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Journalism is changing rapidly as developments in technology have resulted in huge shifts to online practice. Editors of newspapers and magazines are unsure about how the industry will look in five years time. The only thing they are certain of is that media professionals will have
to adapt and develop new skills required by the media hubs of the twenty-first century.
This course recognises that although journalists must embrace technology, they must not lose sight of the profession's core skills. You will benefit from advanced training in finding and verifying a story and interviewing, together with identifying the best way of telling that story, using the most appropriate platform.
Journalists who have the ability to adapt a story for a range of media are very much in demand. During this course, you will build a network of contacts to promote your talents to future employers.
We have our own e-learning facilities, social networking sites and blogs to enrich your learning experience, and the majority of the course material will be available electronically.
Industrial focus
You will gain valuable experience from industry placement opportunities, many at national newspapers and magazines. Currently the School has links with more than 30 partners including Sky, the BBC, the Daily Mail, the Sunday Times, the Daily Express, Grazia, Now, Vogue, BBC Publications and many more.
Advanced Multimedia Theory: This theoretical unit seeks to contextualise many of the working practices adopted by journalists and global media organisations. Your main focus will be an analysis of the impact of networked communication and associated technologies and platforms. You will apply multimedia theory to a range of case studies and other real-world scenarios.
Multimedia Practice: You will examine the role of the internet in delivering engaging and appropriate content to a target audience. You will develop your understanding of multi-platform journalism through the use of content management software. Teamwork and networking skills will be essential when planning, writing and formatting for an online market. You will also consider how journalists can encourage user participation and feedback from audiences. You will learn how multimedia journalists use opinion pieces and blogs to generate trusted and authoritative content, and are also required to carry out a number of the traditionally specialist roles within the newsroom. These include sub-editing copy, writing headlines, homepage tasters, search engine optimisation (SEO), captions and story tags. You will also gain an in-depth knowledge of search engines and discover how editorial copy interacts with images, video and other interactive content in an online environment.
Cultural Influences on Writing and the Media: This unit offers a broad introduction to late twentieth-century cultural theory framed by the notion of post thinking, incorporating postmodernism, postfeminism, postcolonialism, posthumanism and poststructuralism. Drawing on these theories, you will examine the triangular relationship between societal discourses (relating to gender, sexuality and ethnicity, for example), cultural production and audience. The focus will be on analysing a wide range of fictional, non-fictional and promotional cultural texts, emphasising their complex, fluid and ambiguous nature.
Professional Practice: This unit has been designed to enable you to plan your long-term career. You will explore and critically analyse the media, publishing and creative industries in the UK and around the world. You will also research the opportunities in your chosen industry and produce reflective and relevant professional development plans. You will be required to secure a work placement, freelance assignments or relevant work-related experience for one month in order to strengthen your knowledge of the industry and refine your skills. The unit is complemented by a programme of guest lectures by representatives from the media, publishing and creative industries.
Master's Project: You will design, execute and present a demanding piece of work that deploys a systematic and in-depth understanding of the skills and debates relevant to your discipline of study. The project can take a number of different forms, depending on your discipline, and you will negotiate its structure and template with your supervisor. Your project should synthesise approaches and methodologies in the field and demonstrate initiative and autonomy in its execution.
COURSES HOMEPAGE
COURSE INFORMATION
* Course details
* Meet the team
GENERAL INFORMATION
* Entry requirements
* How to apply
* Terms and conditions
SEE ALSO
MA Multimedia Journalism (Full Time) This MA provides the perfect opportunity to hone your practical and technical skills to an advanced level, equipping you for a career as a journalist.
* 2013
* 2012
2013 Entry
* One year Standard Entry
Entry level
2013
An honours degree at 2.2 or above, in a related discipline.
Alternatively, you will need to have a minimum of two years professional experience, with evidence of a relevant skills base.
It is a prerequisite that you have journalistic ability and are able to express your ideas through words and images. Your portfolio will be required to provide evidence of your aptitude before you are offered a place on the course.
If your first language is not English, you must have an IELTS score of 6.5 (6.0 writing) or equivalent.
See English entry requirements
2012
This course is not running in 2012.
Modes of study
* Full Time
Career opportunities
You will graduate with the knowledge to operate in a truly multimedia arena and the skills to work across all media platforms, including print, online and broadcast media.
