, corporate communication departments, public relations firms, advertising agencies, and digital content creation. Throughout the course, students have opportunities to engage in real-world projects, internships, and industry placements, fostering connections with professionals in the field and gaining invaluable hands-on experience. The program emphasizes critical thinking, ethical considerations, and innovative use of emerging communication technologies, ensuring graduates are adaptable in a rapidly changing media landscape. Graduates of this program are well-equipped with the skills necessary to analyze and produce compelling messages, manage public perceptions, and utilize new media channels effectively. The Bachelor of Communication aims to produce dynamic communicators capable of contributing meaningfully to their communities and industries, supporting careers that require strategic communication skills, creativity, and technological literacy. The duration of the program typically spans three years of full-time study, with options for part-time study to accommodate various student needs. With a strong focus on practical application and industry relevance, the program also offers pathways for postgraduate study or specialized certifications in areas such as media studies, public relations, or digital communication. Students benefit from access to ECU’s modern facilities, dedicated learning resources, and expert faculty members who are active professionals and researchers in the communication field. The program also encourages collaborative projects, team-based learning experiences, and participation in industry events, all aimed at preparing students to excel in global and local communication environments.