StudyQA — Bachelor: International Hotel Management — SRH University of Applied Sciences Berlin

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International Hotel Management at SRH University of Applied Sciences Berlin is a comprehensive bachelor’s degree programme designed to prepare students for successful careers in the dynamic and global hospitality industry. This programme combines rigorous academic coursework with practical experience, equipping graduates with the essential skills and knowledge needed to excel in hotel management, tourism, and related sectors. Throughout the programme, students explore core topics such as hospitality operations, strategic management, marketing, human resource management, finance, event management, and sustainable tourism. Emphasis is placed on developing leadership qualities, communication skills, and intercultural competence to effectively manage diverse teams and serve international guests. The curriculum integrates theoretical learning with hands-on training through internships, training projects, and collaboration with industry partners, providing real-world exposure and networking opportunities. Classes are taught by experienced faculty members who bring industry insights into the classroom, ensuring that students stay abreast of current trends and innovations in hospitality and tourism. The programme also offers opportunities for specialisation in areas such as hotel entrepreneurship, luxury hospitality, or digital transformation within the hospitality sector. Located in Berlin, a vibrant hub for tourism and culture, students benefit from exposure to a multicultural environment and the chance to engage with leading hospitality companies within the city. The International Hotel Management programme aims to develop versatile professionals capable of operating in international markets, leading teams, and creating memorable guest experiences. Graduates are well-equipped to pursue careers in hotel management, event planning, tourism development, or entrepreneurship in the hospitality industry worldwide, making it an ideal choice for ambitious individuals seeking an international career in hospitality.

Educational organisation

The Bachelor's programme "International Hotel Management" consists of seven semesters (three and a half years). Each semester is divided into modules focusing on knowledge (basic, advanced, supplementary), methods and practical experience.

First Semester - Introduction
Introduction to business administration and industry specifications, acquisition of principles of academic and research methods, development of personal skills and foreign language expertise:

Introduction to Business Administration
Introduction to International Hotel Management
Self-Management & Self-Presentation and Creative Techniques
Languages I & II
Introduction to Academic Writing
Quantitative & Qualitative Research

Second Semester - Continuation
Intensification of business fundamentals, development of personal skills to be applied and transferred into real business situations at a later stage:

Introduction to Economics
Law I (Foundations)
Accounting
Languages III & IV
Food and Beverage Management I
Internship I (six weeks)

Third Semester - Preparation for "Going International"
Preparation for the international internship in the fourth semester:

Financial & Management Accounting/Controlling
International Marketing
Intercultural Communication
Law II (International Law)
Database-driven Information Management

Fourth Semester - "Being International"
Accumulation of intercultural experience in a job-specific context, application of academic knowledge and practical training, development of language skills:

Internship (international or in Germany, depending on your nationality) - six months

Fifth Semester - "Running a Hotel"
Courses focus on a variety of value-creating subjects in hospitality management:

Investment & Financing
Sales & Distribution Management
Moderation & Conflict Management
Food & Beverage Management II
Rooms Division Management

Sixth Semester - "Hotel as a Project"
Courses concentrate on advanced management skills, embedded in strategic and project management, practical projects such as a hotel development project and projects in event management:

Strategic Management
Human Resource Management
Destination & Tourism Marketing
Quality & Process Management
Event Management
Hotel Development & Project Management

Seventh Semester - Bachelor's thesis
Research project in hotel management as well as Bachelor's thesis in line with personal interests, preparation for the start of your professional career:

Career-launching Internship (four months)
Bachelor's thesis

Study abroad unit(s)

Students have the opportunity to spend one semester studying abroad in addition to completing an international internship. They may choose from different cooperating universities, e.g. in Barcelona (Spain), Istanbul (Turkey), or Cancún (Mexico).

Internships

The following internships are required:

An internship of six weeks between the second and the third semester
An international internship of six months during the fourth semester
A four-month career-launching internship at the end of the programme

The Career Service will assist students in finding an appropriate internship position and company.

Forms of assessment

Written/oral exams and presentations concomitant to studies.
During the seven semesters, students will accumulate 210 ECTS points.

Course objectives

Graduates of our programme are able to work in various positions in the hotel and hospitality industry worldwide. They can enter positions in marketing, human resources, controlling, revenue management, rooms division management and other areas of hotel management. Opportunities are numerous.

Hotels, hotel chains as well as hospitality-related companies such as event agencies, health and spa facilities and companies with a strong focus on customer service are just some of the many potential employers for graduates of this programme.

With the internationally accredited FIBAA Bachelor's degree, you are also qualified for further education at Master's level.

Language requirements

Language requirements for the English-based programme are TOEFL (87 ibt; CBT 227; for a score between 79-86, a supplementary conditional agreement will be issued) or comparable certificates (e.g. IELTS Academic: at least 6.5; TOEIC: at least 785 or a school leaving certificate). A university degree completed in English will suffice as proof of language proficiency.

Academic requirements

Applicants must provide either a German "Abitur" (A-level), a "Fachabitur" or an equivalent international baccalaureate or high school diploma.
A four-week practical training course prior to the programme, ideally in a hotel (can be completed in your home country or within the first year of your studies).