Business Administration International Business

The Bachelor of Arts in Business Administration International Business at the West Saxon University of Applied Sciences of Zwickau is a comprehensive, highly internationalized program designed to prepare students for the dynamic global marketplace. This degree provides students with a solid foundation in core business disciplines such as management, marketing, finance, and economics, while emphasizing cross-cultural competence and international business strategies. Throughout the course of study, students engage with real-world case studies, practical projects, and hands-on internships, fostering the development of both theoretical knowledge and practical skills essential for successful careers in international trade, logistics, consulting, and multinational corporations. The program is delivered in English, encouraging international students and fostering language proficiency alongside business acumen. Students benefit from a diverse faculty with extensive international experience and strong links to industry, ensuring that the education remains relevant and aligned with current market needs. The curriculum includes compulsory modules as well as elective options, allowing students to tailor their studies to their specific interests and career goals. Additionally, the program offers opportunities for student exchange programs, internships abroad, and cooperation with international companies, promoting cultural awareness and professional networking. Graduates of this program are well-equipped to operate in multicultural environments, understand global market trends, and implement strategic solutions in international business contexts. The program emphasizes sustainability, digitalization, and innovation, aligning with contemporary global challenges. Overall, the Bachelor in Business Administration International Business at Zwickau provides a unique blend of academic rigor, practical experience, and international exposure, making graduates competitive and versatile in today’s interconnected world.

Educational organisation

First semester: Module 1 "Corporate Social Responsibility", Module 2 "Strategic Management" and Module 3 "Leadership"
Second semester: Module 4 "Accounting/Controlling", Module 5 "Operations Management" and Module 6 "Intercultural Management"
Third semester: Module 7 "Finance", Module 8 "International Marketing" and Module 9 "Business Information"
Fourth semester: Module 10 "Module abroad" (USA or Eastern Europe)
Fifth semester: Module 11 "Thesis Coaching" and Module 12 "Master's Thesis"
Modules three, six, nine, and 11 are attendance courses.

Study abroad unit(s)

Participants spend the fourth semester of the programme at the Kettering University in Flint/Michigan, USA or at the Alexander Dubcek University Trencín, Slovakia.

Forms of assessment

Course paper, contribution to discussion panels, written exam, presentation, seminar paper/project work

Course objectives

For MBA students, the subjects controlling, finance, distribution, marketing/product management, accountancy, purchase, and procurement will be particularly relevant and attractive. Additionally, there are options to study management consultancy, financial services, automotive engineering and its supply industry, the electrical industry, tax consultancy, trading, information technology, and mechanical engineering.

Language requirements

• English language: level B2
• German language: test "TestDaF" (with 2 x at least level 3 - speaking and writing skills - and 2 x at least level 4 - listening and reading comprehension) or C1 Certificate Goethe Institute

Required DSH / TestDaF

Yes

Academic requirements

Bachelor's degree (210 ECTS or equivalent)
Qualified professional experience
Knowledge of Business English (level B2)
Knowledge of German language (level C1)

The financing options for the Business Administration International Business program at the West Saxon University of Applied Sciences of Zwickau are designed to accommodate a diverse range of students and their financial circumstances. Prospective students can explore several funding sources, including state-funded scholarships, grants, and work-study opportunities, which are aimed at reducing the financial burden during their studies. The university participates in various scholarship programs based on academic achievement, socio-economic background, and other criteria, providing partial or full tuition fee waivers to eligible students. Additionally, students may benefit from government student loan schemes available in Germany, which offer favorable repayment conditions and low interest rates to support their educational expenses.

International students are encouraged to seek external funding from their home countries or international scholarship organizations, some of which have partnerships with German universities. The university’s international office provides guidance on application procedures for these scholarships and financial aid programs. For students who prefer self-financing, personal savings or family contributions are common sources of funding. Some students opt to work part-time during their studies, within legal limits, to supplement their income and gain practical experience relevant to their field. The university also supports entrepreneurship and innovation initiatives, enabling students to explore part-time projects or startups that may generate additional income.

Tuition fees at the West Saxon University of Applied Sciences of Zwickau are generally modest compared to other higher education institutions in Germany, making the program more accessible. Tuition fees vary depending on the student’s nationality and the specific regulations applicable to international students. Payments are typically made per semester, and detailed information is provided on the university’s official website. The university provides financial counseling services to help students plan their budgets effectively and identify suitable funding sources. Overall, the combination of institutional scholarships, government support, external funding, part-time work options, and personal resources offers a comprehensive financing landscape for students enrolled in the Business Administration International Business program.

Services and support for international students

Your first contact at the university is the international office (Akademisches Auslandsamt (AAA)). The office assists and mentors the international students at the WHZ. The AAA helps foreign students with public authorities, administration, and official paperwork.
Please see: http://www.fh-zwickau.de/aaa.

Accommodation

Accommodation is available through the Chemnitz-Zwickau Student Union or on the private market. Rent for a single room in a student residence is approx. 210 EUR. As soon as you are admitted to the university, you will be able to register for a dormitory spot.
Please see: http://www.swcz.de.