International Business at Georg Simon Ohm University of Applied Sciences Nuremberg offers a comprehensive and globally oriented education designed to prepare students for successful careers in the dynamic world of international commerce. The programme combines theoretical knowledge with practical skills, enabling students to understand the complex mechanisms of international markets, intercultural communication, and cross-border business strategies. Throughout the course, students will explore key topics such as international marketing, global supply chain management, international finance, and intercultural management, providing them with a solid foundation to navigate the challenges of global business environments. The curriculum emphasizes practical application through case studies, projects, and internships, fostering critical thinking and problem-solving abilities essential for leadership roles in international companies. Students will also benefit from the multicultural setting of the university, which promotes intercultural exchange and understanding, reflecting the diverse nature of international business. The programme is designed to develop multilingual communication skills, vital for engaging with international partners and clients. Upon graduation, students will be equipped with a broad and versatile skill set, enabling them to pursue careers in multinational corporations, international organizations, or start their own global ventures. The programme’s international focus is further reinforced by partnerships with businesses worldwide and opportunities for study-abroad semesters, providing students with firsthand experience of international markets and business practices. Graduates of the International Business programme are well-prepared to meet the demands of the global economy with confidence, adaptability, and a comprehensive understanding of the principles and practices that drive international business success.
Educational organisation
Semester one: core functional subjects in business (basics), business simulation and an introduction to case study methodsSemesters two - three (full-time) or two - four (part-time): advanced courses in management (see description of content)
Study abroad unit(s)
Partner universities: Barry University, Miami/USA, Zhejiang University, Hangzhou/ChinaStudy weeks are held.
The study weeks at the partner universities count as elective.
There is the option of a double degree with Barry University Miami/USA (AACSB accredited). The programme consists of approx. 75% of both university's MBA courses and can be done in two years. The study fees are approx. 24,000 EUR.
Furthermore, excursions to various countries and companies are integrated into the study programme.
Internships
Support in finding internships, cooperation with companiesForms of assessment
Written exams (90 or 120 minutes)Oral exams (presentations) and marks for group work and projects
Course objectives
Graduates are able to handle internationally oriented business problems on a scientific basis using appropriate management methods. On the one hand, they attain essential leadership qualifications; on the other hand, they themselves represent a wide scope of management knowledge (general management). Additionally, graduates learn to evaluate current corporate and management developments from a critical and professional perspective.Language requirements
Proof of good knowledge of the English language by means of TOEFL (score >550, computer-based >213 or internet-based >80), TOEIC (>750) or IELTS (>6.0) testAcademic requirements
University degree in any subjectTwo years of work experience
Proficiency in English
Motivation and general suitability
GMAT is recommended.