Study marketing in Germany

The best universities to study marketing in Germany

The German education system offers quite a few favourable options to study marketing in the renowned institutions for future specialists. A lot of applicants opt for studying marketing in Germany because of the high quality of German universities. Here is the list of some prominent universities that are chosen by students who are eager to study marketing in Germany: Ludwig Maximilian-University of Munich, Bonn graduate school of economics, Technical University of Munich, University of Mannheim, Freie University of Berlin, WHU - Otto Beisheim School of Management, University of Cologne, International School of Management

How much does it cost to study marketing in Germany?

Studying marketing in Germany generally doesn’t require great investments. The current situation is quite favourable for students as both domestic and international undergraduates at public universities in Germany can study for free, with just a small fee to cover administration and other costs per semester.  Nevertheless, nobody knows how long this free education system in Germany is going to last because some examples of reintroducing tuition fees for non-EU students have recently taken place. Private institutions in Germany are usually dependent on tuition fees for their funding and set their own fees for studying marketing up to €20,000 per year. As far as Master’s degree in marketing in Germany is concerned, tuition fees for “non-consecutive” master’s degrees vary between universities and may be around €5,000 per year at public institutions and up to €30,000 at private German universities.

How much does it cost to live in Germany?

Apart from tuition fees or their absence for studying marketing in German universities, the cost of accommodation and living has to be taken into account as well. The average cost of living, concerning accommodation, transport, food etc., is about €9500-10000 per year depending on the region.  Basically, the choice to study marketing in Germany is comparatively cheaper than, for instance, in the UK, but also includes some notable costs, regarding costs of living in Germany, renting apartment or paying for living in a student hall.

All in all, the decision to study marketing in Germany and applying for one of the aforementioned German universities for the programs like MA in Business Administration Major in Marketing, or MA in Arts of Strategic Marketing Management with subsequent graduation may be more than beneficial. The prestige of the institution and its influence on the student’s future prospects as well as acquiring fundamental theoretical basis and strong practical skills applicable in the modern marketing reality – that is what study marketing in Germany means.

IUBH University for Applied Sciences logo
  • Tuition Fee:
  • Domestic students: $ 11.9k / year
  • International students: $ 14.9k / year
  • Ranking:
  • 4819 StudyQA
  • Duration:
  • 2 years
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    Bachelor Marketing studies programs in Germany

    bachelor marketing-studies programs
    Description What will I study? You will explore the fundamental roles played by narrative in thought, society, l...
    Description Our BSc Management and Marketing (including Year Abroad) provides a powerful combination of two disci...
    Description In order to prepare for the varied demands of a career in marketing, the Marketing major courses follow a...
    Description This programme is designed for students who are looking for a career in the marketing, branding and r...
    Description With the increased internationalisation / globalisation of business, the ability to develop an unders...
    The AGSB undergraduate program is designed for the high school graduate with minimal work experience so that the partici...
    Description What will I study? It is complemented by a perspective on communication, media and marketing methods...
    Description A unique feature of this course is the ability to achieve professional body accreditations and qualif...
    Description A student pursuing a bachelor of science in business administration degree can choose to major in mar...
    Description Our BSc Management and Marketing provides a powerful combination of two disciplines, which are of cen...

    Master Marketing studies programs in Germany

    master marketing-studies programs
    Summary The SHML MBA in hospitality management program is a specialized business and hospitality related master degree...
    Learn a range of essential marketing skills, including analysing statistics and interpreting large sets of data, with th...
    Marketing is indispensable in top management's choice of markets, competitors and business portfolios. The Marketing pro...
    The research-master program in marketing is an in-depth study program focused on cutting-edge research in marketing. The...
    You control international marketing and advertising campaigns, you work together with partners, colleagues and agencies....
    This course is for determined and driven individuals who are ambitious about their career within the Advertising industr...
    The Master in Management is a 2-year programme fully taught in English. The objective of the programme is to prepare gra...
    About Exceptional managers, ambitious undergraduates and budding business leaders from all over the world are drawn tog...
    Advertisement Our MA in Marketing and Innovation is a 180-credit, three-stage course of awards, comprising the postgr...
    The mission of the Yale SOM is to educate leaders for business and society. And Yale SOM is a place where the mission ma...

    Most Popular Marketing studies programs in Germany

    most popular marketing-studies programs
    Summary The SHML MBA in hospitality management program is a specialized business and hospitality related master degree...
    Learn a range of essential marketing skills, including analysing statistics and interpreting large sets of data, with th...
    Description What will I study? You will explore the fundamental roles played by narrative in thought, society, l...
    Description Our BSc Management and Marketing (including Year Abroad) provides a powerful combination of two disci...
    Description In order to prepare for the varied demands of a career in marketing, the Marketing major courses follow a...
    Description This programme is designed for students who are looking for a career in the marketing, branding and r...
    Marketing is indispensable in top management's choice of markets, competitors and business portfolios. The Marketing pro...
    The research-master program in marketing is an in-depth study program focused on cutting-edge research in marketing. The...
    You control international marketing and advertising campaigns, you work together with partners, colleagues and agencies....
    This course is for determined and driven individuals who are ambitious about their career within the Advertising industr...

    PhD Marketing studies programs in Germany

    phd marketing-studies programs
    Description We provide an arena where staff, students and practitioners can exchange information, ideas and inspi...
    Description While the program encourages the use of field research to sense and define a problem, it does not have an....
    Description Considerable latitude exists in the program. Some students concentrate on mathematical modeling, and the s...
    Description Advertisement As a PhD student, you will begin working on your research project right at the start of....
    Description Advertisement A world-class business school combining rigorous teaching with real world relevance and....
    Description Advertisement The Department of Human Resource Management and Marketing's research activity complement...
    Description Advertisement A world-class business school combining rigorous teaching with real world relevance and....
    Description Advertisement The Marketing and Strategy Section is proud of its close links with many regional, natio...
    Description This career offers a high degree of intellectual stimulation, creative freedom, and the opportunity to dev...
    Description Advertisement The Department of Human Resource Management and Marketing's research activity complement...