International Marketing (with Internship)

Study mode:On campus Study type:Full-time Languages: English
Local:$ 10.5k / Academic year(s) Foreign:$ 14.6k / Academic year(s) Deadline: Jan 15, 2022
StudyQA ranking:816 Duration:20 months

The main thrust of this program is to equip future marketing managers with the knowledge, understanding and experience to make and implement marketing decisions for the international arena. The taught component of the course will provide you with the most current thinking in marketing management, including marketing science, changing consumer behaviour, new media and the communications process, pricing across borders, and marketing in emerging markets.

Year 1Core Modules
  • Strategies for international market entry

  • Cross cultural buyer behaviour

  • International brand management

  • International pricing and performance

  • Research methods

Electives (one from)
  • Digital and social media

  • Global operations and logistics

  • Market driven marketing

  • Marketing communications

  • Public relations

  • Social marketing strategy

Year 2

15,000 word research dissertation as well as internship reflective practice project.

We welcome graduates with in business. You need either a first degree (usually at least a 2:2), a Higher National Diploma in a relevant subject or a minimum three years' post-qualification experience in a relevant field to take a postgraduate degree at LSBU. Our Admissions Tutors look for motivated and committed students. It's essential postgraduate candidates have high standards in maths or numeracy, communication and IT and can demonstrate a good knowledge and interest in the subject area they're applying for.Normal entry qualifications for Postgraduate Diploma and Masters courses is an Honours degree or equivalent. For some Postgraduate Diplomas alternative qualifications are accepted along with relevant work experience. The University considers each application on its merits and is prepared to admit candidates who demonstrate they have reached our standard entry requirements on the basis of prior experiential learning. English Language Requirements IELTS band: 6 IMPORTANT NOTE: Since April 2014 the ETS tests (including TOEFL and TOEIC) are no longer accepted for Tier 4 visa applications to the United Kingdom. The university might still accept these tests to admit you to the university, but if you require a Tier 4 visa to enter the UK and begin your degree programme, these tests will not be sufficient to obtain your Visa. The IELTS test is most widely accepted by universities and is also accepted for Tier 4 visas to the UK- learn more.

We offer students considerable financial help through scholarships, bursaries, charitable funds, loans and other financial support. Many of our scholarships are given as direct Tuition Fee discounts and we encourage all eligible students to apply for our Vice-Chancellor Scholarships.

Read more about key postgraduate scholarships below and find out more about scholarships and fee discounts for postgraduate students.

Vice-Chancellor Scholarships

Students holding an offer of a place on a postgraduate course will be invited to apply for a Vice-Chancellor’s scholarship. The Vice-Chancellor's Scholarship programme offers a range of rewards from £1,000 bursaries to a full fee waiver.

LSBU Graduate Loyalty Scheme

This scheme gives eligible undergraduate students and alumni a discount of their taught postgraduate tuition fees when they enrol on one of our postgraduate taught courses starting this year. All final year LSBU undergraduates, achieving a 2:1 or higher, who process directly onto an LSBU postgraduate taught course receive a 25% discount off their fees.

International Scholarships

As well as being potentially eligible for our postgraduate scholarships, International students can also benefit from a range of scholarships just for them. Find out more about International scholarships.

Accreditation

Accredited by the Chartered Institute of Marketing (CIM) the MSc International Marketing (with Internship) offers students the opportunity to complement their studies with work experience in industry for up to 5 months full-time or longer part-time. The programme offers the opportunity for students to reflect upon their learned skill set to enable further development of their professional career development.

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