Marketing

3-year Bachelor of Arts (BSc) in Marketing at Bournemouth University offers a comprehensive education designed to prepare students for the dynamic and competitive world of marketing. This programme combines theoretical knowledge with practical skills, enabling students to develop a deep understanding of marketing principles, consumer behaviour, digital marketing strategies, brand management, and market research. Throughout the course, students engage in real-world projects, simulations, and industry placements that foster creativity, strategic thinking, and analytical abilities. The curriculum covers a wide range of topics including advertising, sales management, social media marketing, data analysis, and international marketing, ensuring graduates are equipped to operate effectively in diverse markets and settings. The programme benefits from Bournemouth University's strong links with industry partners, providing students with valuable networking opportunities and exposure to current marketing practices. Students are encouraged to develop critical thinking and problem-solving skills, enabling them to adapt to rapid technological changes and consumer trends. The programme also emphasizes ethical considerations and sustainability in marketing, reflecting contemporary industry standards. With modern facilities, dedicated faculty, and a supportive learning environment, students are prepared to pursue careers in marketing roles across various sectors such as advertising agencies, retail companies, consultancy firms, and multinational corporations. Upon completion, graduates will be well-positioned to enter the marketing industry or undertake postgraduate study, making this programme an excellent choice for those aspiring to become innovative and responsible marketing professionals.

Detailed Course Facts

• EUR 10603 Year (EEA)
• EUR 14727 Year (International)

For 2014 entry:

• UK/EU/Channel Islands: £9,000
• International (non-EU) students: £12,500

• English

Course Content

To view the course content please visit the course profile on our website.

English Language Requirements

IELTS band : 6.5

To study at this university, you have to speak English. We advice you to

Requirements

Tariff points

The entry requirements for this course are 300 to 320 tariff points from 3 A-levels, or equivalent qualifications. BTEC Extended Diploma: DDM.

GCSEs

This course requires a minimum of 5 GCSEs, or equivalent, at grades A* to C, including Maths and English or equivalent.

Work Experience

No work experience is required.

Related Scholarships*

• Academic Excellence Scholarship

  "The Academic Excellence Scholarship can provide up to a 50 % reduction in tuition per semester. These scholarships will be renewed if the student maintains superior academic performance during each semester of their 3-year Bachelor programme. The scholarship will be directly applied to the student’s tuition fees."

• Access Bursary

  Bursary for UK students all subjects where the variable tuition fee rate is payable.

• Alumni Bursary

  Alumni Bursary for UK Undergraduate students

* The scholarships shown on this page are suggestions first and foremost. They could be offered by other organisations than Bournemouth University.

Funding

For fees and funding information, please visit our website.

Accreditation

BSc (Hons) Marketing is accredited by the CIM with its MAP status, providing entry onto the CIM Professional Diploma and CIM Postgraduate Diploma.