Design Business Management

The BA (Hons) in Design Business Management at Bournemouth University is a comprehensive undergraduate programme that seamlessly integrates the creative aspects of design with the strategic elements of business management. This innovative course is designed to equip students with a multidisciplinary skill set that enables them to excel in the dynamic world of design industries, entrepreneurial ventures, and innovative business environments. Throughout the programme, students will explore key areas such as design thinking, project management, marketing, branding, and entrepreneurship, alongside core business principles that underpin successful management practices.

The curriculum emphasizes hands-on learning, encouraging students to work on real-world projects, collaborate with industry partners, and develop a professional portfolio. Students will gain a deep understanding of the creative process, from initial concept development to market launch, while also mastering essential business skills such as financial planning, strategic management, and digital marketing. The programme fosters critical thinking, problem-solving, and effective communication, preparing graduates to lead and innovate within competitive markets.

Additionally, students will benefit from Bournemouth University's strong links with industry through guest lectures, internships, and live projects, ensuring that their education is aligned with current market demands. The course also provides opportunities for international study and cultural exchange, broadening professional horizons. With a flexible structure, the programme allows students to tailor their studies according to their interests, whether they wish to pursue careers in design consultancy, brand management, startup ventures, or corporate innovation.

Graduates of the Design Business Management programme will be equipped with the knowledge, skills, and entrepreneurial mindset required to thrive in various roles across creative and business sectors. They will be prepared to launch their own ventures, manage design teams, or contribute strategically to organizations seeking innovative solutions. Overall, this degree offers a unique blend of creativity and business acumen, making it an ideal choice for aspiring professionals who seek to make a significant impact in the global marketplace through innovative design and strategic management.

The Bachelor of Arts in Design Business Management at Bournemouth University offers a comprehensive curriculum that combines creative design skills with essential business acumen. This innovative programme is designed to equip students with the ability to manage and lead design projects within various industries, including fashion, graphic design, product development, and branding. Throughout the course, students will explore the principles of design thinking, strategic planning, and project management, gaining a solid understanding of how to translate creative ideas into successful business ventures.

The programme emphasizes a practical, hands-on approach, integrating real-world projects, internships, and industry collaborations to ensure graduates are well-prepared for the dynamic world of design and business. Students will develop skills in user experience (UX) design, digital media, marketing strategies, and financial management, enabling them to oversee entire projects from concept to execution. The curriculum also covers sustainable design practices, innovation management, and entrepreneurship, fostering a mindset of creativity and strategic foresight.

In addition to technical and managerial skills, the programme encourages the development of critical thinking, problem-solving, and effective communication skills. Students will have access to state-of-the-art facilities, including digital labs, creative studios, and design workshops, providing an environment conducive to experimentation and professional growth. Through interdisciplinary learning, students will learn to collaborate across teams, incorporate client feedback, and adapt to changing industry trends.

Graduates of this programme will be equipped to pursue careers as design managers, brand strategists, project coordinators, or entrepreneurs within creative industries. They will possess the knowledge and skills to lead innovative design initiatives that align with business objectives, ultimately contributing to the growth and success of their organizations. With a focus on employability and industry relevance, the Design Business Management course prepares students to thrive in the competitive global marketplace of creative design and business.

The Design Business Management undergraduate program at Bournemouth University requires prospective students to meet specific academic and additional admission criteria. Applicants must have completed their secondary education with qualifications equivalent to the UK A-levels or other recognized international qualifications. A good academic record demonstrating strong performance in relevant subjects is essential. The program encourages applicants with a background in design, business studies, or related disciplines, but it is also open to those with diverse academic interests.

International students are considered on an individual basis, with requirements varying by country. Demonstration of English language proficiency is necessary for non-native speakers, typically through IELTS, TOEFL, or equivalent tests, with minimum scores set by the university. Prior work experience in design or business-related fields is not a mandatory requirement but can be advantageous. The program values creative thinking, entrepreneurship skills, and an interest in the integration of design and commercial strategies.

