Management and Marketing (including Year Abroad)

Management and Marketing (including Year Abroad) at the University of Essex offers students a comprehensive understanding of the fundamental principles of business management and marketing strategies within a global context. This innovative programme is designed to equip students with the essential skills required to succeed in complex and dynamic business environments. Throughout the course, students will explore key topics such as organizational behavior, strategic management, market research, digital marketing, consumer behavior, and international business practices. The curriculum emphasizes practical application, encouraging students to engage in real-world projects, case studies, and simulations that develop their analytical, decision-making, and communication skills.

A distinctive feature of this programme is the Year Abroad component, which provides students with the opportunity to study at a partner university in a different country. This international experience broadens students’ cultural awareness and perspectives, enhancing their adaptability and global employability. During the Year Abroad, students can participate in internships, language courses, and cultural activities, enriching their understanding of international markets and business customs. The programme is delivered by expert faculty members who bring a wealth of academic research and industry experience, ensuring that students receive high-quality education and are well-prepared for careers in management and marketing.

Students graduating from this programme will have developed a strong foundation in business principles, alongside specialized knowledge of marketing strategies and international business practices. The interdisciplinary approach encourages critical thinking and innovative problem-solving, enabling graduates to adapt to rapidly changing global markets. Graduates are well-suited for roles in marketing, consultancy, management, and entrepreneurial ventures across various industries. The programme also prepares students for postgraduate study or professional certifications, providing a solid platform for lifelong learning and career development in the fields of management and marketing. Overall, the Management and Marketing (including Year Abroad) programme at the University of Essex offers a balanced blend of theory and practice, fostering the skills and global outlook necessary for success in today’s competitive business world.

Detailed Course Facts

• GBP 9000 Year (EEA)
• GBP 11950 Year (Non-EEA)

• English

Course Content

The special characteristics of our courses are flexibility and choice. In your first year, you usually take four or five modules that include pre-requisite(s) for your course but, in many cases, mean you can try subjects you have not come across before. If you are taking science and engineering subjects, then these options are slightly restricted because our science modules tend to rely on previous knowledge of the subject.
With a small number of exceptions, if you successfully complete the first year of your BSc, then you are qualified to enter the second year not only of that course but also of a range of other courses: for example, if you are a BSc student who takes economics, politics, philosophy and sociology in your first year, then you have a choice of at least two courses and, in some cases, as many as five. This means you can change your course, providing you have taken the appropriate pre-requisites and places are available.
We offer a range of optional modules in your second- and final-years and most courses allow you to undertake a final-year project, an individual piece of research on a topic that interests you. Some of our science courses offer an optional extra year of an industrial placement.
We operate a credit framework for our awards, which is based on principles widely used across the UK university sector. Each module has a credit rating attached and our standard three-year course consists of 360 credits (120 credits in your first year, and 240 credits across your second and final years).
Please note that module information on our course finder provides a guide to course content and may be subject to review on an annual basis.

Year 1

Introduction to Accounting;
Quantitative Methods;
Introduction to Management; and
Economics for Business

Year 2

Management Accounting I;
Organisational Behaviour;
Introduction to Marketing;
International Business Environment;
Marketing Management; and
three Essex Business School options or outside options

Year 3

Year abroad

Year 4

Business Strategy;
Advanced Organisational Behaviour;
Advanced Marketing;
Business Ethics;
Brand Management; and
three Essex Business School options or outside options

English Language Requirements

IELTS band : 6

To study at this university, you have to speak English. We advice you to

Requirements

• A-levels: AAB-ABB
• GCSE Mathematics: C
• GCSE English: C
• IB: 33-32 points, including Standard Mathematics grade 4, if not taken at Higher Level (we consider IB certificates at the Higher Level on a case-by-case basis)
• BTEC qualifications, in relevant disciplines, will be considered on an individual basis, depending on the units studied. The standard required is generally at Distinction level.
• Achievement of the Access to HE Diploma with a minimum of 6 level three credits at distinction and the remainder at merit (or above).

English language requirements for applicants whose first language is not English: IELTS 6.0 overall with minimum 5.5 in each component (or equivalent). Different requirements apply for second year entry.

Work Experience

No work experience is required.

Related Scholarships*

• Academic Excellence Scholarship

  "The Academic Excellence Scholarship can provide up to a 50 % reduction in tuition per semester. These scholarships will be renewed if the student maintains superior academic performance during each semester of their 3-year Bachelor programme. The scholarship will be directly applied to the student’s tuition fees."

• Access Bursary

  Bursary for UK students all subjects where the variable tuition fee rate is payable.

• Alumni Bursary

  Alumni Bursary for UK Undergraduate students

* The scholarships shown on this page are suggestions first and foremost. They could be offered by other organisations than University of Essex.

Funding

For up-to-date information on funding opportunities at Essex, please visit: www.essex.ac.uk/studentfinance.

Management and Marketing (including Year Abroad) at the University of Essex offers a comprehensive undergraduate programme designed to equip students with essential skills and knowledge in the fields of management and marketing. The programme provides a blend of theoretical understanding and practical application, preparing graduates for diverse roles in international business environments. Students will explore core topics such as strategic management, consumer behaviour, digital marketing, financial analysis, and entrepreneurial management, gaining insights into how organizations operate and compete in global markets. The inclusion of a Year Abroad allows students to immerse themselves in a different cultural and business setting, enhancing their intercultural communication skills and global perspective. This year is spent studying at one of the University's partner institutions abroad, providing invaluable international experience and language skills that are highly valued by employers. The programme is designed with flexibility, offering elective modules that enable students to tailor their degrees according to their interests and career goals. It also incorporates opportunities for work placements and industry projects, fostering practical skills and professional networks. Graduates of the programme are well-positioned to pursue careers in marketing management, business consultancy, brand management, sales, and entrepreneurship, or to undertake postgraduate studies. The programme is accredited and regularly updated to reflect current trends and developments in the business world, ensuring that students are learning relevant and up-to-date content. The learning experience combines lectures, seminars, workshops, and online resources, along with access to state-of-the-art facilities and support services. The university’s location in Essex provides a vibrant campus life and proximity to London, offering additional opportunities for networking, internships, and employment. Overall, the Management and Marketing programme with a Year Abroad is designed to develop global business professionals equipped with the knowledge, skills, and cultural awareness necessary to succeed in today's interconnected world.