Rhetoric and Communications (4 years)

The Bachelor of Arts in Rhetoric and Communications at The University of Winnipeg offers students a comprehensive exploration of the art of persuasion, the study of effective communication, and the analysis of media and public discourse. This four-year undergraduate program is designed to equip students with critical thinking, analytical, oral, and written communication skills that are essential in a wide range of careers—including journalism, public relations, advertising, media production, politics, and education. Throughout the program, students engage with a diverse curriculum that covers fundamental theories of rhetoric, contemporary communication practices, media literacy, and the cultural contexts of communication processes. Courses include topics such as argumentation and debate, the history of rhetoric, digital media, intercultural communication, and the role of rhetoric in social change. The curriculum emphasizes both theoretical understanding and practical application, encouraging students to develop their own voice as effective communicators and critical consumers of information. In addition to classroom instruction, students have opportunities for internships, research projects, and participation in campus media initiatives, which allow them to apply their skills in real-world settings. The program also fosters skills in writing, speech, critical thinking, and analysis, preparing graduates to excel in diverse fields that require articulate, persuasive, and culturally aware communication. Graduates of the Rhetoric and Communications program are well-positioned to pursue further education or to succeed in various professional paths where clear, strategic, and ethical communication is paramount. With a strong foundation in both classical and contemporary communication theories, students leave prepared to influence public discourse and contribute meaningfully to their communities and professions.

The Bachelor of Arts in Rhetoric and Communications at The University of Winnipeg provides students with a comprehensive understanding of the theories, practices, and critical skills necessary to analyze, produce, and evaluate various forms of communication in contemporary society. This four-year program is designed to equip students with a solid foundation in rhetorical analysis, media literacy, public speaking, and intercultural communication, preparing them for diverse careers in media, public relations, education, government, and the private sector. Throughout the program, students explore the history and theory of rhetoric, examining how persuasive messages have shaped social and political structures over time. They also develop practical skills in writing, speaking, and digital communication, enabling them to craft compelling messages tailored to different audiences and contexts. The curriculum emphasizes critical thinking and analytical abilities, encouraging students to evaluate the ethical and cultural implications of communication practices. As part of their studies, students engage in research projects, internships, and presentations that foster real-world experience and professional growth. The program also highlights the importance of intercultural understanding and effective communication across diverse cultural settings, reflecting the globalized nature of modern society. Faculty members are experts in their fields, providing mentorship and guidance to help students achieve their academic and career goals. Graduates of the Rhetoric and Communications program are well-prepared to pursue advanced studies or enter fields such as journalism, advertising, diplomatic service, academia, or community activism. With a focus on both theory and practice, the program aims to produce critical thinkers and effective communicators capable of making meaningful contributions in a variety of professional environments.

Program Requirements for Rhetoric and Communications (4 years) at The University of Winnipeg include completing a total of 120 credit hours over the four-year period, which encompasses a combination of core courses, elective courses, and a final research project or thesis. Students are expected to fulfill foundational courses in introductory communication theories, rhetoric, and media studies during the first two years, laying the groundwork for more specialized topics and practical applications in subsequent years. In addition to core curriculum, students must select a number of electives from related disciplines such as journalism, cultural studies, or advanced communication technologies to broaden their understanding and interdisciplinary skills. Throughout the program, students are encouraged to participate in seminars, workshops, and internships that provide real-world experience in communication fields, including public relations, media production, and academic research. The program also emphasizes critical thinking, analytical writing, and effective oral communication, which are assessed through essays, presentations, and collaborative projects. To graduate, students must successfully complete a capstone project or thesis that demonstrates their comprehensive understanding of rhetorical and communication theories, alongside their ability to engage in scholarly research and practical application. Additionally, students are required to achieve a minimum GPA of 2.0 across all courses. Language proficiency requirements, code of conduct adherence, and participation in academic integrity workshops are also mandated prerequisites. The program fosters an environment of scholarly exchange, offering opportunities for undergraduate research conferences and engagement with visiting scholars. This blend of coursework, experiential learning, and research prepares graduates for careers in academia, media industries, nonprofit organizations, or further graduate study.

