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Several years into their careers, some graduates realise they need to deepen their knowledge of business administration when assuming more responsibilities. In particular, leadership skills are in high demand.
This programme focusses on management skills, skills in developing new strategies, and business models as well as change management and project management in an international context. As practice-orientation is at the forefront of our education, the programme includes a two-semester internship, case studies, excursions, and expert talks.
This programme focusses on management skills, skills in developing new strategies, and business models as well as change management and project management in an international context. As practice-orientation is at the forefront of our education, the programme includes a two-semester internship, case studies, excursions, and expert talks.
Educational organisation
The first two semesters comprise 12 modules (basic modules and electives).The basic modules are:
Leadership
Change Management
Compliance and Ethics in Organisations
International Project Management
Controlling
Strategy and Financial Frameworks
Studying and Working in Germany / Communication and Negotiation Skills
Electives include:
Technical and Legal Aspects of Data Security
International Buyer Behaviour
Product and Service Design
Trends in Supply Chain Management
Marketing and Competitor Research in B-to-B Markets
Principles of Business-to-Business Brand Management
Multi-Channel B-to-B Marketing
Market-Oriented Sales and Pricing Strategies in International B-to-B Markets
International Strategic Sales
Customer Relations Management
International Trends: impact of the Internet of things on internal and external marketing
Factory Planning and Engineering
Production Process Excellence
Quality Management
Strategic Procurement and Supplier Management
Web-Based Data Management and Data Processing
Web-Based Data Collection and Data Transport
German Language I
German Language II
In the third and fourth semesters, students work as interns in a company and write their Master's theses.
Internships
The third and fourth semesters are spent working as an intern in a company.Course objectives
The programme prepares students for management tasks in various divisions of a company. Graduates of the programme will be able to assume leadership positions in foreign branches of German companies or German branches of foreign companies.Language requirements
Applicants must be proficient in English: TOEFL 90 (Test of English as a Foreign Language), IELTS 6.5 (International English Language Testing Systems) or the equivalent.Academic requirements
Bachelor's degree, German Diploma ("Diplom") or similar from an accredited university in Economics, Business, Engineering, Natural Sciences or the HumanitiesEnglish language proficiency (TOEFL 90 or IELTS 6.5)
Want to improve your English level for admission?
Prepare for the program requirements with English Online by the British Council.
- ✔️ Flexible study schedule
- ✔️ Experienced teachers
- ✔️ Certificate upon completion
📘 Recommended for students with an IELTS level of 6.0 or below.
Enrolment fees
About 100 EUR per semester. The fee includes a semester ticket covering public transport within the city of Hof.Costs of living
Approx. 650 EUR per monthArrival support
Pick-up service from Hof train station, orientation weeks for international students at the beginning of each semester, assistance in finding accommodationAccommodation
The Housing Office supports international students in finding appropriate accommodation in Hof or Münchberg.Housing Office
Hochschule Hof
Alfons-Goppel-Platz 1
95028 Hof
Germany
Phone: +49 (0) 92 81-4 09 31 77
Fax: +49 (0) 92 81-4 09 55 31 77
E-mail: borbala.thurnay@hof-university.de
Rent for a single room in a student residence is approximately 250 EUR plus additional costs for electricity. Rent for a private one-room apartment is approx. 300-400 EUR plus additional costs for water, heating, and electricity.
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