International Business

International Business at Wroclaw University of Economics offers a comprehensive and multidisciplinary program designed to prepare students for successful careers in the global marketplace. The curriculum combines core business principles with specialized knowledge of international trade, cross-cultural management, global marketing, and economic policies affecting international commerce. Students will gain practical skills in strategic planning, negotiation, and intercultural communication, enabling them to operate effectively in diverse business environments across the world. The program emphasizes analytical thinking and problem-solving, supporting students in developing innovative solutions to complex international business challenges. Through engaging coursework, case studies, internships, and projects with real-world implications, students will build a strong foundation in international business strategies and learn to adapt to rapidly changing global trends. The program also incorporates language training and cultural awareness modules to enhance students' ability to communicate and negotiate effectively in multicultural settings. Faculty members are experienced professionals and researchers dedicated to providing high-quality education and mentorship. Graduates of this program will be well-equipped to pursue careers in multinational corporations, international trade organizations, consulting firms, or to start their own international ventures. The program is structured to foster not only academic excellence but also practical competencies, ensuring students are prepared for the dynamic and competitive international business environment. With its international focus and multicultural approach, the program aims to develop globally minded business leaders capable of making a positive impact worldwide.

The International Business program at Wroclaw University of Economics is designed to prepare students for a dynamic and globalized marketplace. The curriculum offers a comprehensive overview of key concepts in international trade, global marketing, cross-cultural management, and international finance. Students will gain practical skills in analyzing international market trends, developing strategic business plans, and navigating the complexities of legal and economic environments across different countries. The program emphasizes the importance of intercultural communication, providing students with the tools to successfully operate in multicultural teams and negotiations. Through a combination of lectures, case studies, group projects, and internships, students will acquire both theoretical knowledge and practical experience essential for a successful career in international business. The coursework covers vital topics such as international logistics, export and import procedures, global supply chain management, and e-commerce on a worldwide scale. Students will also explore economic policies influencing international trade and learn about the role of international organizations like WTO, IMF, and World Bank. The program encourages language proficiency, with courses available in English and other major languages, to prepare students for effective communication in the global arena. Additionally, students have opportunities for study abroad programs and internships with international companies and institutions, enhancing their cultural awareness and professional network. Graduates of the International Business program will be well-equipped for careers in multinational corporations, international marketing agencies, trade organizations, and start-ups looking to expand globally. The program aims to foster innovative thinking, strategic problem-solving, and adaptability—traits essential for success in today’s interconnected world. At Wroclaw University of Economics, we are committed to providing high-quality education that combines academic excellence with practical application, ensuring our students are ready to thrive in the international business environment.

The financing of the International Business program at Wroclaw University of Economics is primarily supported through a combination of institutional funding, government grants, and student fees. The university allocates resources to ensure high-quality education, modern facilities, and access to up-to-date learning materials. Tuition fees for local students are set according to the regulations of the Polish education system and are generally more affordable compared to international standards, which facilitates wider access to the program. International students often pay higher fees, which contribute significantly to the program's financial stability. Additionally, students may have opportunities to apply for scholarships and financial aid, which are offered based on merit, need, or specific bilateral agreements. The university collaborates with various international organizations and companies, which sometimes provide sponsorships or internships that include financial support for students enrolled in the International Business program. The program may also be partially financed through Erasmus+ exchanges, allowing students to study abroad for a semester or a year, potentially reducing their educational costs. The university’s strategic focus on internationalization and partnerships aims to attract a diverse student body, which in turn increases the program's revenue and sustainability. Moreover, the university invests in modern infrastructure, digital platforms, and faculty development to maintain a competitive edge, with funding sourced from both public and private sectors. Overall, the financial framework of the International Business program is designed to ensure accessible, high-quality education while maintaining financial sustainability through a diversified funding portfolio.

International Business at Wroclaw University of Economics is a comprehensive undergraduate program designed to prepare students for the dynamic global economy. The program emphasizes a multidisciplinary approach, combining core business principles with an in-depth understanding of international markets, trade policies, intercultural communication, and global management strategies. Students engage with courses such as International Trade, Global Marketing, Cross-cultural Management, International Finance, and Business Law, which are tailored to equip them with practical skills and theoretical knowledge necessary for careers in multinational companies, international organizations, and global consulting firms.

The curriculum often includes modules on international economic environments, strategic management, logistics, and digital innovation within a global context. Wroclaw University of Economics maintains strong collaborations with international academic institutions and industry partners, offering students opportunities for internships, exchange programs, and joint projects. The program is taught in English, encouraging the development of language proficiency alongside business acumen, and attracts students from various countries, fostering a multicultural learning environment.

Students benefit from modern facilities, experienced faculty with global expertise, and engagement with real-world business case studies. Graduates are prepared for roles such as international business analyst, export manager, global marketing specialist, and international trade consultant. The university also focuses on entrepreneurial skills, encouraging students to develop innovative solutions for international markets. Upon completion, students receive a Bachelor's degree in International Business, with many graduates pursuing postgraduate studies or entering competitive international careers. The program aligns with Wroclaw University of Economics' mission to foster globally oriented, responsible business leaders through a rigorous academic framework and practical experiential learning.