International Media and Entertainment Management

Description

International Tourism Management is an interdisciplinary programme with worlwide placement, fieldwork and research. It prepares you for an international career in tourism.

The programme has two specialisations: International Tourism Management and Consultancy This specialisation focuses on the international tourism destination. Special attention is given to applied research, connections between theory and (real-life) practice, and the context for rapid change in the international tourism setting. The emphasis is on the dynamics of tourism development at destinations, emerging economies, local community involvement and business feasibility. International Tourism and Travel Industry As a manager in the Tourism and Travel Industry you are in charge of fine tuning holiday tours and business trips to the wishes and needs of your clients. This specialisation pays close attention to planning, buying, organising, publicising and distributing trips and tours on demand (tourists) and supply (tourism destinations) and extensively deals with developments and operations in the airline and airport industry. You will be trained for commercial positions which require knowledge of aviation, leisure and business tourism, hospitality, economics, marketing and management.

Detailed Course Facts

• EUR 1906 Year (EEA)
• EUR 8369 Year (Non-EEA)

• English

Course Content

Course Characteristics

Since the International Tourism Management programme prepares you for an international career, you will have plenty opportunities to gain international experience. You will participate in field trips and in a field research project, you will do a six-month placement abroad and you will have the possibility to participate in an exchange programme at one of the partner universities of NHTV all over the world.

The regular track of this programme takes four years, but fast tracks are possible for Dutch students with a vwo diploma or relevant mbo diploma (level 4). This may also be available to foreign students, depending on their previous education.

There is also a Dutch taught International Tourism Management programme called Management toerisme.

Course planning

Year 1, combined introduction year

If you follow the regular track you will start with a combined introduction year into tourism & leisure. Focus is on people, hospitality and experience, but it also concerns business insight, creativity and organisational talent. The first year is organised by means of four projects:

• Project Management
• Marketing
• Management
• Imagineering

After the first joint year you make a final choice for tourism or leisure. Alongside these elements, language, presentation and communication skills will complete the first year.

After this first year, you can specialise in:

• International Tourism Management and Consultancy (ITMC)
• International Tourism and Travel Industry (ITTI)

Main phase

Depending on which study programme you choose (ITMC or ITTI) you will find different specific courses and focuses. But in all cases you will deepen your knowledge of international tourism by means of course material that matches international standards and is a unique combination of (business) planning, tourism and travel developments, cross cultural studies and marketing, focused on your chosen specialisation. To test your knowledge and understanding of the subject, individual exams, group assignments and/or group presentations are used.

Field research projects

You will visit a tourism destination for about three weeks to gain in-depth knowledge of the real-life operations and dynamics within a tourism destination. The ITTI students for example might travel to Brazil to conduct market research linked to courses that are important to their curriculum, such as Tour Operating and Aviation Management. While the ITMC students on the other hand will travel to a destination in South East Asia, like Koh Samui in Thailand or Bali in Indonesia, to conduct a Destination Analysis. This is also linked to relevant courses from their curriculum, such as Analysing Tourism Markets, Tourism Network Dynamics and Cross-Cultural Studies. The field research projects by themselves, and the courses connected to them will offer you a real understanding of the tourism industry and the tourism destination

Specialisations

The International Tourism Management programme offers two specialisations:

International Tourism Management and Consultancy

This specialisation focuses on the international tourism destination. Special attention is given to applied research, connections between theory and (real-life) practice, and the context for rapid change in the international tourism setting. The analysis of destination dynamics prepares you for a global career in the public or private sector. The emphasis is on the dynamics of tourism development at destinations, emerging economies, local community involvement and business feasibility.

International Tourism and Travel Industry

As a manager in the Tourism and Travel Industry you are in charge of fine tuning holiday tours and business trips to the wishes and needs of your clients. This specialisation pays close attention to planning, buying, organising, publicising and distributing trips and tours on demand (tourists) and supply (tourism destinations) and extensively deals with developments and operations in the airline and airport industry. Special attention is also given to upcoming travel markets such as Brazil, Russia, India and China. You will be trained for commercial positions which require knowledge of aviation, leisure and business tourism, hospitality, economics, marketing and management.

Fast tracks

The International Tourism Management programme offers you the opportunity to finish your study in three years if you already have a pre-university education (vwo or Hochschulereifezeugnis) or a vocational education (mtro tourism level 4). If you choose to register for the three-year track, you have to determine two choices in advance:

Three-year track International Tourism Management and Consultancy

Year 1

To facilitate your integration in the second year of the regular programme, you follow two courses in Marketing and Tourism during the first six weeks of the year. These courses are taught parallel to the regular programme. You attend a semester focusing on Tourism and Development and a semester which revolves around The Destination. Both semesters are constructed of various courses, languages and training sessions which can be found in the curriculum of the programme. In the second semester you will participate in a fieldwork project abroad, where you will not only be introduced to research and consultancy work in tourist destination areas, but you will also actually set to work on this subject yourself, under expert supervision.

Year 2

The third semester titled Business Planning contains courses such as Financial Accounting, Feasibility Study and Project Management. During this semester you prepare for your full-time work placement abroad which is scheduled in the fourth semester (January to June).

Year 3

In the final year - in semester 5, you can shape your study plan to meet your individual needs by choosing from the extensive courses and seminars. For your specialisation, you choose four courses and three seminars; participation in international tourism projects is compulsory in this semester. In semester 6 you will conclude your study mme by writing an internationally oriented thesis.

