International Management in Sport Management

The International Management in Sport Management program at Geneva Business School is a comprehensive and dynamic degree designed to prepare students for leadership roles within the global sports industry. This program combines core management principles with specialized knowledge of the sports sector, equipping students with the skills necessary to navigate the complexities of sports organizations, event management, marketing, and sponsorship. Throughout the course, students will explore topics such as sports finance, strategic planning, digital media in sports, athlete management, and sports law. The curriculum emphasizes practical experience, encouraging students to engage in real-world projects, internships, and networking opportunities with industry professionals. With a multicultural environment and a faculty comprised of industry experts, the program fosters an international perspective essential for success in the global sports market. Additionally, students will develop competencies in leadership, communication, and problem-solving, enabling them to manage diverse teams and initiatives effectively. The program is ideally suited for individuals passionate about sports and eager to influence the industry through innovative management approaches. Graduates will be prepared to pursue careers in sports clubs, federations, event organizations, sports marketing agencies, and other related fields worldwide. Leveraging Geneva Business School’s global network and focus on entrepreneurial thinking, this program offers a unique opportunity to thrive in the vibrant and competitive sports industry.

The program requires the successful completion of 180 credits (which represent, 1800 contact hours plus a total of 3600 study hours). The program consists of 4 groups of courses common for all bachelor’s degrees, from which students may select the desired subjects to study: General Education (45 ECTS), Core Courses (72 ECTS), Elective Courses (15 ECTS), Specialization Courses (36 ECTS) and the Bachelor Thesis (12 ECTS), which are mandatory to complete the selected specialization.

Admission Process & Requirements for our Bachelor’s Programs

Students who wish to apply to a Geneva Business School bachelor’s degree must have successfully completed their final secondary school examinations and any other required examinations qualifying them for university admission in their country or in the country where their secondary school studies took place. 

• Swiss Maturité, International Baccalaureate of minimum 30 points, 3 A-levels, high school diploma or equivalent (Geneva Business School uses a country-specific admissions criteria for prospective bachelor’s students. Please contact our Admissions Department for more details.)

• IELTS 6.0 / TOEFL 70 / DET 95-100 (official English exam results) or proof of studying previously in an English-speaking environment for a minimum of 3 years

• A scanned copy of all required academic diplomas, transcripts, and academic certificates
  A 500-word written response to a business case study

• An interview with a representative from the academic team on their chosen campus. Their response to the case study will be discussed in the interview.

• Photocopy of valid passport / national ID

• 1 reference letter from a former teacher or employer

Exceptional admissions conditions – COVID-19

In light of the COVID-19 pandemic, the Geneva Business School Board of Management has decided that it will accept students even if they are unable to obtain their high school diplomas due to the pandemic.

This measure is on the condition that their grade transcripts, English level, and school recommendations are of the high level we expect from applicants worldwide, and our admissions requirements remain unchanged. 

Candidates accepted to Geneva Business School without TOEFL/IELTS or high school examination results will be afforded one additional academic year, from the time they join our school, to provide the missing documents.

Applicants may submit the Duolingo English Test (DET), which combines an English proficiency test with a brief video interview. Duolingo’s technology and format allows applicants to complete the test at any time or place with internet access. 

The Geneva Business School offers various financial options to support students pursuing the International Management in Sport Management program. Tuition fees for this undergraduate program are structured to be competitive within the international education market, with costs typically ranging from €9,900 to €16,200 per year depending on the campus and study mode. Students have the flexibility to choose from full-time or part-time study options, which can influence the overall cost and duration of the program. Geneva Business School recognizes that financing higher education can be a concern for many students and therefore provides a range of funding solutions.

Loan options are available through partner financial institutions, allowing students to access undergraduate loans with favorable repayment terms. The school also offers early payment discounts and installment plans that enable students to spread their tuition payments across the academic year, easing cash flow management. Additionally, Geneva Business School encourages students to seek external scholarships and grants, which may be available through government programs, sports organizations, or private foundations supporting athletes and sports professionals.

The school often provides dedicated guidance and counseling services to help prospective students identify suitable financial aid opportunities. International students should also explore country-specific scholarship programs and exchange rate considerations when budgeting for their studies. For those combining work and study, part-time employment opportunities on or near campus can contribute additional financial support, although students should ensure that employment does not interfere with their academic commitments. Overall, Geneva Business School is committed to making education accessible through flexible financing options and dedicated support to help students achieve their academic and career goals in the competitive field of sport management.

Bachelor’s Program Fees

Geneva Campus

Application Fee: EUR 150 (non-refundable, paid upon application)
Administration Fee: CHF 3,000 (one-time fee, 80% refund if the entry visa or residence permit is refused by the visa authorities)
Tuition per semester: CHF 12,450 (3-year / 6-semester program) (100% refund if the entry visa or residence permit is refused by the visa authorities)

Barcelona & Madrid Campuses

Application Fee: EUR 150 (non-refundable, paid upon application)
Administration Fee: EUR 1,900 (one-time fee, 80% refund if the entry visa or residence permit is refused by the visa authorities)
Tuition per semester: EUR 6,950 (3-year / 6-semester program) (100% refund if the entry visa or residence permit is refused by the visa authorities)