Creative Media

Creative Media at City University of Hong Kong offers a comprehensive and stimulating undergraduate education designed to equip students with the essential skills and knowledge needed to excel in the dynamic field of media production and digital communication. This programme integrates theoretical understanding with practical skills, ensuring graduates are well-prepared for the fast-paced media landscape. Students will explore various aspects of creative media, including digital design, multimedia storytelling, interactive media, film production, and emerging technologies such as virtual reality and augmented reality. The curriculum is carefully structured to foster both technical competence and creative innovation, encouraging students to develop their unique voices while understanding industry standards and practices. Throughout the programme, students engage in hands-on projects, collaborative work, and internships that provide real-world experience and networking opportunities within Hong Kong's vibrant media industry. The programme also emphasizes critical thinking and media literacy, enabling students to analyze and create content responsibly and ethically. Faculty members are experienced professionals and scholars dedicated to mentoring students and fostering an environment of creative exploration and academic excellence. Graduates of the Creative Media programme are expected to pursue careers in various sectors, including media production, digital marketing, advertising, game design, and content creation for online platforms. They will be equipped with the skills to adapt to technological advances and changes in media consumption habits, making them highly competitive in the global job market. With its strong industry links, state-of-the-art facilities, and a curriculum that balances innovation with practical application, the Creative Media programme at City University of Hong Kong offers an ideal foundation for students passionate about transforming ideas into engaging digital content that resonates with diverse audiences around the world.

• Research Skills and Methods: The Doctorate and Beyond
• Teaching Students: First Steps

Qualifying/Annual Report Submission

A qualifying report should include a survey of the relevant literature, an identification of a specific research topic, the research methodology and a discussion on possible outcomes.

Students should submit three copies of the qualifying report to their research supervisors within the specified qualifying period. The Qualifying Panel will assess the student’s suitability to continue his or her studies on the basis of the qualifying report, coursework results and any other assessment as considered appropriate by the Panel. The Panel’s recommendations will be forwarded to the Department/School for approval.

After the qualifying period, students must submit progress reports (typed and in English) on an annual basis until they have submitted the final version of their thesis for oral examination and completed any other academic requirements.

Students should submit three copies of the annual progress report to their research supervisors for forwarding to the Qualifying Panel for assessment. On the basis of the annual progress report, the Qualifying Panel should make a recommendation regarding the student’s suitability to continue his or her studies for approval by the Department/School.

Thesis

An MPhil thesis should present the results of research investigation, give evidence of a sound understanding of the area of study, its context and applicability, and make a contribution to knowledge.

Requirements

• Hold a relevant bachelor’s degree with first or second class honours (or equivalent qualification) from a recognised university.
• Applicants from an institution where the language of teaching is not English should satisfy the minimum English proficiency requirements specified by both the University and individual Colleges and Schools. The University’s minimum English proficiency requirement for research degree programmes is 550 (paper-based test) or 213 (computerbased test) or 79 (internet-based test) in the Test of English as a Foreign Language (TOEFL) OR an overall band score of 6.5 in the International English Language Testing System (IELTS). Equivalent qualifications are also acceptable. 
• Official certificates and transcripts of academic qualifications (Certificates and transcripts that are not in English should be accompanied by a formal certified translation in English.) [Applicants who obtained degrees from institutions that gave degree classification and/or grade point average but are not shown in the certificate or transcript are required to also send copies of any other official documents that indicate their formal degree classification or grade point average.]
• Certificates of professional qualifications, if applicable (Certificates that are not in English should be accompanied by a formal certified translation in English.) 
• (In support of the applicant’s publication record, if applicable) the front page of the papers (for papers that have been published) or the letter of acceptance (for papers that have been accepted for publication). [Applicants to the School of Law must also submit a self-assessment (of not more than 400 words) of their publications together with full copies of their best three publications. Where any publication so submitted is in a language other than English, it must be accompanied by an abstract in English.]
• Nominate two academic referees who can comment on their academic performances (proposed supervisor and persons from non-academic circles are normally not acceptable as academic referees). 
• A non-refundable application fee of HK$200 will be charged for each online application. Settlement of the application fee shall be made via online credit card payment.

Scholarships

• Postgraduate Studentship
• Research Tuition Scholarship
• Conference Grant
• Research Activities Fund
• Chow Yei Ching School of Graduate Studies Entrance Scholarships

The Bachelor of Arts in Creative Media at City University of Hong Kong is a comprehensive undergraduate programme designed to equip students with a broad range of skills in digital media, multimedia production, interactive media, and creative content development. This programme emphasizes both theoretical understanding and practical application, preparing students for careers in the rapidly evolving field of media and entertainment industries. Students have the opportunity to explore various aspects of creative media, including digital storytelling, game design, animation, visual effects, and web development, fostering innovative thinking and technical proficiency.

Throughout the programme, students engage in a combination of lectures, workshops, and project-based learning to develop their abilities in media production, programming, design, and project management. The curriculum balances core media theories with hands-on training in industry-standard tools and software such as Adobe Creative Suite, Final Cut Pro, and programming languages relevant to multimedia applications. The programme encourages collaboration and teamwork, reflecting the collaborative nature of professional media environments.

In addition to technical skills, students are nurtured to develop critical thinking, problem-solving, and communication skills, which are essential for successful careers in creative industries. The programme also offers opportunities for internships and industry collaborations, providing students with practical experience and networking opportunities within Hong Kong and beyond. Graduates of the Bachelor of Arts in Creative Media are prepared to work in diverse roles, including digital content creator, multimedia designer, game developer, interactive media designer, and digital media producer.

The programme is structured to be flexible, accommodating students with various backgrounds and interests in media and technology. It emphasizes innovation and creativity, encouraging students to produce original works and contribute to the cultural and digital industries. Equipped with the latest skills and knowledge, graduates are well-positioned to adapt to the dynamic media landscape and pursue further studies at postgraduate level or entrepreneurial ventures in media fields. With a strong focus on both theory and practice, the Bachelor of Arts in Creative Media at City University of Hong Kong aims to cultivate innovative media professionals capable of shaping the future of digital media communication.