Marketing

Our Mission

We pursue the highest level of scholarship in marketing that will both advance the field of knowledge and contribute to improving conditions in our world. 

Selected Goals

• Contribute to deliver significant contributions to the missions of the University of Notre Dame and the Mendoza College of Business.
• Pursue the highest level of scholarship in marketing that will both advance the field of knowledge and contribute to improving conditions in our world.
• Pursue the highest level of quality education for our students, including preparing them to operate effectively in their chosen careers and to make contributions to their profession and communities.
• Maintain communications with external stakeholders – graduates, employers, and potential resource providers, as well as the academic community.

• MARK 20100 PRINCIPLES OF MARKETING
• MARK 30100 CONSUMER AND ORGANIZATIONAL BUYER BEHAVIOR
• MARK 30120 MARKETING RESEARCH
• MARK 30130 MARKETING ANALYTICS
• MARK 30400 Building Great Brands
• MARK 30450 SPORTS MARKETING
• MARK 30460 Social Media
• MARK 30500 ADVERTISING AND PROMOTIONS
• MARK 30550 IMAGINATION, CREATIVITY & COMMERCE
• MARK 30650 PROFESSIONAL SELLING IN BUSINESS-TO-BUSINESS MARKETS
• MARK 40100 STRATEGIC MARKETING
• MARK 40300 INTERNATIONAL MARKETING
• MARK 40550 PUBLIC RELATIONS
• MARK 43500 ADVERTISING CAMPAIGNS
• MARK 43900 EXPLORING THE FRONTIERS

• A completed Common Application or Coalition Application AND the Notre Dame supplement
• A completed 2017-2018 Certification of Finances plus financial documentation verifying the totals on the Certification of Finances
• An official transcript or record of academic achievement in secondary school
• Official results of the SAT or the ACT Assessment
• Official results of the Test of English as a Foreign Language (TOEFL) or the International English Language Testing System (IELTS), if applicable. We strongly recommend a score of 100 or higher on the Internet based TOEFL or a 7.5 or higher on IELTS
• A letter of evaluation from a teacher, headmaster, or counselor
• A $75 non-refundable application fee
• A copy of your passport
• A completed CSS/Financial Aid PROFILE if applying for need-based financial aid

Scholarships

• Need-Based Financial Aid
• Merit Scholarships