The International Business and Engineering program at SRH University of Applied Sciences Heidelberg offers a unique opportunity for students to develop a comprehensive understanding of both global business strategies and engineering principles. This interdisciplinary degree is designed to prepare graduates for the complex challenges of today’s international market environments, combining the technical expertise required for engineering with the strategic insights necessary for successful business management. Throughout the program, students gain hands-on experience through practical projects, internships, and collaboration with industry partners, ensuring they are well-equipped to transition into the professional world. The curriculum covers core areas such as international marketing, management, economics, and sustainable business practices, alongside engineering modules in systems design, manufacturing, and innovation. Emphasizing multicultural competence, the program fosters intercultural communication skills and adapts to the dynamics of global industries. The program structure typically includes a combination of classroom instruction, project-based learning, and real-world applications, encouraging critical thinking and problem-solving abilities. Students also have opportunities to study abroad or engage in exchange programs, broadening their international perspective. The interdisciplinary nature of the program graduates highly versatile professionals capable of pursuing careers in multinational corporations, engineering firms, consultancy agencies, or starting their own ventures. With a strong focus on entrepreneurship, innovation, and leadership, the International Business and Engineering program prepares students to become future leaders who can effectively bridge the gap between technical development and business strategy. Upon completion, graduates receive a recognized degree that demonstrates their ability to operate effectively in international and technical contexts, opening doors to diverse career paths and further academic pursuits in related fields.
Educational organisation
The Bachelor's degree programme takes 36 months, 28 months of which are taught in classes on campus. The studies are divided into five-week blocks to ensure that competencies can be acquired in a focused way. In other words, there are no semesters or trimesters (terms) as such. The programme contents are conveyed by means of case studies or project-based applications and include an integrated internship and an elective study abroad period.Courses in the first academic year include the following:
- Business Administration
- Human Resources
- Marketing
- Operation Management
- International Law
- Introduction to Accounting
- Business Simulation
- Soft Skills: Organisational Learning, Presentation Skills and Media Skills
- Intercultural Communication
Courses in the second academic year include the following:
- Macroeconomics
- Sales
- Cost and Performance Accounting
- Corporate & Finance
- International Taxation
- Management Information Systems
- International Accounting
- Entrepreneurship
- Intercultural Communication
In the third year, students study abroad, complete an internship, and write their Bachelor's theses.
The small student groups (maximum 35 students), the mentoring system and the open-door policy as well as the renowned and experienced teaching staff guarantee special and very individual study conditions.
Study abroad unit(s)
You can gain valuable international experience, improve your language skills and obtain intercultural competence in the third year with an integrated study abroad period at one of our partner universities.Internships
Internships are available. (All undergraduate students are required to complete an internship in their third year.)Forms of assessment
Written and oral exams as well as presentationsCourse objectives
The range of possible vocational fields is varied. You will be qualified to work in the areas of human resources, marketing, communication or sales in industrial and service companies. Alternative options include careers in market research institutions, advertising agencies, management consultancies, tax, accounting and auditing consultancies, banks or insurance companies.International career opportunities will be possible, as you will be empowered with a global perspective and an understanding of worldwide business. You will also be well prepared to successfully venture into self-employment.
Language requirements
English TOEFL or equivalentAcademic requirements
- University entrance qualification
- Documented English skills (TOEFL or similar)