StudyQA — Bachelor: Visual Communication Design Program

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Description Contents Requirements

Izmir University of Economics Department of Visual Communication Design aims to raise Graphic and Multimedia Designers that are aware of the opportunities availed by the information age, that develop visual narration and communication skills, and that can overcome the difficulties s/he encounters in application processes with his/her intellectual background. Rapidly growing national and international trade volume increases the need for effective advertisement regarding the market, and simultaneously increases the job opportunities for Visual Communication Designers.

The program covers areas such as illustration, typography, photography, computer graphics, video techniques, packaging design and includes the students into an applied, collective study that they can discover their potentials and develop their creativity. Besides, its background about the theoretical basis of the relationship between means of communication and people will guide the students about developing a simple and striking narration language.

Visual Communication Design program provides specialization in two different fields beginning in the third year:

Graphic Design Specialization Area:
In recent years, in Turkey, with the development and widespread usage of advertising and mass media sectors, professionals that master visual communication languages are needed. Therefore, what is aimed in this program is to provide visual identity formation for the consumer market, which makes an effort for branding and feeds on design and fashion, and in relation with this, to raise professionals that may take place in graphical applications in mass media and advertising sector and to produce joint projects in this field, in the framework of university-industry cooperation.

Multimedia Design Specialization Area:
Multimedia Design students follow an education practice in which they use computer technology more intensively in their 3rd year. The students educated in this program may work at the sectors where graphic designers work. However, since they master in communication in an environment where digital technology advances, they may work in fields such as web design, video and film technology, 3D visualization and animation, design with audio and motion picture, and interactive information design

To see the course details (such as objectives, learning outcomes, content, assessment and ECTS workload), click the relevant Course Code given in the table below.

1. Year Fall Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
HUM 103		Principles of Social Sciences I	3	0	3	4
IUE 100		Academic and Social Orientation	0	2	1	1
SFL 1013		Second Foreign Languages I	2	2	3	3
ENG 101		Academic Skills in English I	2	2	3	3
VCD 111		Drawing Studio	0	4	2	4
FFD 121		History of Art and Design 1	2	0	2	3
VCD 101		Introduction to Design in Digital Media	2	2	3	4
FFD 101		Art and Design Studio I	1	8	5	8
Total :	30

1. Year Spring Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
SFL 1024		Second Foreign Languages II	2	2	3	3
FFD 122		History of Art and Design 2	2	0	2	3
VCD 132		Drawing Techniques for Print	0	4	2	5
FFD 102		Art and Design Studio 2	1	8	5	9
HUM 104		Principles of Social Sciences II	3	0	3	4
VCD 102		Introduciton to Visual Communication	2	0	2	3
ENG 102		Academic Skills in English II	2	2	3	3
Total :	30

2. Year Fall Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
HIST 201		Principles of Atatürk and History of Revolution I	2	0	2	1
VCD 203		Typographic Design I	2	2	3	6
TURK 201		Turkish I	2	0	2	1
VCD 207		Basic Photography	2	2	3	5
VCD 205		Computer Aided Graphic Design	1	2	2	5
SFL 201		Second Foreign Languages III	2	2	3	3
VCD 201		Visual Communication Design Studio I	2	6	5	9
Total :	30

2. Year Spring Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
HIST 202		Principles of Atatürk and History of Revolution II	2	0	2	1
VCD 206		Multimedia Applications in Design	1	2	2	6
VCD 301		History of Graphic Design	3	0	3	4
TURK 202		Turkish II	2	0	2	1
VCD 204		Typographic Design II	2	2	3	6
SFL 202		Second Foreign Languages IV	2	2	3	3
VCD 202		Visual Communication Design Studio II	2	6	5	9
Total :	30

GRAPHIC DESIGN SPECIALIZATION - 3. Year Fall Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
BA 113		Introduction to Business	3	0	3	4
ST 200		Internship I	0	0	0	4
GD 301		Graphic Design Studio I	2	6	5	7
ELEC 001		Elective Course I	3	0	3	4
VCD 340		Design Semiotics	3	0	3	4
SFL 301		Second Foreign Languages V	2	2	3	3
ELEC 002		Elective Course II	3	0	3	4
Total :	30

MULTIMEDIA DESIGN SPECIALIZATION - 3. Year Fall Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
ELEC 001		Elective Course I	3	0	3	4
ST 200		Internship I	0	0	0	4
MMD 301		Digital Design Studio I	2	6	5	7
ELEC 002		Elective Course II	3	0	3	4
BA 113		Introduction to Business	3	0	3	4
SFL 301		Second Foreign Languages V	2	2	3	3
ELEC 003		Elective Course III	3	0	3	4
Total :	30

GRAPHIC DESIGN SPECIALIZATION - 3. Year Spring Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
ELEC 005		Elective Course V	3	0	3	4
ELEC 003		Elective Course III	3	0	3	4
GD 302		Graphic Design Studio II	2	6	5	11
ELEC 004		Elective Course IV	3	0	3	4
ECON 100		Principles of Economics	3	0	3	4
SFL 302		Second Foreign Languages VI	2	2	3	3
Total :	30

