International Business with Language

Study mode:On campus Study type:Full-time Languages: English
Local:$ 9 k / Year(s) Foreign:$ 10.4 k / Year(s)  
601–800 place StudyQA ranking:3437 Duration:36 months

Photos of university / #uniofgreenwich

Description

Our marketing programmes have undergone a fundamental redesign. This is to ensure that we can give you the latest skills to meet the needs of an ever-changing industry. The programme will also provide valuable qualifications in addition to your degree. Year 1 covers essential marketing principles, building a strong foundation that is developed and enhanced in Years 2 and 3. Year 2 focuses on implementing the principles from the first year and concentrates on the operational side. You will develop 'marketing mixes' and undertake marketing research. Year 3 takes a more strategic perspective.

The programme usually results in recognition by the Chartered Institute of Marketing (CIM) in the form of their award. After a successful first year, you will usually be awarded CIM's Introductory Certificate in Marketing and when you graduate you will usually gain the Professional Certificate in Marketing. The Market Research Society and the Institute of Direct and Digital Marketing also offer exemptions from their professional qualifications to holders of this degree.

The programme has the following pathways:

  • BA Hons Marketing with Language (French)
  • BA Hons Marketing with Language (Italian)
  • BA Hons Marketing with Language (Spanish)

The programme also offers the opportunity of studying abroad for one year in a partner institution.

Aims of the programme:

  • Ensure you develop a good understanding and grounding in marketing
  • Provide you with an essential grasp of the skills required by employers including competence in a European Language.

Detailed Course Facts

Tuition fee
  • GBP 9000 Year (EEA)
  • GBP 10350 Year (Non-EEA)
Start date September 2015 Duration full-time 36 months Languages Take an IELTS test
  • English
Delivery mode On Campus Educational variant Part-time, Full-time

Course Content

Year 1

  • The Marketing Profession (30 credits)
  • Personal and Professional Development: The Marketer (30 credits)
  • Marketing Principles and Planning (30 credits)
  • Language option in French, Italian or Spanish (30 credits)

Year 2

  • Marketing Research Tools (15 credits)
  • Customer Insight and Research (30 credits)
  • Marketing Communications Management (30 credits)
  • Personal and Professional Development 2: The Marketing Practitioner (15 credits)
  • Language option in French, Italian or Spanish (30 credits)

Optional Sandwich Year (Work Placement)

Final Year

  • Personal and Professional Development: The Marketing Manager (30 credits)
  • Direct, Interactive and Digital Marketing (30 credits)
  • Strategic Decision Making for Marketers (15 credits)
  • Contemporary Issues in Marketing (15 credits)
  • Language option in French, Italian or Spanish (30 credits)

English Language Requirements

IELTS band : 6

To study at this university, you have to speak English. We advice you to

take an IELTS test. More About IELTS

Requirements

Applicants should have:

A minimum of 280 UCAS points (or equivalent)

PLUS GCSE (minimum grade C) in English and mathematics or equivalent qualifications.

• Applications from mature students are welcome.

• Students on this programme may apply to participate in overseas exchanges with our Erasmus partners.

• Direct entry to Year 2 and 3 is available for qualified applicants.

Work Experience

No work experience is required.

Related Scholarships*

  • Academic Excellence Scholarship

    "The Academic Excellence Scholarship can provide up to a 50 % reduction in tuition per semester. These scholarships will be renewed if the student maintains superior academic performance during each semester of their 3-year Bachelor programme. The scholarship will be directly applied to the student’s tuition fees."

  • Access Bursary

    Bursary for UK students all subjects where the variable tuition fee rate is payable.

  • Alumni Bursary

    Alumni Bursary for UK Undergraduate students

* The scholarships shown on this page are suggestions first and foremost. They could be offered by other organisations than University of Greenwich.

Similar programs:
Study mode:On campus Languages: English
Local:$ 9 k / Year(s) Foreign:$ 10.4 k / Year(s)
601–800 place StudyQA ranking: 3976
Study mode:On campus Languages: English
Local:$ 11.7 k / Year(s) Foreign:$ 22.3 k / Year(s)
Deadline: Jan 15, 2025 16 place StudyQA ranking: 2972
Study mode:On campus Languages: English
Local:$ 11.7 k Foreign:$ 22.3 k
Deadline: Jan 15, 2025 16 place StudyQA ranking: 3180
Study mode:On campus Languages: English
Local:$ 2.06 k / Year(s) Foreign:$ 10.4 k / Year(s)
Deadline: Jan 15, 2025 201–250 place StudyQA ranking: 3989
Study mode:On campus Languages: English
Local:$ 2.06 k / Year(s) Foreign:$ 10.4 k / Year(s)
Deadline: Jan 15, 2025 201–250 place StudyQA ranking: 3941
Study mode:On campus Languages: English
Local:$ 2.06 k / Year(s) Foreign:$ 10.4 k / Year(s)
Deadline: Jan 15, 2025 201–250 place StudyQA ranking: 4138
Study mode:On campus Languages: English
Local:$ 9 k / Year(s) Foreign:$ 10.4 k / Year(s)
601–800 place StudyQA ranking: 4454
Study mode:On campus Languages: English
Local:$ 11.7 k / Year(s) Foreign:$ 29.9 k / Year(s)
Deadline: Jan 15, 2025 16 place StudyQA ranking: 4130
Study mode:On campus Languages: English
Local:$ 9 k / Year(s) Foreign:$ 12.5 k / Year(s)
Deadline: Jan 15, 2025 StudyQA ranking: 4043
Study mode:On campus Languages: English
Local:$ 11.7 k / Year(s) Foreign:$ 22.3 k / Year(s)
Deadline: Jan 15, 2025 16 place StudyQA ranking: 4292