PhD

Marketing

Study mode:On campus Study type:Full-time Languages: English
 
107 place StudyQA ranking:5275 Duration:36 months

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Description

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As a PhD student, you will begin working on your research project right at the start of the first year. With the support of your research supervisor, you will also go through a training analysis to identify any needs that you may have. For part-time students modules are flexible and can be studied in blocks, part time or at weekends to fit your commitments

Our current research areas include:

* Brand marketing
* Business to business marketing
* Consumer research
* Consumer and marketing ethics
* E-marketing
* International marketing
* Innovation management
* Marketing communications
* Marketing strategy
* Retail marketing
* SME marketing
* Sustainable marketing

As a PhD student, you will begin working on your research project right at the start of the first year. With the support of your research supervisor, you will also go through a training analysis to identify any needs that you may have.

Most PhD students will be expected to take the core research methods training courses of the MA Social Research. You will then be able to take more advanced training as appropriate on the basis of a training needs analysis conducted with your supervisor at the beginning of each year.
For part-time students modules are flexible and can be studied in blocks, part time or at weekends to fit your commitments.

Contents

Research areas

* Procurement and Operations Management
* Managerial Economics
* International Management and Organisation

Human Resource Management and Employment Relations:specific research areas include income distribution; training and development; management development; leadership; shareholder value and the role of private equity firms in the market for corporate control; labour market regulation and the role of the state.

International Business:research areas include Global Value Chains; corporate social responsibility; the internationalisation of firms and the international transfer of practices; innovation and international knowledge flows; the impact of national institutions on the emergence of new areas of science and technology; social capital and the internationalisation of SMEs.

Organisational Studies:specific research areas include organisational transformation and the management of change; knowledge management; the changing nature of careers; new organisational forms; leadership and governance.

Learning and teaching

As a PhD student, you will begin working on your research project right at the start of the first year. With the support of your Research Supervisor, you will also go through a training analysis to identify any needs that you may have.
Most PhD students will be expected to take the core research methods training courses of the MA Social Research. Students will then be able to take more advanced training as appropriate on the basis of a training needs analysis conducted with their supervisor at the beginning of each year. Details of the courses taken by PhD students in the Department of Economics or by students who do their research in the area of Finance can be obtained from the Research Office.
One popular module is Postgraduate Teaching Assistant training, which students often take in year 2 or 3, enabling you to teach within the school, and ultimately making you all the more employable after your study.
For part-time students modules are flexible and can be studied in blocks, part time or weekends to fit your commitments.

The thesis
The thesis is an examined work of about 80,000 words, and an oral examination to defend the thesis is required. This thesis will be a work of original scholarship and be worthy of potential publication in a journal. Students are required to undergo research training, except where appropriate research training has already been undertaken.
PhD students are also encouraged to take part in a colloquium between the University of Birmingham, Aston University and Warwick University, where students present their work and receive comments and advice on subject matter and findings.

Related links

Birmingham Business School website:

Requirements

A Masters degree in a relevant subject from a UK university, or an equivalent qualification from a recognised university overseas. In some situations we will accept a good Honours degree (first- or upper second-class) or equivalent. This will depend on the quality and/or originality of your research proposal.
An outline proposal for the research you wish to undertake. The outline proposal should be about three sides of A4 in length, preferably typed, describing the nature of the proposed study. The School attaches great importance to the quality of this outline research proposal, and in some cases you may be asked to rewrite the outline proposal so as to be eligible for the programme.
Learn more about entry requirementsInternational studentsWe accept a range of qualifications from different countries learn more aboutinternational entry requirements

Standard English language requirements apply

English Language Requirements

IELTS band: 6.5 TOEFL iBT® test: 93

IMPORTANT NOTE: Since April 2014 the ETS tests (including TOEFL and TOEIC) are no longer accepted for Tier 4 visa applications to the United Kingdom. The university might still accept these tests to admit you to the university, but if you require a Tier 4 visa to enter the UK and begin your degree programme, these tests will not be sufficient to obtain your Visa.

The IELTS test is most widely accepted by universities and is also accepted for Tier 4 visas to the UK- learn more.


Want to improve your English level for admission?

Prepare for the program requirements with English Online by the British Council.

  • ✔️ Flexible study schedule
  • ✔️ Experienced teachers
  • ✔️ Certificate upon completion

📘 Recommended for students with an IELTS level of 6.0 or below.

Enroll in the course

Funding

See the University of Birmingham Website for more details on fees and funding.

Scholarships and studentships Scholarships may be available. International students can often gain funding through overseas research scholarships, Commonwealth scholarships or their home government.
For further information contact the School directly or email financialsupport@bham.ac.uk

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