Marketing

Marketing is a critical function for all business since it involves the closest contact with customers. Marketing managers identify who a firm's customers are, what they need, and how the firm can best satisfy that need. The American College of Thessaloniki (ACT) is the post-secondary division of Anatolia College, an institution with a long and prestigious history that dates back to 1886. ACT is a non-profit educational institution and is accredited by NEASC, the New England Association of Schools and Colleges through its Commission on Institutions of Higher Education. NEASC is recognized by the U.S. Department of Education and by the Commission on Higher Education Accreditation.  ACT also  holds EU program validation by the Open British University.

Business Requirements

Accounting 101 - Financial Accounting

Accounting 102 - Managerial Accounting

Business Administration 240 - Principles of Commercial Law

Economics 101 - Introductory Macroeconomics

Economics 102 - Introductory Microeconomics

Economics 242 - Applied Managerial Economics

Finance 201 - Financial Management

Management 101 - Introduction to Management

Management 201 - Organizational Behavior

Management 322 - Business Strategy I

Management 323 - Business Strategy II (Capstone Project)

Marketing 101 - Introduction to Marketing

Marketing Concentration Requirements

Marketing 212 - Sales Management

Marketing 214 - Advertising

Marketing 301 - Marketing Strategy

Marketing 318 - Global Marketing

Marketing 320 - Marketing Research

Marketing 324 - E-Marketing

Other Degree Requirements

Computer Science 101 - Introduction to Computing

Computer Science 151 - Quantitative Computing

Computer Science 201 - Business Computing

Mathematics 101 - Elements of Finite Mathematics

Mathematics 115 - Calculus

Research 299 - Research Methods

Statistics 205 - Statistics I

Business Electives (4 of the following are required)

Business 399 - Global Competitiveness Practicum 

Computer Science 250 - E-Commerce

Computer Science 306 - Advanced Web Development

Computer Science 312 - Database Management Systems

Computer Science 325 - Distributed Applications

Computer Science 412 - Object Oriented Programming

Computer Science 450 - System Analysis and Design

Computer Science 451 - Management Information Systems

Computer Science 499 - Advanced Programming Tools

Economics 232 - International Economics

Finance 202 - Corporate Finance

Finance 210 - Money and Banking

Finance 220 - Investment and Portfolio Management

Finance 232 - International Finance

Finance 400 - Seminar in Finance

Management 210 - Human Resource Management

Management 218 - International Business

Management 312 - Operations Management

Management 330 - Entrepreneurship and Innovation

Management 340 - Business in Greece and the European Union

Marketing 200 - Principles of Public Relations

An Application Form;
An official high school transcript of grades. If you have not attended an English- or Greek-speaking high school, an official translation into English is required;
An official high school diploma. If you have not attended an English- or Greek-speaking high school, an official translation into English is required;
Official evidence of proficiency in English: TOEFL 100/IELTS: TOEFL iBT 80, or IELTS 6.5. In case that you do not hold a certificate in the English language, a Skype interview will follow with an ACT English instructor;
A recent passport-size color photograph;
A non-refundable application fee of 70.00 Euro (Non-refundable).The American College of Thessaloniki (ACT) is the post-secondary division of Anatolia College, an institution with a long and prestigious history that dates back to 1886. ACT is a non-profit educational institution and is accredited by NEASC, the New England Association of Schools and Colleges through its Commission on Institutions of Higher Education. NEASC is recognized by the U.S. Department of Education and by the Commission on Higher Education Accreditation.  ACT also  holds EU program validation by the Open British University.