The Bachelor of Business Administration (BBA) is a four-year baccalaureate degree in business for students interested in careers in the fields of Accounting, Business, or Marketing (with an optional specialization in International Business Management) and Marketing Management. The degree provides a solid foundation of theory and practical knowledge with specialized courses in each of the three concentrations. The degree program is highly applied in that students work closely with organizations, applying their knowledge to business situations as they learn. The degree program may be completed on a full-time (4 years) or part-time basis and it is designed to offer maximum flexibility in delivery methods and schedules. Many courses, particularly at the third-and fourth-year level, are offered in the evenings, on weekends, and online (in whole or in part).In the first two years of the degree, students are advised to complete diploma requirements in one of the following programs: Accounting, Business Management, Financial Management, International Business Management, or Marketing Management. Students who plan their courses accordingly may opt to exit after 60 credits with their desired diploma. Students who complete all diploma and degree requirements will graduate with both credentials. In the final two years of the degree, students are required to undertake a practicum of 300 hours (approved business experience may be used in lieu) or the Cooperative Education option. As well, they will work as members of a cross-functional consulting team to solve a business problem or develop a business opportunity.
Field of study: Business Administration and Management, General