MULTIMEDIA DESIGN SPECIALIZATION - 3. Year Spring Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
SFL 302		Second Foreign Languages VI	2	2	3	3
ELEC 005		Elective Course V	3	0	3	4
ECON 100		Principles of Economics	3	0	3	4
VCD 340		Design Semiotics	3	0	3	4
MMD 302		Digital Design Studio II	2	6	5	11
ELEC 004		Elective Course IV	3	0	3	4
Total :	30

GRAPHIC DESIGN SPECIALIZATION - 4. Year Fall Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
GD 401		Graphic Design Studio III	2	6	5	9
ELEC 006		Elective Course VI	3	0	3	4
ST 300		Internship II	0	0	0	4
GD 494		Graduation Thesis	2	2	3	4
ELEC 007		Elective Course VII	3	0	3	4
VCD 451		Applied Workshop in Visual Communication Design I	0	3	1	2
SFL 401		Second Foreign Languages VII	2	2	3	3
Total :	30

MULTIMEDIA DESIGN SPECIALIZATION - 4. Year Fall Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
MMD 494		Graduation Thesis	2	2	3	4
ELEC 007		Elective Course VII	3	0	3	4
VCD 451		Applied Workshop in Visual Communication Design I	0	3	1	2
SFL 401		Second Foreign Languages VII	2	2	3	3
MMD 401		Digital Design Studio III	8	8	5	9
ELEC 006		Elective Course VI	3	0	3	4
ST 300		Internship II	0	0	0	4
Total :	30

GRAPHIC DESIGN SPECIALIZATION - 4. Year Spring Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
ELEC 010		Elective Course X	3	0	3	4
ELEC 008		Elective Course VIII	3	0	3	4
VCD 452		Applied Workshop in Visual Communication Design II	0	2	1	2
GD 498		Graduation Project	2	6	5	13
ELEC 009		Elective Course IX	3	0	3	4
SFL 402		Second Foreign Languages VIII	2	2	3	3
Total :	30

MULTIMEDIA DESIGN SPECIALIZATION - 4. Year Spring Semester
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
ELEC 009		Elective Course IX	3	0	3	4
SFL 402		Second Foreign Languages VIII	2	2	3	3
ELEC 010		Elective Course X	3	0	3	4
ELEC 008		Elective Course VIII	3	0	3	4
VCD 452		Applied Workshop in Visual Communication Design II	0	2	1	2
MMD 498		Graduation Project	2	6	5	13
Total :	30

Elective Courses
Code	Pre.	Course Name	Theory	Application/Laboratory	Local Credits	ECTS
GD 303		Editorial Design	2	2	3	4
GD 304		Packaging Design	2	2	3	4
GD 350		Advanced Typography	2	2	3	4
GD 403		Advertising Design and Art Direction	2	2	3	4
GD 404		Portfolio Design and Professional Practice	2	2	3	4
MMD 303		Advanced Photography	2	2	3	4
MMD 304		Video Techniques and Production	2	2	3	4
MMD 306		Multimedia Design and Animation	2	2	3	4
MMD 403		Video Post Production	2	2	3	4
MMD 404		Portfolio Design and Professional Practice	2	2	3	4
VCD 300		Computer Games Design	2	2	3	4
VCD 302		Analysis of Visual Culture	3	0	3	4
VCD 310		Sound Design	2	2	3	4
VCD 320		Understanding New Media	3	0	3	4
VCD 410		Advertising Photography	2	2	3	4
VCD 421		Digital Illustration	2	2	3	4
VCD 424		Web Page Design	2	2	3	4
VCD 430		Comic Book Design	2	2	3	4
VCD 440		Visual Reading, Writing and Interpretation	2	2	3	4
VCD 450		Information Design	2	2	3	4
VCD 350		Special Practice in Drawing	4	4	3	4

In the framework of the regulations set by Higher Education Council of Turkey (YÖK), student admission for this undergraduate program is made through a university entrance examination called ÖSYS. Following the submission of students’ academic program preferences, Student Selection and Placement Center (ÖSYM) places the students to the relevant program according to the score they get from ÖSYS.

International students are accepted to this undergraduate program according to the score of one of the international exams they take such as SAT,ACT etc. or according to their high school diploma score.

Exchange student admission is made according to the requirements determined by bilateral agreements signed by IUE and the partner university.

Visiting students can enroll for the courses offered in this program upon the confirmation of the related academic unit. Additionally, they need to prove their English language level since the medium of instruction at IUE is English.

The students studying in this undergraduate program are required to have a Cumulative Grade Points Average (Cum.GPA) of not less than 2.00/4.00 and have completed all the courses with at least a letter grade of DD/S in the program in order to graduate. The minimum number of ECTS credits required for graduation is 240. It is also mandatory for the students to complete their compulsory internship in a specified duration and quality.