Visual Merchandising

These individuals possess a wide assortment of technical knowledge and sound understanding of visual merchandising principles to organize and coordinate visual merchandising tasks. They operate independently, make a range of functional decisions, and might possibly have a while for others. This qualification provides a pathway to get the job done in a range of retail preferences including speciality and fashion retailers, supermarkets and department stores. In addition, it offers a pathway to work on an independent basis. Individuals with this qualification are able to do roles like visual merchandiser, store visual merchandiser, visual merchandising breeder and occasion visual merchandiser. No occupational licensing, certification or special legislative requirements apply to the unit during time of publication.

The Bachelor of Design in Visual Merchandising at RMIT University offers students comprehensive training in the art and science of creating compelling retail environments. This program focuses on developing skills in visual storytelling, branding, spatial design, and consumer psychology to enhance the shopping experience and drive commercial success. Throughout the course, students explore fundamental concepts in design theory, graphic communication, and sustainable practices, all tailored to the dynamic retail industry. The curriculum emphasizes hands-on learning through studio projects, industry placements, and collaborative workshops, enabling students to apply their knowledge in real-world settings. Students learn to create window displays, in-store environments, and digital visual communications that attract customers and influence their purchasing decisions. The program also covers digital tools and technologies, including 3D modeling, rendering, and multimedia presentation techniques, preparing graduates for diverse roles in retail visual merchandising, retail design, and brand experience design. Emphasis is placed on innovation, creativity, and strategic thinking, ensuring students can adapt to changing market trends and technological advancements. The program fosters strong industry links through partnerships with leading retail brands and design firms, providing valuable networking opportunities and practical experience. Graduates of this program are equipped to pursue careers as visual merchandisers, retail designers, brand coordinators, and exhibition designers. They are trained to develop visually compelling concepts that align with business objectives and enhance customer engagement, making them valuable assets in the competitive retail landscape. The Bachelor of Design in Visual Merchandising at RMIT prepares students not only with technical skills but also with a creative mindset and professional ethics required for success in the global retail industry.

The Bachelor of Design (Visual Merchandising) at the Royal Melbourne Institute of Technology (RMIT) requires applicants to demonstrate a strong interest in retail design, visual communication, and spatial planning. prospective students must have completed secondary education that prepares them for tertiary study, typically requiring high school graduation or equivalent. International applicants must meet English language proficiency requirements, such as IELTS 6.5 with no band less than 6.0, or equivalent scores in other accepted tests. The program emphasizes a combination of theoretical knowledge and practical skills, with students gaining expertise in visual storytelling, display techniques, and branding strategies. Admission may also consider portfolio submissions showcasing previous work in design or related fields, along with personal statements that demonstrate creativity, motivation, and passion for visual merchandising. The curriculum comprises core subjects including Visual Merchandising Principles, Design and Color Theory, Retail Space Design, Digital Visual Communication, and Brand Identity. Students participate in workshops, industry projects, and internships to develop real-world experience. To graduate, students must successfully complete a specified number of credits, usually totaling around 240 credit points over three years of full-time study. The program also encourages engagement with industry professionals through guest lectures and field trips. Students are assessed through a combination of project work, presentations, written assessments, and practical assignments. Upon graduation, students are equipped to pursue careers in retail visual merchandising, store planning, brand marketing, and related fields, with a solid foundation in both creative and technical aspects of store presentation and consumer engagement.

The Royal Melbourne Institute of Technology (RMIT) offers comprehensive financing options for students enrolled in its Visual Merchandising programs to support their academic pursuits and reduce financial barriers. International students can explore the RMIT International Student Program, which provides various scholarships based on academic merit, leadership qualities, and financial need. These scholarships can significantly offset tuition fees and sometimes include allowances for living expenses. Additionally, RMIT offers the RMIT Excellence Scholarship, targeted at high-achieving students, providing partial tuition fee remission, which can be renewed annually contingent on academic performance. Domestic students may qualify for Commonwealth Supported Place (CSP) arrangements, which subsidize the cost of tuition, thereby reducing the financial burden. For those who do not qualify for CSP, full-fee paying options are available, and students can opt for a payment plan that divides tuition fees into manageable installments across the semester or year.

Students are also encouraged to explore external funding opportunities, including government grants and private foundations that support arts and design students. RMIT provides financial counseling services to guide students in understanding their options, including potential student loans and work-study programs that enable students to work part-time while studying. The university's Career and Employment service assists students in securing part-time jobs related to their field, which can supplement their income and provide practical experience. Furthermore, international students can access specific scholarships designed to promote diversity and support international enrollment. These scholarships often include stipends for living costs and health insurance. For students requiring additional financial support, RMIT facilitates access to emergency grants and hardship funds to assist during unforeseen circumstances. Overall, RMIT's multifaceted financing strategies aim to make education in Visual Merchandising accessible and affordable, ensuring students have the financial means to complete their studies and launch successful careers in the creative and retail industries.

Visual Merchandising at RMIT University is a comprehensive program designed to equip students with the skills and knowledge necessary to excel in the dynamic field of retail display and product presentation. The curriculum combines theoretical concepts with practical applications, enabling students to develop an eye for aesthetics, an understanding of consumer psychology, and proficiency in creating visually compelling brand displays. The program covers key topics such as retail environment design, display techniques, window dressing, layout planning, and the use of digital tools for visualization. Students have the opportunity to work on real-world projects, collaborate with industry partners, and gain hands-on experience through internships and workshops. RMIT’s approach emphasizes innovation and sustainability in visual merchandising, encouraging students to develop eco-friendly and forward-thinking display solutions. The program also focuses on developing essential skills in marketing, branding, and communication to prepare graduates for diverse roles within the retail and fashion industries. Upon completion, graduates often pursue careers as visual merchandisers, display coordinators, retail managers, and brand ambassadors. The program’s industry connections and practical emphasis prepare students for employment in Australia and internationally, supporting their transition into the competitive retail environment. The program is suitable for individuals who have a creative flair, an interest in fashion and retail, and a desire to influence consumer behavior through visual storytelling. RMIT’s state-of-the-art facilities, experienced faculty, and strong industry links ensure that students receive a high-quality education aligned with current market trends and standards. Graduates of the Visual Merchandising program are well-positioned to contribute innovative and engaging visual presentations that enhance the retail experience and drive sales.