Applicants are advised to submit a personal statement outlining their motivation for studying Design Business Management, relevant skills, and career aspirations. Additionally, a portfolio demonstrating creative work may be requested during the application process or at interview stages. For certain applicants, participation in interviews or admissions assessments may be part of the selection process to assess motivation and aptitude.

The program is designed to equip students with multidisciplinary skills encompassing design principles, business acumen, project management, marketing, and innovation. It aims to prepare graduates for careers in design consultancy, brand management, product development, or entrepreneurial ventures. As part of the academic requirements, students must complete a balance of lectures, seminars, practical projects, and industry placements where applicable.

Entry pathways also include foundation courses or diplomas for students who meet the admission criteria but require additional preparatory study to meet the program standards. The university maintains an open admissions policy complemented by conditional offers based on predicted or achieved grades, ensuring a fair and accessible application process for all qualified candidates.

Want to improve your English level for admission?

Prepare for the program requirements with English Online by the British Council.

• ✔️ Flexible study schedule
• ✔️ Experienced teachers
• ✔️ Certificate upon completion

📘 Recommended for students with an IELTS level of 6.0 or below.

Enroll in the course

The Bournemouth University offers a range of financing options for students enrolled in the Design Business Management program. Prospective students can explore various sources of financial assistance to support their studies. Government-backed student loans are available to eligible students, covering tuition fees and providing maintenance support. The UK government offers undergraduate and postgraduate loans, which can be applied for through official channels, and repayment is contingent upon income levels after graduation. Additionally, Bournemouth University provides its own bursaries and scholarships aimed at both domestic and international students. These financial awards are often granted based on academic merit, financial need, or specific criteria related to the student's background or circumstances. Students are encouraged to check the university's official website for up-to-date information on available scholarships, bursaries, and application deadlines. Private funding options such as scholarships from external organizations, industry sponsorships, and charitable foundations may also be explored. Some students may consider part-time work opportunities on campus or nearby to help finance their education and living expenses while studying. Furthermore, the university may offer flexible payment plans to spread out tuition fee payments across the academic year. International students should also review specific visa regulations which might include additional financial requirements or assurances of sufficient funds to study in the UK. It is recommended that students contact the university’s admissions or financial aid offices directly to receive personalized advice and the most current information on financial support options. Overall, financing studies at Bournemouth University is facilitated through a combination of government loans, institutional support, external scholarships, and personal arrangements, enabling students to pursue their education in Design Business Management with manageable financial planning.

Design Business Management at Bournemouth University offers students a comprehensive education that combines principles of design, business strategy, and management skills. The programme is designed to prepare graduates for careers in creative industries, design consultancy, branding, marketing, and other sectors where innovative thinking and managerial competence are essential. Students will develop a strong foundation in design processes, project management, business operations, and entrepreneurial skills, enabling them to lead and manage creative projects effectively. The course emphasizes real-world applications through collaborations with industry partners, internships, and live project work, ensuring students gain practical experience alongside theoretical knowledge. The curriculum covers core areas such as design thinking, innovation management, marketing strategies, financial planning, and leadership skills. Bournemouth University prides itself on its strong links with industry, providing students with networking opportunities, guest lectures from professionals, and exposure to contemporary challenges in the creative economy. The programme also incorporates digital skills, sustainability considerations, and global perspectives to prepare students for the dynamic and competitive nature of the design and business sectors. Students benefit from state-of-the-art facilities, dedicated studios, and access to a vibrant creative community on campus. The programme aims to produce graduates who are not only skilled designers and managers but also innovative entrepreneurs capable of adapting to changing market trends. Career paths after completing Design Business Management include roles such as creative director, brand manager, product designer, project manager, and business development specialist. The programme encourages critical thinking, teamwork, and problem-solving, fostering graduates who can lead projects from concept to implementation in diverse settings. Overall, Bournemouth University's Design Business Management programme offers a unique blend of creative, managerial, and entrepreneurial education tailored for future industry leaders.