International Business with Focus on Asia, Western Europe or Central and Eastern Europe

The International Business program with a focus on Asia, Western Europe, or Central and Eastern Europe at Wurzburg-Schweinfurt University of Applied Sciences offers students a comprehensive curriculum designed to prepare them for the dynamic and globally integrated business environment. This program aims to equip students with a deep understanding of international trade, cultural differences, economic policies, and business strategies relevant to specific regions, enabling them to navigate and succeed in international markets.

Students will engage with a combination of theoretical knowledge and practical skills through courses such as international marketing, cross-cultural communication, global supply chain management, and regional economic development. Emphasis is placed on regional specifics, allowing students to gain insights into business practices, legal frameworks, and economic trends unique to Asia, Western Europe, or Central and Eastern Europe. The program fosters language proficiency and intercultural competence, vital skills for effective communication and negotiation in diverse business settings.

The curriculum integrates internships, project work, and cooperation with regional companies, providing students with hands-on experience and an opportunity to apply their learning in real-world contexts. Additionally, students will develop critical thinking and problem-solving abilities through case studies and collaborative projects focused on international market entry strategies, regional trade agreements, and cross-border cooperation.

Graduates of this program will be well-prepared to assume roles in international management, consulting, marketing, logistics, and business development within global companies or regional enterprises seeking to expand across borders. They will have the cultural awareness, regional expertise, and practical skills necessary to contribute effectively to international teams and projects. The program's regional specialization not only enhances employability but also provides a solid foundation for a successful international career in a variety of industries.

Educational organisation

First to third semester: basic courses in natural sciences, business administration, and engineering
Fourth to fifth semester: modules in the fields of business and engineering
Sixth semester: internship
Seventh semester: Bachelor's thesis

Internships

Students who wish to enrol in a Bachelor's programme in Business and Engineering at the University of Applied Sciences Würzburg-Schweinfurt must complete a six-week internship in a relevant field. This can be done before or during the first two study semesters.
Additionally, the course structure includes an internship semester. The internship phase is scheduled for the sixth semester and comprises a total of 20 weeks.

Forms of assessment

Lectures, seminars, exercises

Course objectives

Students will be trained for a variety of professional areas, e.g., manufacturing companies, engineering offices, banks, insurance, consulting firms, commercial enterprises, and public service. Our graduates benefit from excellent opportunities to start their careers, and will continue to have good prospects in the future.

Language requirements

• Evidence of knowledge of English, e.g., from TOEFL test (min. 80 points internet-based), is recommended.
• Knowledge of German at A2 level (CEFR). There is an option to achieve this level by means of FHWS courses during the first two semesters.

Academic requirements

Secondary education diploma (A level or equivalent)
If required: evidence of periods of study or certificates
Every qualification must be checked individually, depending on the educational background of each student.

Enrolment fees

72 EUR administration fee per semester, including a semester ticket for free public transport in the city of Schweinfurt

Costs of living

Approx. 600-800 EUR per month to cover personal expenses

Services and support for international students

To make your start in Germany as easy and enjoyable as possible, we offer an orientation programme. This one- or two-week programme is usually held prior to the start of the semester. The orientation programme provides you with all the essential information you need to study at FHWS. This includes, for example, a guided tour of the cities and of the university as well as handy tips for living in Germany. You will also meet other incoming students.
In addition, we offer a Buddy System, which is an ongoing support programme for all new international students. The aim of the Buddy System is to help new students to establish a social and an academic network.

Accommodation

Several halls of residence are located in Schweinfurt and Würzburg, within short distance to the campuses, which offer facilities such as furnished rooms, internet connection, and common areas.