Students will be equipped for editorial or management roles in a range of media outlets, including consumer or business magazines, websites and broadcast organisations. The MA also prepares students for further academic study at MPhil and
PhD level.
Want to know more?
Tel: +44 (0)23 8031 9536Email: fcis.registry@solent.ac.uk
International recruitment Tel: +44(0)23 8031 9129 Email: international@solent.ac.uk
Course overview
Journalism is changing rapidly as developments in technology have resulted in huge shifts to online practice. Editors of newspapers and magazines are unsure about how the industry will look in five years time. The only thing they are certain of is that media professionals will have
to adapt and develop new skills required by the media hubs of the twenty-first century.
This course recognises that although journalists must embrace technology, they must not lose sight of the profession's core skills. You will benefit from advanced training in finding and verifying a story and interviewing, together with identifying the best way of telling that story, using the most appropriate platform.
Journalists who have the ability to adapt a story for a range of media are very much in demand. During this course, you will build a network of contacts to promote your talents to future employers.
We have our own e-learning facilities, social networking sites and blogs to enrich your learning experience, and the majority of the course material will be available electronically.
Industrial focus
You will gain valuable experience from industry placement opportunities, many at national newspapers and magazines. Currently the School has links with more than 30 partners including Sky, the BBC, the Daily Mail, the Sunday Times, the Daily Express, Grazia, Now, Vogue, BBC Publications and many more.
Course content
Advanced Multimedia Theory: This theoretical unit seeks to contextualise many of the working practices adopted by journalists and global media organisations. Your main focus will be an analysis of the impact of networked communication and associated technologies and platforms. You will apply multimedia theory to a range of case studies and other real-world scenarios.
Multimedia Practice: You will examine the role of the internet in delivering engaging and appropriate content to a target audience. You will develop your understanding of multi-platform journalism through the use of content management software. Teamwork and networking skills will be essential when planning, writing and formatting for an online market. You will also consider how journalists can encourage user participation and feedback from audiences. You will learn how multimedia journalists use opinion pieces and blogs to generate trusted and authoritative content, and are also required to carry out a number of the traditionally specialist roles within the newsroom. These include sub-editing copy, writing headlines, homepage tasters, search engine optimisation (SEO), captions and story tags. You will also gain an in-depth knowledge of search engines and discover how editorial copy interacts with images, video and other interactive content in an online environment.
Cultural Influences on Writing and the Media: This unit offers a broad introduction to late twentieth-century cultural theory framed by the notion of post thinking, incorporating postmodernism, postfeminism, postcolonialism, posthumanism and poststructuralism. Drawing on these theories, you will examine the triangular relationship between societal discourses (relating to gender, sexuality and ethnicity, for example), cultural production and audience. The focus will be on analysing a wide range of fictional, non-fictional and promotional cultural texts, emphasising their complex, fluid and ambiguous nature.
Professional Practice: This unit has been designed to enable you to plan your long-term career. You will explore and critically analyse the media, publishing and creative industries in the UK and around the world. You will also research the opportunities in your chosen industry and produce reflective and relevant professional development plans. You will be required to secure a work placement, freelance assignments or relevant work-related experience for one month in order to strengthen your knowledge of the industry and refine your skills. The unit is complemented by a programme of guest lectures by representatives from the media, publishing and creative industries.
Master's Project: You will design, execute and present a demanding piece of work that deploys a systematic and in-depth understanding of the skills and debates relevant to your discipline of study. The project can take a number of different forms, depending on your discipline, and you will negotiate its structure and template with your supervisor. Your project should synthesise approaches and methodologies in the field and demonstrate initiative and autonomy in its execution.
Assessment
This course is taught and assessed using a vast variety of methods that mirror industry practice. In addition to lectures and seminars, you will take part in workshops and presentations, and use the Facultys industry-standard media production facilities.
Key career skills
Problem solving, communication, teamwork, time management, initiative, presentation.
Projects/work experience
The Professional Practice unit will encourage you to seek work experience and apply your theoretical knowledge to the workplace.
Want to improve your English level for admission?
Prepare for the program requirements with English Online by the British Council.
- ✔️ Flexible study schedule
- ✔️ Experienced teachers
- ✔️ Certificate upon completion
📘 Recommended for students with an IELTS level of 6.0 or below.