Interested ?

If you’re interested in this fast track, or you have any questions, please contact Lucette Roovers, roovers.l(at)nhtv.nl

Three-year track International Tourism and Travel Industry

Year 1

The subject matter of this (first) ITTI year focuses on the introduction of tour operating and aviation management. Besides this, courses in marketing, operational management, research, concept and product development will be offered in a tourism context. The teaching method consists of projects and courses. In addition, you will be given a number of skill workshops and language courses.

Year 2

In the first half of the second year you will be involved in a program that focuses on deepening your knowledge of tour operating, aviation, marketing and management.
Cross cultural issues will be part of the program as well, because it will help you to perform in international environments.
In the second half you will do a work placement. Students from abroad may choose for a placement in the Netherlands. Dutch students need to go abroad.

Year 3

In this graduation year you will write your thesis in the second semester. Before that you will have the opportunity to specialise (minor/individual specialisation) in a particular work field.
The first semester program emphasizes also on globalisation issues related to the travel and tourism industry.

Interested?

Are you interested in this fast track or do you have any questions, please contact Carl Grefkens, grefkens.c(at)nhtv.nl

Exchange programmes and double degree

Studying abroad for a while gives you an opportunity to broaden your horizons. You will live in an international environment, meet people with different cultural backgrounds and acquire knowledge. In addition, you will enhance your command of modern foreign languages. The long and the short of it is that studying abroad is a wonderful opportunity... Why not seize it?!

NHTV has built partnerships with a large number of universities all over the world which will be happy to accommodate your exchange. An exchange period lasts approximately 20 weeks. Possible countries are Spain, Australia, China, Italy, France, Ireland, Arizona (USA), Finland and Portugal.

Double Degree

Furthermore, you have the possibility of a double degree programme. This means that you will study at a partner institution the last year of your studies. After graduating you will receive two degrees: NHTV’s and the partner institution's.

English Language Requirements

IELTS band : 6 CAE score : 60(Grade C) TOEFL paper-based test score : 550 TOEFL iBT® test : 80

To study at this university, you have to speak English. We advice you to

Requirements

Admission Requirements for Foreign Students

You can apply for this programme if you have completed secondary school, Abitur, Artium, Avgångsbetyg från Gymnasieskolan, COU, Senior High School - A levels or secondary vocational education.

If your qualifications are not mentioned above, please contact Student Office (international.office(at)nhtv.nl).

Test Of English as a Foreign Language

As a non-native speaker of English, you must also show sufficient results of one of these tests:

• TOEFL test (minimum score 80 internet-based and minimum sub score for Speaking 20)
• IELTS test (minimum overall band score 6.0 and a minimum sub score for Speaking 6.0)
• Cambridge Advanced Certificate

A levels

If your high school diploma is comparable with A levels:

• you can be admitted to the fast track
• you are exempted from taking the English test if you have English in your curriculum

Brush up course - better results!

NHTV’s OnlineSchool offers an online course to increase your knowledge of financial management.

Admission requirements for Dutch students

For this programme, the admission requirements are:

havo

N+T > admissible
N+G > admissible
E+M > admissible
C+M > ec or m&o

vwo

N+T > admissible
N+G > admissible
E+M > admissible
C+M > ec or m&o

mbo

mbo 4 > admissible

What to do if you do not meet the admission requirements?

• If you miss any of the compulsory subjects, check out your possibilities (information is in Dutch).
• If you are aged 21 or over, you may appeal to the 21+ arrangement. Based on an assignment, you are permitted to start the programme or not.

Brush up course - better results!

NHTV’s Online School offers an online ‘brush up’ course to increase your knowledge of financial management.

Work Experience

No work experience is required.

Related Scholarships*

• Academic Excellence Scholarship

  "The Academic Excellence Scholarship can provide up to a 50 % reduction in tuition per semester. These scholarships will be renewed if the student maintains superior academic performance during each semester of their 3-year Bachelor programme. The scholarship will be directly applied to the student’s tuition fees."

• Alumni Study Travel Fund

  Scholarships for students who are already attending the University of Reading.

• Amsterdam Merit Scholarships

  The University of Amsterdam aims to attract the world’s brightest students to its international classrooms. Outstanding students from outside the European Economic Area can apply for an Amsterdam Merit Scholarship.

* The scholarships shown on this page are suggestions first and foremost. They could be offered by other organisations than NHTV Breda University of Applied Sciences.

Funding

Scholarships / Grants:

NHTV:
NHTV Bachelor Scholarship supports non-EU/EEA students who will pay the full tuition fee for bachelor programmes at NHTV. This scholarship consists of a €3000 reduction of the tuition fee in the first year studying at NHTV (paying the non-EU/EEA tuition fee).
For additional information: Website

NHTV Breda:
Per year there is a limited number of scholarships available for non-EU/EEA-students to contribute in the costs of the tuition fee.
For additional information: Website

Nuffic:
The Orange Tulip Scholarship is a special programme for excellent Mexican students. Various higher education institutions and companies support outstanding Mexican students financially to be able to study in Holland.
For additional information: Website

Nuffic:
For additional information: Website

:
Voor hbo-bachelorstudenten brazilie
For additional information: Website

:
Voor hbo-bachelorstudenten Indonesie
For additional information: Website

Accreditation

Accredited by: NVAO in: The Netherlands