Business Administration International Business

Module 1 "Corporate Social Responsibility": Sustainable management (economising); Economic, ecological and social sustainability; Corporate Governance; Philosophy and institutions, regulations and codes, transparency and audit, evaluation and sanction; Social responsibility of companies, industrial labour relations; Corporate responsibility and sustainability, corporate responsibility and governance, corporate citizenship

Module 2 "Strategic Management": Basics of strategic management of competences as a port of the strategic management research (terminology, basic approaches, basic patterns of argumentation); Strategic management of competences in the area of conflict between stringent theory and eclecticism; Levels of competences and their meaning according to the approach of competences (individual, organisational levels of explanation and constitution); Methods and instruments to identify, to develop and to use competences on different levels (process-related point of view)

Module 3 "Leadership": Motivation of employees, leading of employees, working in a team; Communication/Interaction, negotiation, conflict management; Self management, self-development and creativity, planning skills, time and stress management; Techniques of presentation and moderation, rhetorical competence

Module 4 "Accounting/Controlling": Basics of globalisation and international accounting; Instruments of accounting and basics of accounting; Term of controlling, aims and functions of international controlling

Module 5 "Operations Management": Operations strategies, operations management, operations design; Quality management

Module 6 "Intercultural Management": Intra- and intercultural communication; Communication in transnational companies, with suppliers and customers and in international contexts, intercultural conflict management; Development of intercultural capacities, individualism and collectivism, selected cultures; Negotiating in intercultural contexts, talks with foreign colleagues; Negotiating with business partners; Contacting public authorities

Module 7 "Finance": Global capital markets, international finance systems, international finance markets; International finance management, innovative financing instruments, operative finance management; Financial engineering, investment financing, portfolio investments; Export risk management, hedging of political risks, foreign trade financing, foreign exchange-rate risks, hedging of other economical risks

Module 8 "International Marketing": Market analysis and customer behaviour, analysis of the marketing environment, consumer behaviour and market research, market segmentation; Implementation and controlling of marketing activities, marketing and strategic overall planning, planning, implementation and controlling of marketing strategies, design of marketing structures and processes; Marketing mix in multinational contexts; Product, communication, distribution policy and contracting policy

Module 9 "Business Information": Basics of data, information and knowledge, information and communication systems of enterprises; Modelling of enterprises; Economic standard software systems, ERP, SCM, CRM, OLAP

Educational organisation

First semester: Module 1 "Corporate Social Responsibility", Module 2 "Strategic Management" and Module 3 "Leadership"
Second semester: Module 4 "Accounting/Controlling", Module 5 "Operations Management" and Module 6 "Intercultural Management"
Third semester: Module 7 "Finance", Module 8 "International Marketing" and Module 9 "Business Information"
Fourth semester: Module 10 "Module abroad" (USA or Eastern Europe)
Fifth semester: Module 11 "Thesis Coaching" and Module 12 "Master's Thesis"
Modules three, six, nine, and 11 are attendance courses.

Study abroad unit(s)

Participants spend the fourth semester of the programme at the Kettering University in Flint/Michigan, USA or at the Alexander Dubcek University Trencín, Slovakia.

Forms of assessment

Course paper, contribution to discussion panels, written exam, presentation, seminar paper/project work

Course objectives

For MBA students, the subjects controlling, finance, distribution, marketing/product management, accountancy, purchase, and procurement will be particularly relevant and attractive. Additionally, there are options to study management consultancy, financial services, automotive engineering and its supply industry, the electrical industry, tax consultancy, trading, information technology, and mechanical engineering.

Language requirements

• English language: level B2
• German language: test "TestDaF" (with 2 x at least level 3 - speaking and writing skills - and 2 x at least level 4 - listening and reading comprehension) or C1 Certificate Goethe Institute

Required DSH / TestDaF

Yes

Academic requirements

Bachelor's degree (210 ECTS or equivalent)
Qualified professional experience
Knowledge of Business English (level B2)
Knowledge of German language (level C1)

Services and support for international students

Your first contact at the university is the international office (Akademisches Auslandsamt (AAA)). The office assists and mentors the international students at the WHZ. The AAA helps foreign students with public authorities, administration, and official paperwork.
Please see: http://www.fh-zwickau.de/aaa.

Accommodation

Accommodation is available through the Chemnitz-Zwickau Student Union or on the private market. Rent for a single room in a student residence is approx. 210 EUR. As soon as you are admitted to the university, you will be able to register for a dormitory spot.
Please see: http://www.swcz.de.