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The one-year double degree master program in International Marketing is offered by the International Business School Alliance (IBSA). It enables students to study in two countries, receiving masters' degrees from two institutions. During the the first term, you will study five core modules at the University of Applied Sciences Bremen, Germany. In the second term you will switch to the Universitat de Valencia, Spain to specialize in International Marketing and you will also complete your master thesis in Spain at the Universität de Valencia. After succesful completion you will receive two master degrees. One degree will be awarded by the University of Applied Sciences Bremen, Germany (MBA) and the second degree (Master in International Business) will be awarded by the Universitat de Valencia, Spain.
IBSA Double Degree Program
IMBA - International Master of Business Administration - is a new form of international business education. We educate future managers to enter their job as well trained as possible.
IMBA is a one-year full-time fee-paying master program offered at the International Graduate Center of the Hochschule Bremen University of Applied Sciences.
Target Group
The IMBA program recruits international innovative students worldwide from diverse cultural, geographical and professional backgrounds. It addresses graduates with an undergraduate degree relavant or cognate to business management or with proof of participation in business related subjects and at least one year of professional experience.
Studying in two different countries and thus encountering both cultures gives students an excellent chance to communicate and live in different environments successfully. IMBA provides a business insight with an international perspective and helps to understand the increasingly multinational business culture.
1. Part: General Modules in Germany
International Graduate Center - University of Applied Sciences Bremen - Germany
GENERAL MODULES
- Multinational Finance Management
- Global Strategic Analysis
- Global Marketing Strategies
- Human Resource Management in the Global Environment
- International Business Law
- plus one additional module
ADDITIONAL MODULE
- International Leadership (optional)
2. Part: International Marketing Modules in Spain
Universitat de Valencia, Spain
SPECIALIZATION
- International Marketing
MODULES
- Integrated marketing communications
- International marketing research
- Service marketing and management
- International distributions and logistics
Accreditation
ZEvA, ANECA