Want to improve your English level for admission?

Prepare for the program requirements with English Online by the British Council.

• ✔️ Flexible study schedule
• ✔️ Experienced teachers
• ✔️ Certificate upon completion

📘 Recommended for students with an IELTS level of 6.0 or below.

Enroll in the course

The University of Winnipeg offers a range of financial options for students enrolled in the Bachelor of Arts in Rhetoric and Communications program. Tuition fees are structured per academic year and vary depending on whether the student is a domestic or international student. Domestic students benefit from subsidized tuition rates, which are generally lower than those for international students. The annual tuition fee for Canadian citizens and permanent residents typically ranges around $4,500 to $5,500 CAD, while international students may pay approximately $15,000 to $17,000 CAD per year. These fees cover tuition, registration, and access to university resources.

In addition to tuition, students should consider other expenses such as textbooks, supplies, and personal living costs. The university provides various financial aid options to help offset these costs. Scholarships and bursaries are available based on academic achievement, financial need, or specific criteria set by donor organizations. For example, the University of Winnipeg offers entrance scholarships that can significantly reduce the financial burden for high-achieving students upon admission. Continuing students may also qualify for awards based on their academic performance or community involvement.

Federal and provincial student loans are accessible for eligible students, with application processes coordinated through student financial aid offices. These loans often have favorable repayment terms and interest rates. The university also encourages students to explore part-time employment opportunities on campus, which can help supplement financial resources while gaining valuable work experience.

Work-study programs are available in certain departments and can provide additional earnings for students enrolled in the Rhetoric and Communications program. Additionally, some students may qualify for emergency bursaries or special funding initiatives aimed at supporting students facing unforeseen financial difficulties.

International students have access to scholarships specifically for international applicants, as well as grants that might cover part of tuition fees or living expenses. It is important for prospective international students to check specific scholarship deadlines and eligibility requirements early in the application process.

The University of Winnipeg also offers payment plans that allow students to split their tuition into manageable installments, reducing the immediate financial burden. Students are advised to review the university’s financial aid website regularly for updates on available funding opportunities, application procedures, and deadlines.

Overall, financing studies at the University of Winnipeg involves a combination of personal funds, government aid, institutional scholarships and bursaries, and employment opportunities, all designed to support students throughout their academic journey in the Rhetoric and Communications program.

The Bachelor of Arts in Rhetoric and Communications at The University of Winnipeg is a comprehensive four-year undergraduate program designed to equip students with critical thinking, effective communication, and analytical skills. This program emphasizes the study of how messages are constructed, conveyed, and interpreted across various contexts and media. Students explore a diverse range of topics including rhetorical theory, persuasive communication, media studies, digital communication, public speaking, and intercultural communication. The curriculum aims to develop students' ability to articulate ideas clearly, engage in meaningful dialogue, and critically analyze communication practices in society.

Throughout the program, students engage in both theoretical and practical learning, often participating in workshops, presentations, and research projects. The program encourages active learning through discussions, writing assignments, and collaborations that prepare students for careers in fields such as media, journalism, public relations, advertising, education, and corporate communication. Additionally, the program typically offers opportunities for internships or community engagement projects, providing real-world experience in communication roles.

The faculty in the Department of Rhetoric, Writing, and Communications at The University of Winnipeg consists of experienced scholars and professionals who guide students in honing their analytical and expressive skills. The program also emphasizes the importance of understanding diverse perspectives, promoting inclusivity and cultural awareness in communication practices. Graduates of the program are well-prepared for graduate studies or entry into various professional fields requiring strong communication literacy. The program's interdisciplinary approach integrates insights from sociology, psychology, political science, and media studies to provide a well-rounded education in rhetoric and communications.