We provide an arena where staff, students and practitioners can exchange information, ideas and inspiration and put marketing theory into practice.
Established in 2011, we promote a culture of collaboration not just among members, but with other departments and centres, both inside and outside the University. We are a diverse group and, alongside mainstream managerial views, adopt a critical take on marketing while drawing on sociological perspectives.
What does the Marketing Group do?
Our main aim is to advance and share knowledge in the field of marketing, the management and practice of marketing and consumer culture. We do this by helping academic staff, students and practitioners to research ideas, produce high quality publications and discuss how to put theories into the real marketing world.
It is a culture of collaboration that goes beyond the department, reaching out to other centres and disciplines both inside and outside Durham University. Throughout our work, we connect with individual customers, organisations and other institutions.
A meeting of minds
We are a diverse team where different members bring their own perspectives. Mainstream managerial views sit alongside a critical take on marketing, including more sociological perspectives. We also draw on quantitative, statistically-driven and qualitative, interpretivist methodological traditions.
Whatever your area of specialism, the PhD programme is three years full-time or six years part-time. During that time, youll have two supervisors who are experts in your area of study.
By the end of your research period, youll complete a thesis of up to 100,000 words, the aim of which is to demonstrate your capacity to pursue scholarly research independently. It must make an original contribution to knowledge and be of a standard appropriate for publication in a high quality, peer-reviewed academic journal of international standing. Its usual for a PhD thesis to contain the equivalent of at least three articles which are eligible for publication in such a journal.
Once youve submitted your thesis and it has been read by two examiners, youll take an oral examination or 'viva' during which youll be expected to show mastery of your topic.
Space to study
Weve created an excellent setting for both individual and group study, including ergonomically-designed work areas connected to modern IT infrastructure, a dedicated doctoral research area and comfortable research lounge.
Vast range of resources
The Business School library houses extensive specialist loan and reference collections of business, finance and management books; doctoral, MBA and Masters dissertations; a complete collection of Business School working papers and offers access to over 10,000 journals online.
Using library subscriptions youll be able to access up-to-date journal, financial and market research information, from sources such as FAME, Mintel, IMID, European Business asap and Pro-Quest. Theres also a wide range of information available via online databases, including: Emerald, Mintel, Lexis-Nexis, Reuter's Business Insight, IMF Statistical Service Online.
In addition, youll have access to Durham Universitys prestigious libraries, archives and museums. These facilities are internationally renowned and provide excellent resources for postgraduate study in the humanities, social science and science.
Comprehensive IT facilities
Durham Universitys IT service offers access to everything youd expect to find in a leading business school including: Computer Centre open 24/7, fully IT-integrated classrooms, dedicated IT helpdesk and DUO the Universitys virtual learning environment. Youll also have access to the IT facilities provided by your college.
Experimental research laboratory
Our new high-specification lab features the latest equipment and systems for virtual reality and immersive environment testing. This includes voice and eye tracking and other biometric analysis, as well as high-tech fixed and mobile observation.
Facilities include a large lab room with 13 cubicles (including one wheelchair-accessible), a soundproof room enabling observation during small group interactions or single-candidate interviews, and cameras to facilitate facial recognition experiments, and a seminar room with full observation and two-way communication facilities.
Researcher Training Programme
Postgraduate study is demanding. To succeed, you need a clear understanding of your discipline and how youd like to contribute to it. Whatever your chosen field, youll require research skills, particularly research method skills, and a wider range of personal transferable skills. Thats why our Researcher Development Programme is designed to get you off to a good start and continue to support you throughout your studies.
The programme is open to all students registered for higher degrees by thesis and provides training intended to complement the discipline-specific training offered by the Business School. The skills youll acquire will not only help your research at Durham, but also enhance your employability.
The Programme is made up of a series of courses, online study and developmental opportunities throughout the year. Youll begin with a thorough online needs assessment, with the support of your supervisor, to allow you to plan your training activities. This is reviewed as you progress through your studies to ensure you are being offered the best development opportunities to enhance your career.
Workshops and courses cover:
Universities in the United Kingdom use a centralized system of undergraduate application: University and College Admissions Service (UCAS). It is used by both domestic and international students. Students have to register on the UCAS website before applying to the university. They will find all the necessary information about the application process on this website. Some graduate courses also require registration on this website, but in most cases students have to apply directly to the university. Some universities also accept undergraduate application through Common App (the information about it could be found on universities' websites).
Both undergraduate and graduate students may receive three types of responses from the university. The first one, “unconditional offer” means that you already reached all requirements and may be admitted to the university. The second one, “conditional offer” makes your admission possible if you fulfill some criteria – for example, have good grades on final exams. The third one, “unsuccessful application” means that you, unfortunately, could not be admitted to the university of you choice.
All universities require personal statement, which should include the reasons to study in the UK and the information about personal and professional goals of the student and a transcript, which includes grades received in high school or in the previous university.
English Language Requirements
IELTS band: 7
IMPORTANT NOTE: Since April 2014 the ETS tests (including TOEFL and TOEIC) are no longer accepted for Tier 4 visa applications to the United Kingdom. The university might still accept these tests to admit you to the university, but if you require a Tier 4 visa to enter the UK and begin your degree programme, these tests will not be sufficient to obtain your Visa.
The IELTS test is most widely accepted by universities and is also accepted for Tier 4 visas to the UK- learn more.
PhD Scholarships Competition 2015
We have have three PhD scholarships available for the very best students seeking to study a PhD from October 2015 onwards at the School.
Each scholarship is fully-funded for a period of three years and covers tuition fees within this three-year period as well as a financial stipend or grant for each of the three years (~£13,500 per annum). Fees up to the Home/EU level alone are paid. We welcome applications from the very best Home, EU and overseas students.
As part of this scholarship competition, the best Home/EU applicants will also be put forward for the prestigious ESRC NEDTC competition first while the best overseas applicants will also be put forward for the university-wide Durham Doctoral Scholarship competition (the tuition fee and stipend scholarships for these competitions are equivalent to that offered by the School). Due to specific regulations, overseas applicants for Economics and Finance can also be put forward for the ESRC NEDTC Competition.
The School deadline for all applications to be received is 2 February 2015. However, prospective applicants should bear in mind the following timetable, within which we will seek to work with the very best applicants to develop their application:
Thank you for your interest and we look forward to receiving your application.
If you require any specific information, please do not hesitate to contact us at firstname.lastname@example.org