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The Marketing and Finance MA has been developed from two highly successful courses run by the Business School the Accounting and Finance MSc and the Marketing MA. Both of these courses have established international reputations for excellence.
Thisw course is designed to prepare you for a career in marketing management, plus provide you with a knowledge of the financial elements of business.
What will you study?
You cover the latest theory and practice in both disciplines. You will acquire a knowledge of:
* the theories, models and practice of accounting and finance at an advanced level, together with an understanding of how they integrate in the wider business environment; and
* advanced marketing concepts, together with the skills to make an immediate and effective contribution in a marketing-related role.
You will also gain the ability to critically analyse and use relevant information to offer interpretations and solutions to problems.
Core modules
* Management Accounting
* Finance and Investment
* Financial Management
* International Money and Finance
* Global Marketing Management
* Market Research
* Marketing Strategy
* Research Methods and Dissertation
Option modules (choose one)
* Buyer Behaviour
* Integrated Marketing Communications
Want to improve your English level for admission?
Prepare for the program requirements with English Online by the British Council.
- ✔️ Flexible study schedule
- ✔️ Experienced teachers
- ✔️ Certificate upon completion
📘 Recommended for students with an IELTS level of 6.0 or below.