StudyQA — Bachelor: International Business — Reutlingen University of Applied Sciences

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International Business at Reutlingen University of Applied Sciences is a comprehensive and innovative program designed to equip students with the essential skills and knowledge required to navigate the complex global marketplace. This program emphasizes a practical, hands-on approach, combining theoretical foundations with real-world applications to prepare graduates for diverse careers in international commerce, management, and entrepreneurship. Students will engage with a broad curriculum covering key areas such as international marketing, global supply chain management, cross-cultural communication, international finance, and strategic management. The program encourages a global mindset and intercultural competence, vital skills in today’s interconnected world.

Reutlingen University’s International Business program offers a unique blend of academic excellence and practical experience, including project work, case studies, and internships with leading international companies. The curriculum is designed to foster multilingualism and intercultural awareness, enabling students to communicate effectively across cultural boundaries. Moreover, students benefit from a diverse international student body and collaborations with partner universities worldwide, enriching their cultural perspectives and professional networks.

The program is typically structured over three to four years, often with an integrated study abroad component or international internships, providing students with first-hand experience of global business environments. Graduates will have the opportunity to pursue careers in international marketing, consultancy, logistics, multinational corporations, or even start their own enterprises. Reutlingen University’s strong linkages with industry ensure that the program remains industry-relevant and responsive to current global economic trends. Overall, the International Business program at Reutlingen University aims to develop globally oriented professionals who are capable of leading and innovating in dynamic international settings.

Educational organisation

First to third semester: foundation courses - introduction to business, business communication, business methods and law, marketing, finance, and human resource management
Fourth semester: internship semester - business practice module (internship and practical business studies)
Fifth semester: semester with majors - advanced business studies with specialisation possibility in marketing and strategy, human resource management and organisation or finance and accounting
Sixth semester: international semester at one of more than 40 partner universities
Seventh semester: practical thesis semester (internship and seminar in intercultural strategies, Bachelor's thesis)

Students can also choose the "Fast Track" option:
During the fifth semester students can decide to combine the BSc degree with a Master's degree. In this case the educational organisation changes:
BSc degree from Reutlingen University and MBA/Master's from a partner university:
Sixth semester: practical thesis semester (internship and seminar in intercultural strategies, Bachelor's thesis in cooperation with the internship company)
Seventh to eighth semester: graduate business studies at one of the international graduate partner universities
Students can thereby obtain a Bachelor's degree and a Master's degree in only eight semesters.

Study abroad unit(s)

The sixth semester is spent at one of more than 40 partner universities worldwide. In the Fast Track Master's option, our ten partners for the additional MBA/Master's degree are all leading, AACSB-accredited (or equivalent) Business/MBA schools located in the USA, Mexico, Australia, China (Hong Kong), and the United Kingdom.

Two internships, preferably international, are part of the curriculum during the fourth, sixth or seventh semester. These internships prepare students for the Bachelor's thesis and the international study semesters at the partner universities.

Internships

The school's Internship Office receives more high-quality internship offers than can be filled and therefore offers a great variety of choice. The Internship Office actively seeks placements and provides on-the-job support. However, applying for an internship is the students' responsibility.

Forms of assessment

All forms of assessment are used depending on the course content, including team projects, presentations, term papers, written/oral exams and reports. In many courses, a combination of assessments is applied, e.g., in the form of continuous assessments.

Course objectives

We prepare "high potential" students for management careers in international companies. We enable students to gain expert knowledge in areas of specialisation.
We are ranked number one in Germany and are a well-respected address for international business education in Germany. We provide top "employability" through excellent preparation for international assignments and professional careers in international firms - both in business skills as well as in appropriate communication, team and management skills, and personal development. An academic, international education, in combination with practical experience, gives our students career possibilities with all global players.

Language requirements

Proof of fluent English language skills (e.g. TOEFL, Cambridge Certificate, IELTS or extended stay in an English-speaking country)

Academic requirements

University entrance qualification equivalent to German school-leaving certificate "Allgemeine Hochschulreife" (Abitur)
Excellent command of English

Enrolment fees

146.10 EUR per semester

Costs of living

600-700 EUR per month in Germany

Job opportunities

Jobs can be found easily in the booming economic environment of the school, which is located in the wealthy federal state of Baden-Württemberg. Also, our students find employment (for internships) all over Germany and abroad.

Funding opportunities within the university

STIBET Matching Funds and Deutschlandstipendien
http://www.reutlingen-university.de/en/before-studying/your-finances/

Arrival support

Support is provided by the academic coordinators of the programme as well as by student tutors/mentors (every new student has a student mentor to help them at the beginning of the programme).

Services and support for international students

Help is provided by:

academic coordinators of the programme
student mentors/liaison tutors
International Office of the university
Students' Office of the university

The new student handbook is updated each semester and provides information on all relevant aspects of studying and living. At the beginning of the first semester, a number of integration events are offered (city tour/game, integration party and other social events) to ensure that new students - both national and international - are well integrated and also get to know students who have completed previous semesters.